plymouth business school enterprise creation 20 l6 ... mkt108 essentials of marketing 20 l4 credits...
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University of Plymouth
Faculty of Business
Plymouth Business School
Programme Specification
BSc (Hons) Business Enterprise and Entrepreneurship - 5007 (2 year Fast-Track)
Final Approved Version
August 2017
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1. BSc (Hons) Business Enterprise and Entrepreneurship
Final award title: BSc (Hons) Business Enterprise and Entrepreneurship
Level X Intermediate award title(s): N.A.
Level X Intermediate award title(s): N.A.
UCAS code: N107
JACS code: N100
2. Awarding Institution: University of Plymouth
Teaching institution(s): University of Plymouth
3. Accrediting body: N.A.
4. Distinctive Features of the Programme and the Student Experience
This programme will prepare students for a future career as an entrepreneur or
intrapreneur by developing their entrepreneurial effectiveness through the following
key stages; Enterprise Awareness, Developing an Entrepreneurial Mind-set,
Developing Entrepreneurial Capability, and Entrepreneurial Effectiveness.
The above philosophy will be supported through the following distinctive elements:
This programme is an intensive and focused two year fast track programme on entrepreneurship giving students the opportunity to develop their own business idea alongside academic study.
The programme will enable both self-employability and employability career options thereafter. Overall the programme provides students with opportunity to acquire and develop competences that will significantly enhance their self-employability on completion.
The programme will be underpinned by Research Informed Teaching.
The programme provides the opportunity for students to engage with business and enterprise in projects. This is further helped by the mentoring of Entrepreneurs in Residence (EiRs).
Students on the Programme will be developed through a personal tutoring experience.
The programme is designed to ensure that students are given the opportunity to undertake a range of practical and Work Based Learning (WBL), encompassing role plays, simulations, real projects, consultancy and placements.
This programme will provide an academic basis for the identification and development of new and innovative ideas. This will enable students to create their own businesses and in that way support socio-economic development in their own region.
This programme is supported by a number of entrepreneurial support opportunities available outside the curriculum such as the Beta Programme providing grants to students to test their ideas, the Dominic List Innovation Fund
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to assist students implement and grow their businesses, mentors that can assist the further development of business ideas (EiRs), and infrastructure (e.g. hot-desking) allowing students to work in formal environment.
The programme is supported by a unique community and environment in which to learn. The Futures Entrepreneurship Centre will provide a unique pre-incubator within which the students can access a range of academic and business individuals to realise their business idea. Students are encouraged to get involved in the Entrepreneurship Society which will support them gaining more experience.
5. Relevant QAA Subject Benchmark Group(s):
The QAA benchmarks for subject areas indicate the broad area of material that
should be covered in programmes of different discipline areas. BSc (Hons)
Business Enterprise and Entrepreneurship is most appropriately aligned with
General Business and Management (2007) discipline area.
(http://www.qaa.ac.uk/en/Publications/Documents/Subject-benchmark-statement-
General-business-and-management.pdf)
However, the QAA “Enterprise and entrepreneurship education: Guidance for UK
higher education providers - September 2012” have been used as guidance to
create this new programme. In particular, the following guidelines were used:
Definitions: Enterprise is defined as the application of creative ideas and
innovations to practical situations. Entrepreneurship is defined as the
application of enterprise skills specifically to creating and growing organisations
in order to identify and build on opportunities. Both these two issues are
addressed in the programme through personal entrepreneurial development
issues, entrepreneurial and business skills. These two broad definitions also
address the debate concerning the distinction between study of the topic
(learning 'about') and learning how to do or be (learning 'for').
Enterprise effectiveness focus on equipping students and graduates to develop
their overall effectiveness beyond the educational setting. Entrepreneurial
effectiveness is developed through a combination of enterprise awareness,
entrepreneurial mind-set, and entrepreneurial capability. This is achieved in the
programme through applying theory in a practical manner i.e. developing their
own businesses as a final result of their studies.
Student learning experience refers to the range of enterprise related activities
that exist on-campus and the range of possible experiences that can contribute
to the development of entrepreneurial effectiveness. In this programme
knowledge exchange is supported by mentoring, workshops, financial support
activities, and workshops focusing on various activities within the enterprise and
entrepreneurial domain.
Thematic approaches include topics such as creativity, innovation, decision-
making skills, evaluation of ideas, and critical reflection. All these thematic
approaches are incorporated into the new programme.
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6. Programme Structure
Year 1
Summer 1 / Entrepreneurship summer school
Year 2
Summer 2 / Entrepreneurial Leadership course / Project
Level 5 Elective Semester 1 options
Students have to select one from the following elective options:
STO200 Introduction to Operations Management STO209 International Logistics and Supply Chain Operations HRL200 People Management
ACF103 Business Accounting
20 L4 credits
HRL100 Organisational Behaviour
20 L4 credits
ENT203 Entrepreneurial
Mind 20 L5 credits
ENT204 Entrepreneurial
Action 20 L5 credits
ENT205 Global Enterprise
Challenge 20 L5 credits
Level 5 Elective
(Semester 1) 20 L5 Credits
Level 5 Elective
(Semester 2) 20 6 credits
ENT207 Contemporary
Issues in Entrepreneurship
20 L5 credits
Level 6 Elective
(Semester 2) 20 L5 credits
ENT301 Enterprise Portfolio
20 L6 credits
ENT300 Enterprise
Creation
20 L6 credits
BUSM300 Strategic Management:
Theory and Practice 20 L6 credits
ENT303 Project
(40 L6 credits)
ENT100: Introduction to Enterprise
20 L4 credits
ECN1009B Economics for Business
20 L4 credits
ENT1001PP Plymouth + Entrepreneurial Thought and Action (20 L4 credits)
MKT108 Essentials of Marketing
20 L4 credits
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Level 5 Elective Semester 2 options
Students have to select two from the following elective options:
STO204 Business Ethics STO205 An Introduction to International Business STO206 Shaping the Future: Creating Sustainable Organisations ENT200 Enterprise and Innovation Level 6 Elective Semester 2 options
Students have to select one from the following elective options:
HRL308 Gender at Work HRL310 Equality and Diversity in the Workplace
7. Programme Aims
The programme aims are based on The QAA “Enterprise and entrepreneurship education: Guidance for UK higher education providers - September 2012” (see paragraph 5).
The overall aim of the course is to allow students to gain knowledge and
experience in entrepreneurship and provide them with necessary capabilities
required in the business world, hence preparing them for future career as an
entrepreneur (for those who find self-employment suitable) or intrapreneur within a
Small and Medium Enterprise or large organisation (for those who find self-
employment unsuitable). The educational aims of the BSc (Hons) Business
Enterprise and Entrepreneurship 2 year Fast-Track Enterprise and
Entrepreneurship course are to:
Stimulate interest and develop expertise to equip the students to generate a
creative business idea, review the feasibility of this idea, formulate a viable
business plan and take the necessary steps to set up and run a business;
Provide the students with an educational opportunity to broaden their
knowledge around the specialist subject area of their business idea, to
support their business and to develop a pool of transferable skills;
Enable the students to experience running their own business whilst in the
supportive environment of the University and make informed decisions
about the type of their future employment.
The general aims of the programme are:
To enable students an opportunity to develop their potential and add value
to their skills and capabilities;
To develop student’s capacity for independent learning and decision-
making;
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To provide a learning environment which is supportive, secure and
responsive to needs of individuals;
To provide graduates who can contribute to regional development and
competitiveness by setting up new businesses.
To develop a broad understanding of the complex, diverse, dynamic
business and enterprise environment and the implications for management.
To develop the knowledge and skills base which will enable effective
performance as a practicing Owner/Manager.
To facilitate recognition of the effects of entrepreneurship within longer
timescales and in relation to a broad range of stakeholders.
To enable an understanding of the international dimensions of
entrepreneurship.
To produce graduates who are enterprising, readily employable and self-
employable and well equipped for lifelong learning and the professional
world through a combination of academic analysis and the acquisition of a
broad range of key personal, cognitive/intellectual, transferable, practical
and self-employment skills.
To develop knowledge and understanding of the ethical and moral
responsibilities of entrepreneurs and Owner/managers.
Moreover the programme fits within the University objectives of providing a broad
portfolio of courses and qualifications responsive to local, national and international
markets, facilitating access to Higher Education for a diverse range of students as
well as allowing application of knowledge and learning through practice. The
programme furthers University of Plymouth’s mission statement of an enterprising
university.
8. Programme Intended Learning Outcomes
The modules on this course satisfy the Business and Management benchmark
statements (2000) and QAA Code of Practice for Entrepreneurship and Enterprise
(2012).
8.1 Knowledge and understanding
On successful completion of the course a student should be able to demonstrate
knowledge and understanding of:
K1: Demonstrate a broad, analytical and highly integrated understanding of
business enterprise using a wide range of appropriate techniques.
K2: Outline relevant information and key concepts related to enterprising
organisations and the external environment in which they operate to
specialist and non-specialist audiences.
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8.2. Cognitive and intellectual skills
On successful completion of the course a student should be able to:
C1: Analyse and evaluate data presented in a variety of formats using a wide
range of appropriate techniques.
C2: Translate and communicate research findings to communicate to
specialist and non-specialist audiences.
8.3. Key and transferable skills
On successful completion of the course a student should be able to:
TS1: Collaborate and work as a team with peers and key partners on projects
with a business enterprise context.
TS2: Generate and present ideas suitable for enterprising organisations.
8.4. Employment related skills
On successful completion graduates should have developed:
ES1: Establish and develop appropriate professional networks through online
and personal interaction.
ES2: Professional presentation of self for employment through both online,
written and verbal communication.
8.5. Practical skills
On successful completion of the course a student should be able to:
PS1: Communicate in non-verbal and verbal formats appropriate to a specific
business enterprise environment.
PS2: Use the standard ICT business applications packages applicable to a
business enterprise environment.
9. Admissions Criteria, including APCL, APEL and DAS arrangements
The admissions criteria for the degree will comply with the standard policy for undergraduate entry at University of Plymouth. All applicants must have GCSE (or equivalent) Maths and English at Grade C or above. The table below illustrates the entry criteria for a range of qualifications.
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Entry Requirements for BSc (Hons) Business Enterprise and Entrepreneurship 2 year Fast-Track
A-level/AS-level
104 points, minimum of 2 A Levels, any subject is considered, excluding General Studies
BTEC National Diploma/QCF Extended Diploma
Pass DMM in any subject from 18 unit Extended Diploma. Other BTECs accepted in combination
Access to Higher Education at level 3
Access to HE will be considered on a case by case basis.
Welsh Baccalaureate
48 UCAS points Accepted in combination with other qualifications
Scottish Qualifications Authority
104 points, minimum of 2 Advanced Highers, any subject is considered
Irish Leaving Certificate
Obtain H3 H3 H4 H4 H4 (all at Higher level) English and Maths considered within
International Baccalaureate
26 overall to include 4 in one subjects at Higher Level – English and Maths accepted within
Management, Government and Law (Foundation Route for Specified Qualification)
Students progressing from the Faculty Foundation route are guaranteed progression into this programme
Other qualifications may be accepted for entry; information is provided on Programme Course pages specifying what these are and the level at which they need to be achieved
Students wishing to transfer into the programme at the end of level 4 will normally have to demonstrate achievement of similar entry qualifications and to have satisfactorily completed level 4 of a programme with similar level 4 content or equivalent.
APEL may be applied in accordance with University policy.
10. Progression criteria for Final and Intermediate Awards
The following figure illustrates the progression and exits paths available on the
degree. This has been devised in discussion with the UG General Business
Programmes Manager and Faculty Registrar.
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BSc (Hons) Business Enterprise and Entrepreneurship 2 year Fast-Track
STUDY BLOCK ONE
Sept to May 120 credits Level 4
STUDY BLOCK TWO June to Aug
60 credits level 5a plus up to 40 credits resit level 4(if applicable)
STUDY BLOCK THREE Sept to May
60 credits level 5b, 60 credits level 6a plus 20 credits extended resit level 5a (2nd
Attempt Nov, 3rd Attempt April) if applicable
JUNE AWARD ASSESSMENT BOARD
PASS 120 credits OR failure in up to 40 level 4 credits PROGRESS TO STUDY
BLOCK TWO
Failure in more than 40 credits
level 4
STOP Failure in up to 60 credits
can be referred
over summer to
allow
transfer. If passes all
credits during
referral, option to
transfer to Stage Two
of one of the General Business
Programmes or return to study
block two of BEE the following academic
year.
PASS level 5a & level 4 resits OR failure in up to 20 credits level 5a PROGRESS TO STUDY BLOCK
THREE
Failure of level 4 resits AND/OR fail 40 or more credits
level 5a
STOP. Option to transfer to Stage Two
of a General Business
Programme( if passed
120 credits level 4) or
repeat/ resit as
appropriate over the following academic year with a
view to subsequent
transfer
SEPTEMBER SUBJECT ASSESSMENT PANEL AND AWARD ASSESSMENT BOARD
JUNE SUBJECT ASSESSMENT PANEL AND AWARD ASSESSMENT
BOARD PASS level 5a, 5b and 6a OR
failure in up to 20 credits level 5b and failure in up to 20 credits
level 6a PROGRESS TO STUDY BLOCK
FOUR
Failure of 40 or more credits
level 5b OR 40 or more credits
level 6a
STOP. Option to
resit/repeat in order to progress on to start Stage Two of a general
business programme or Stage Three of
Only compensate at end of stage
Failure at 3rd
attempt will mean max of diphe no further progression with level 6 modules – to avoid award of degree with 80 credits
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11. Exceptions to Regulations
N.A.
12.Transitional Arrangements
N.A.
13. Mapping and Appendices:
13.1 ILO’s against Modules Mapping
The following table maps the intended learning outcomes against the core Business Enterprise and
Entrepreneurship modules. It demonstrates that the students will have the opportunity to achieve
the intended learning outcomes, shown in section 8.1, from mandatory modules.
Key Module Level
IE Introduction to Enterprise 4
OB Organisational Behaviour 4
BA Business Accounting 4
ETA Entrepreneurial Thought and Action 4
EoM Essentials of Marketing 4
EB Economics for Business 4
EM Entrepreneurial Mind 5
EA Entrepreneurial Action 5
GEC Global Enterprise Challenge 5
EP Enterprise Portfolio 6
EC Enterprise Creation 6
CIE Contemporary Issues in Entrepreneurship 6
SMTP Strategic Management: Theory and Practice 6
P Project 6
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Module Knowledge and Understanding Cognitive and Intellectual Skills
Transferable Skills Employment skills Practical skills
K1 K2 C1 C2
TS1 TS2
ES1 ES2 PS1 PS2
IE
OB
BA
ETA
EoM
EB
EM
EA
GEC
EP
EC
CIE
SMTP
P
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13.2 Assessment against Modules Mapping
Assessment IE OB BA ETA EoM EB EM EA GEC EP EC CIE SMTP P
Essay
presentation
Case Study
Report
Simulation
Portfolio
In class test
Online test
Group Project
Self Reflection
Business Plan
Exam
Research Project
Literature Review
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13.3 Skills against Modules Mapping
Activity IE OB BA ETA EoM EB EM EA GEC EP EC CIE SMTP P
Oral Presentation Essay Writing
Report Writing
Project Management Research Skills IT/Digital Literacy Team working
Academic Literacy (reading/note taking etc)
Time management Evaluation Techniques Data Analysis Data Interpretation Data/ Information collection
Networking
Debating
Persuasion
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13.4 Appendices
Level 4 Modules
Code Module Title
ENT100 Introduction to Enterprise HRL100 Organisational Behaviour ACF103 Business Accounting ENT1001PP Entrepreneurial Thought and Action ECN1009B Economics for Business MKT108 Essentials of Marketing
Level 5 modules
ENT203 Entrepreneurial Mind ENT204 Entrepreneurial Action ENT205 Global Enterprise Challenge ENT207 Contemporary Issues in Entrepreneurship
+ Elective Choice from:
STO200 Introduction to Operations Management STO209 International Logistics and Supply Chain Operations HRL200 People Management ENT200 Enterprise and Innovation STO204 Business Ethics STO205 Introduction to International Business STO206 Shaping the Future: Creating Sustainable Organisations
Level 6 modules
ENT300 Enterprise Creation ENT301 Enterprise Portfolio BUSM300 Strategic Management: Theory and Practice ENT303 Project (40 credits)
+ Elective Choice from: HRL308 Gender at Work HRL310 Equality and Diversity in the Workplace