platforms, cloud-native architectures, and apis: chicago adapt or die keynote

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Accelerate our point of view!!Participate in the massive cloud market

2016

Amazing Year

Our customers

Partners

Products

Get started quickly with business APIs

API Product Accelerators

Commerce APIx Health APIx Open Banking APIx Identity APIx

Pivotal Cloud Foundry | Amazon Web ServicesMicrosoft Azure | Google Cloud Platform

Multi Cloud

Edge Microgateway for API Management

Hybrid Cloud

Sense for Bot DetectionBot Prevention

BUSINESS SPIKES – NO PROBLEM ALWAYS ON

API availability Peak API traffic per sec

99.999% 50,000+

Availability zones 24

Transactions/Day 1B+

Regions 8

Dial Tone

Products

API Product Accelerators

Multi Cloud Hybrid Cloud

Bot Prevention Dial Tone

Two factor authentication

Self Service SSL

Encrypted KVM

Unified experience

New developer portal

Spec hub: new doc store for space

Autoscaling

Automated private cloud release aligned with public cloud

Nginx

Deployment standard node apps on Apigee cloud

Monitoring for private cloud

Shared flows and flow hooks

Monetization: enterprise onboarding, B2B chargebacks

ADAPT!What?

1.6B+ users

$1.2B+ assets

$1B+ valuation

$1B+annual revenue from new

digital businesses

PERFORMANCE METRIC (three year averages )

DIGITAL LAGGARDS(Bottom 25% of Enterprises)

DIGITAL LEADERS(Top 25% of Enterprises)

Gross margin

37%

55%

Earnings before taxes

11%

16%

Net income

7%

11%

SOURCE: The Digital Business Divide: Analyzing the operating impact of digital transformation. !Harvard Business School. Sept. 2016

ADAPT!!How?

©2016 Apigee Corp. All Rights Reserved.

Business Models!!

Architecture

[Platform] Business Models

Nexus

Open

InteractionA nexus of rules and architecture

Is open, allowing !regulated participation

Promotes (positive) interaction !among partners in a multi-sided market

Scales faster than a pipeline business because it does not bear the cost of external production Scale

A Platform . . .

Source: Platform Revolution !Marshall Van Alstyne, Professor at Boston University

©2016 Apigee Corp. All Rights Reserved.

Network Effects!Leverage!Non-Linear Growth!Ecosystems

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Digital Value Chain

DEVELOPERS API API TEAM APP BACKEND USERS

OLD will not get you the NEW

©2016 Apigee Corp. All Rights Reserved.

Data!Developers!

Users!

Network Effects

DEVELOPERS API API TEAM APP BACKEND USERS

Data

Recommendations Optimization Prediction

Knows what I like e.g. music, movies ....

Knows my usage history e.g. driving, energy …

Helps me make smart decisions e.g. financial, health …

Developers

Scale & Speed Risk-free innovation Discovery

More developers !worldwide

App Store: Failures cost you nothing, !take 30% profits of successes

Fast follow, acquire, acqui-hire

Users

Communicate Collaborate & Learn Product Managers

Frictionless interaction friends and family

Gamers and gamers, runners and runners

User review and rating, support groups

Network Effects

DiscoveryDEVELOPERS API API TEAM APP BACKEND USERS

PRODUCT

Subsystem Suppliers

Component Suppliers

Raw Materials Suppliers

Traditional Business Models

PRO

DU

CTS

PLATFORM

Developers Internal

Products

Developers Partners and Open

Data Data

Platform Business Models

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2012

36

2016

33% ecommerce growth 28.9% EBITDA growth

Architecture

A cloud native architecture needs to deliver . . .! !

Fast Cycle Time

A cloud native architecture needs to . . .! !

Scale

A cloud native architecture needs to enable . . .! !

A New Breed of Apps !

©2016 Apigee Corp. All Rights Reserved.

Fast Cycle Time!

Scale!

New Breed of Apps!

Cloud Native

Architecture

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When it became a mobile and connected world, we had to adopt from a product-centric focus to a

connection of data and a people-centric focus.

” “

Shawn Gilmour, Autodesk

Business Models!!Architecture

Moving Forward

API Portfolio

APIs as Service

APIs as Product

APIs as Ecosystem

Microservices capabilities

Adoption

Network effects

Deliver Hybrid Multi Cloud

Deliver on current Edge Roadmap

(incl. AWS and on premises)

Establish Edge on Google Cloud

Deliver Synergies with Google Cloud

Priorities

Start walking the path Start running the path SPEED MATTERS

Thank you

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Gary Hallgren William Morris

Jay Dettling

Associate CIO, Cleveland Clinic President, Arity !

(founded by Allstate)

Managing Director

John Calagaz

CTO Centralite Systems