planning and prioritizing your next prm enhancement

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© 2017 Impartner. All rights reserved. Curtis Brinkerhoff Planning & Prioritizing Your Next PRM Enhancement

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Page 1: Planning and Prioritizing Your Next PRM Enhancement

© 2017 Impartner. All rights reserved.

Curtis Brinkerhoff

Planning & Prioritizing Your Next

PRM Enhancement

Page 2: Planning and Prioritizing Your Next PRM Enhancement

IT IS LIVE!!!!

© 2017 Impartner. All rights reserved.2

Page 3: Planning and Prioritizing Your Next PRM Enhancement

“The biggest threat to innovation is internal politics

and an organizational culture, which doesn’t

accept failure and/or doesn’t accept ideas from

outside, and/or cannot change.” Source: Gartner Innovation Survey

© 2016 Impartner. All rights reserved.3

Page 4: Planning and Prioritizing Your Next PRM Enhancement

Evaluation

Change Behavior

Desired Outcome

© 2016 Impartner. All rights reserved.

Three Areas to Address

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Page 5: Planning and Prioritizing Your Next PRM Enhancement

© 2016 Impartner. All rights reserved.

Evaluation

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tun·nel vi·sionˈtənl ˌviZHn/noun

1. defective sight in which objects cannot be properly seen if not close to the center of the field of view.

•informalthe tendency to focus exclusively on a single or limited goal or point of view.

What is your plan?

Existing process?

What is your desired outcome?

What you don’t know

Where are the gaps

Page 6: Planning and Prioritizing Your Next PRM Enhancement

Everyone has a wish-list

Overwhelmed by what’s available

Give it to me now

What are you doing for me?

What you aren’t doing

Don’t want to duplicate work

© 2016 Impartner. All rights reserved.

Evaluate

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Page 7: Planning and Prioritizing Your Next PRM Enhancement

Companies and partners have:

Leaders

Cautious

Laggards

© 2016 Impartner. All rights reserved.

How You Change Behavior

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Page 8: Planning and Prioritizing Your Next PRM Enhancement

Accept the idea that change is necessary

How are you planning for change?

Market leaders assess and adopt meaningful technology

Gain 50% market share before laggards are in the game

Who do you focus on?

© 2016 Impartner. All rights reserved.

The Only Constant is Change

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Page 9: Planning and Prioritizing Your Next PRM Enhancement

Align with executive Goals

Brand and Purpose

Quantify the outcome

Simplicity

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Change

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Page 10: Planning and Prioritizing Your Next PRM Enhancement

Technology, Process and People enable

success

Easy to use

How is success measured?

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Understand the Outcome

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Page 11: Planning and Prioritizing Your Next PRM Enhancement

Has large impact to business and $$$

Aligned with business priority

Your area leads change & growth

Create a culture and reputation

© 2016 Impartner. All rights reserved.

Understand the Outcome

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Page 12: Planning and Prioritizing Your Next PRM Enhancement

© 2017 Impartner. All rights reserved.

Thank YouPlanning & Prioritizing Your Next PRM Enhancement