pmcamp dornbirn 2015 "muster brechen"

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#mu5terbrech3n Robert Weißgraeber 5. PM Camp 21. November, Dornbirn

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Page 1: PMCamp Dornbirn 2015 "Muster brechen"

#mu5terbrech3nRobert Weißgraeber

5. PM Camp21. November, Dornbirn

Page 2: PMCamp Dornbirn 2015 "Muster brechen"

/meRobert Weißgraeber

CPO @ AX Semantics

Page 3: PMCamp Dornbirn 2015 "Muster brechen"

what we do:

Diesel EXPOSURE LOW - Sneaker - black

I love jeans! These black EXPOSURE LOW sneakers by Diesel are avowed fans of denim and therefore come in a trendy jeans look, as reflected by the traditional denim elements, for instance the coin pocket, the typical rivets and a deep pocket. A declaration of love for the popular denim look: Diesel EXPOSURE LOW sneakers in black.

x10000

x! " # $ %

& '

Page 4: PMCamp Dornbirn 2015 "Muster brechen"

www.ax-semantics.com

50 Most Innovative Companies in the World.

Page 5: PMCamp Dornbirn 2015 "Muster brechen"

@robert_we#foodkoma

Page 6: PMCamp Dornbirn 2015 "Muster brechen"

№1Warum?

Page 7: PMCamp Dornbirn 2015 "Muster brechen"

Adoption Rates of Consumer Technologies: commercekitchen.com

Page 8: PMCamp Dornbirn 2015 "Muster brechen"

Marcus Sümnick via wikimedia

Page 9: PMCamp Dornbirn 2015 "Muster brechen"

„Uber, the world’s largest taxi company, owns no vehicles. Facebook, the world’s most popular media owner, creates no content. Alibaba, the most valuable retailer, has no inventory. And Airbnb, the world’s largest accommodation provider, owns no real estate.“

http://techcrunch.com/2015/03/03/in-the-age-of-disintermediation-the-battle-is-all-for-the-customer-interface/

Page 10: PMCamp Dornbirn 2015 "Muster brechen"

„Besitz ist sowas von Industriezeitalter.“

- Katharina Brunner

@cutterkom, http://katharinabrunner.de/2015/03/besitz-ist-sowas-von-industriezeitalter/

Page 11: PMCamp Dornbirn 2015 "Muster brechen"

№2Was tun wir?

Page 12: PMCamp Dornbirn 2015 "Muster brechen"

wikimedia

Page 13: PMCamp Dornbirn 2015 "Muster brechen"

wikimedia

Page 14: PMCamp Dornbirn 2015 "Muster brechen"

№3Muster brechen – und Dinge finden.

Page 15: PMCamp Dornbirn 2015 "Muster brechen"

#NoEstimates

Page 16: PMCamp Dornbirn 2015 "Muster brechen"

#NoProjects

Page 17: PMCamp Dornbirn 2015 "Muster brechen"

high-involvement anstatt Methoden & Prinzipien

Page 18: PMCamp Dornbirn 2015 "Muster brechen"

Muster : Differenzierung

Page 19: PMCamp Dornbirn 2015 "Muster brechen"

IT – Industrie

wikimedia

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Produkt – Projekt –Programm

ePublicist, on Flickr

Page 21: PMCamp Dornbirn 2015 "Muster brechen"

Wir – Die

wikimedia

Page 22: PMCamp Dornbirn 2015 "Muster brechen"

Methoden – Prinzipien

Tsahi Levent-Levi on Flickr

Page 23: PMCamp Dornbirn 2015 "Muster brechen"

Disruptor – Changer

acreelman.blogspot.com

Page 24: PMCamp Dornbirn 2015 "Muster brechen"

Klassisch - Agil

Royce, Paper on „waterfall“

Page 25: PMCamp Dornbirn 2015 "Muster brechen"

№4Aufgabe:Muster finden

Page 26: PMCamp Dornbirn 2015 "Muster brechen"

Danke.