planning & research - survey monkey results
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Planning & Research - Survey Monkey ResultsTRANSCRIPT
SURVEY MONKEY RESULTSI asked a range of people of different ages (mainly students and young adults) questions that will help me identify what consumers look for in a music magazine
Survey Monkey Questionnaire Results
Just under 25% of the people who answered my Survey Monkey Questionnaire were male, with the remaining % being female
Survey Monkey Questionnaire Results
The majority of the people who answered
my Survey Monkey questionnaire were of
the age 15-24. The results of the
questionnaire should be quite relevant to
me as my target audience is
consumers of the ages 15-24
Survey Monkey Questionnaire Results
The results indicate that most people are intrigued by the Main
Image of the front cover. The Masthead and Colour are the next most visible things, followed lastly
by the Stories and the Logo. To me, it is a surprise that the Logo didn’t
get more votes, as it is the brand of the magazine. It is no surprise that the Main Image got the most votes,
as it is usually the biggest convention on the page.
Survey Monkey Questionnaire Results
It’s no surprise that Pop music is the most popular, as the majority of
the people who answered the questionnaire are between ages 15-24. It’s a surprise that Dubstep isn’t
popular at all, with it being really popular in the charts at the moment.
Survey Monkey Questionnaire Results
Most people would most like to have a Freebee with the magazine, then other
extras. It seems that consumers wouldn’t like downloads, which is a
surprise considering people aren’t buying CDs and
downloading more.
Survey Monkey Questionnaire Results
Over 50% of people would pay £2-£3 for a good
quality music magazine. A low amount of people
would pay £5+ but as my magazine is a brand new one, I won’t be pricing the
magazine this high
Survey Monkey Questionnaire Results
The majority of people who answered the questionnaire
would prefer magazines to come out Monthly. This is usually the most popular choice by current successful music magazines
competing in the market, so I will most likely choose to issue my
magazine every month
Survey Monkey Questionnaire Results
Yet again, people would like to see a Freebee with a
magazine. Having a certain celebrity on a magazine also influences people to buy a magazine. It seems no one
that answered the questionnaire would buy it for
the competition