pm persian lemon v010117
TRANSCRIPT
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PERSIAN LEMON
MARTÍNEZ DE LA TORRE
VERACRUZ
Versión 010117
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WELCOME
The United Producers of Martínez de la Torre, Veracruz, are pleased
to offer with pride our product :
Persian Lemon.
We supply the domestic market through the direct distribution of the
field toward collection centers or independent distributors.
We invite you to contact us !
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BACKGROUND
• Mexico is the first producer and exporter worldwide of Persian Lemon
• Veracruz is the leading producer and exporter at the international level with 90%
of the surface that is established of 204 thousand hectares
Production target :
62% United States
8% Europe
3% Japan
14% Domestic public market and
13% Domestic companies of Juices
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LOCATION OF THE PRODUCTION AND PACKING
OF PERSIAN LEMON
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LOCATION OF THE PRODUCTION AND PACKING
OF PERSIAN LEMON
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INFRASTRUCTURE
• Martinez de la Torre (Town) with more than 60 packing companies
• Cuitlahuac (Town) with more than 20 agro-industries of this type
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RURAL DISTRICT OF DEVELOPMENT
• Account with 22 municipalities of which 15 are engaged in the
citric acid, with an annual production of 2.78 million tonnes
• MARTINEZ DE LA TORRE. Produces about 1.3 million tons of lemon
all the qualities
• Recognized as the capital of the citrus fruit has a population of 28
thousand producers supplying to the most delicate global
markets
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IMPACT AREA
Scenario to the cultivation of Persian lemon (Citrus latifolia)
CENTER REGION OF THE STATE OF VERACRUZ
GREATER
PRODUCTION
80%
GREATER EXPORT• MARTINEZ DE LA
TORRE
• CUITLÁHUAC
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MARTINEZ DE LA TORRE
CUITLAHUAC
MAP OF THE IMPACT AREA
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SUPPLY OF PRODUCTION AND SERVICES
• PACKINGS ACCORDING
CUSTOMER SHIPMENTS
• CONSTANT ASSURANCE
MARKETING
• CONSTANT
MANAGEMENT OF FOOD
SAFETY
Producers and packers of Persian lemon and technicians involved in the
processes of pre-harvest, harvest and post harvest
EXPORT QUALITY
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CALIBER *
The Caliber* (Size) handled in United States and
European markets refer to the number of fruits of uniform
size that can contain a box of between 38 and 40
pounds.
In the United States are accepted Calibers from 110 to
250 lemons per box and in the European countries from
200 to 300.
The Japanese market is the most demanding of all
Calibers and demand of 32-36, 40-48 and 52-54 fruits
per box of 10 pounds.
* Limón Persa.Tendencias en el mercado mexicano.Rita Schwentesius Rindermann y Manuel Ángel Gómez
Cruz.Universidad Autónoma Chapingo.Centro de Investigaciones Económicas, Sociales y Tecnológicas de la
Agroindustria y la AgriculturaMundial.(PIAI-CIESTAAM) 2005.
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PACKAGING WITH WAX FOR EXPORT
* Limón Persa.Tendencias en el mercado mexicano.Rita Schwentesius Rindermann y Manuel Ángel Gómez
Cruz.Universidad Autónoma Chapingo.Centro de Investigaciones Económicas, Sociales y Tecnológicas de la
Agroindustria y la AgriculturaMundial.(PIAI-CIESTAAM) 2005.
PACKAGING WITH WAX FOR EXPORT
CHARACTERISTICS
COLOR BRIGHT GREEN, AND UNIFORM
TEXTURE ROUGH PEEL
CALIBERS* BETWEEN 200 - 110 *
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PACKAGING WITHOUT WAX
* Limón Persa.Tendencias en el mercado mexicano.Rita Schwentesius Rindermann y Manuel Ángel Gómez
Cruz.Universidad Autónoma Chapingo.Centro de Investigaciones Económicas, Sociales y Tecnológicas de la
Agroindustria y la AgriculturaMundial.(PIAI-CIESTAAM) 2005.
PACKAGING WITHOUT WAX
CHARACTERISTICS
COLOR BRIGHT GREEN
TEXTURE ROUGH PEEL
CALIBERS* BETWEEN 200 - 150
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SECONDS
* Limón Persa.Tendencias en el mercado mexicano.Rita Schwentesius Rindermann y Manuel Ángel Gómez
Cruz.Universidad Autónoma Chapingo.Centro de Investigaciones Económicas, Sociales y Tecnológicas de la
Agroindustria y la AgriculturaMundial.(PIAI-CIESTAAM) 2005.
SECONDS
CHARACTERISTICS
COLOR LIGHT GREEN
TEXTURE SMOOTH PEEL
CALIBERS* BETWEEN 200 - 110
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THIRDS
* Limón Persa.Tendencias en el mercado mexicano.Rita Schwentesius Rindermann y Manuel Ángel Gómez
Cruz.Universidad Autónoma Chapingo.Centro de Investigaciones Económicas, Sociales y Tecnológicas de la
Agroindustria y la AgriculturaMundial.(PIAI-CIESTAAM) 2005.
THIRDS
CHARACTERISTICS
COLOR VERY LIGHT GREEN TO YELLOW
TEXTURE SMOOTH PEEL, SPOTTY
CALIBERS* 110 TO HIGHER, MIXED
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IMPLIED WARRANTY OF MERCHANTABILITY
• Continuous production.
• Increase the number of units of production and/or packing according to the
demand of constant information requested.
• Food Safety Standards to the producers and workers of the packing to have an
excellent level of marketing, punctual and with standards of the first order for its
trade, such as freshness and good condition when the product arrives at the final
destination and the consumer.
WE HOPE TO HAVE THE OPPORTUNITY TO SERVE YOU !
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BUSINESS DEVELOPMENT
Contact
www.ProductoresMexicanos.yolasite.com
http://limonpersa.es.tl/
BUSINESS OFFICE
Homero 1425 Desp. 105
Colonia Polanco
C.P. 11560
Ciudad de México