platonik ecommerce presentation 2012

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ECOMMERCE OVERVIEW

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Page 1: Platonik Ecommerce Presentation 2012

ECOMMERCE OVERVIEW

Page 2: Platonik Ecommerce Presentation 2012

KENNETT

◼ Online Fashion Store for Kennett

◼ Mens and ladies watches

◼ Multi currency

◼ Ships world wide with Fedex

◼ Application to show worldwide stockists

Page 3: Platonik Ecommerce Presentation 2012

HOME

◼ Manage, edit, update home page areas easily

◼ Control navigation links

◼ Subscribe for offers, updates, news

Page 4: Platonik Ecommerce Presentation 2012

CATALOGS

◼ Watch Collection

◼ Easy to add products and change display order

◼ Really strong photography

Page 5: Platonik Ecommerce Presentation 2012

PRODUCT◼ Strong product photography

◼ Zoom in details

◼ Social media sharing

◼ Product tabs for :

◼ Product info

◼ Brand or collection story

◼ Product reviews

◼ Payment and delivery

◼ Related products or “this goes with that” show on live site.

Page 6: Platonik Ecommerce Presentation 2012

BASKET

◼ Summary of customer order

◼ Promotional code option

◼ Gift Voucher option

◼ Integrates with shipping provider or offer free shipping

Page 7: Platonik Ecommerce Presentation 2012

CHECKOUT

◼ First part of checkout collects users details

Page 8: Platonik Ecommerce Presentation 2012

CHECKOUT

◼ This site has the option to pay with credit card or Paypal (for those with PP funds)

Page 9: Platonik Ecommerce Presentation 2012

◼ Back end business dashboard and administration of website content, customer orders, merchandising of products, customer data, email marketing, social media tools

Page 10: Platonik Ecommerce Presentation 2012

STOCKISTS

◼ Bespoke application to put brand stockists on a map

◼ Enter stockist details in back end and details added to database and website map

Page 11: Platonik Ecommerce Presentation 2012

STOCKISTS

◼ Stockists appear on map and country listings

Page 12: Platonik Ecommerce Presentation 2012

ILIAC◼ A golf fashion brand focused on the high

end of the market

◼ Golf apparel, outerwear, headcovers and headwears

◼ £70 RRP for a leather head cover

◼ Home page control brand images, links and best selling products

Page 13: Platonik Ecommerce Presentation 2012

CATEGORY

◼ Category of product layouts

◼ There’s no real strong behind this category so the website goes straight into products

Page 14: Platonik Ecommerce Presentation 2012

PRODUCT◼ Brilliant product photography

◼ Zoomable images

◼ Select colour and size options

◼ RRP vs Sale price

◼ Sizing guide

◼ Related products

Page 15: Platonik Ecommerce Presentation 2012

BASKET

◼ Shows product in basket

◼ Again promotional codes and gift voucher functionality

◼ Shipping using Fedex, UPS or your own custom built shipping rates

Page 16: Platonik Ecommerce Presentation 2012

CHECKOUT

◼ A one page vertical layout

◼ A user account is created automatically when they purchase to reduce order abandonment

Page 17: Platonik Ecommerce Presentation 2012

◼ So who are Platonik ?

◼ Who have we worked with ?

◼ What’s our experience ?

Page 18: Platonik Ecommerce Presentation 2012

BRAND EXPERIENCE

1999-2002, I managed & leveraged ntl sponsorship

as brand sponsorship manager

Brand manager for Reebok, managing

Greg Norman brand

Page 19: Platonik Ecommerce Presentation 2012

OUR ECOMMERCE FASHION CLIENT

Page 20: Platonik Ecommerce Presentation 2012

ILIAC GOLF - A GOLF FASHION CLIENT

Page 21: Platonik Ecommerce Presentation 2012

We built the SocietyM website working with their brand agency in Holland.

Page 22: Platonik Ecommerce Presentation 2012

PARTNERS IN ECOMMERCE

We are partners in e-commerce

with 2 internationally

recognised and powerful

companies, putting your online

business in safe hands.

Page 23: Platonik Ecommerce Presentation 2012

CONTACT DETAILS◼ Fraser McCulloch, Account Director

◼ 07930-476619

[email protected]

◼ www.platonik.co.uk

◼ Platonik Limited is a private limited company registered in Scotland. Registered number 424442 Registered office: 5/2, 34 West George Street, Glasgow G2 1DA