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 Anastasia Milgramm  Global Account Analyst, LinkedIn

Point of Influence: How “Source of Hire” measurement is evolving with new media

 Lauren Sands  Strategic Product Consultant,

LinkedIn

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Agenda

•  How candidates make decisions and how this has changed with new media

•  How source of hire measurement needs to evolve

•  Five steps for success in this new landscape

•  Panel discussion

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61% of companies plan to increase their social media

recruitment spend in the next year

Source: CEB 2014 Recruiting Forecast, December 2013

#intalent Source: Corporate Executive Board

20% of organizations know the return they get from their

online sourcing investments

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The way people make decisions has dramatically changed

with new media.

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People gather information differently

#intalent Source: 2014 LinkedIn Exit Survey, n=1,675 US Voluntary Preventable Departures

53% of professionals start considering switching jobs 5

months before leaving

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The candidate decision map

Employees

Job Seeker

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5 Key Learnings

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Stop relying on Source of Hire in isolation.

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Start thinking about Return on Objective.

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Don’t get distracted by the noise.

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Involve your most important assets: your employees.

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Appoint someone to own measurement.

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Key Takeaways

•  Stop relying on Source of Hire in isolation

•  Start thinking about Return on Objective

•  Don’t get distracted by the noise

•  Involve your most important assets: your employees

•  Appoint someone to own measurement

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 James Ryding  NBCUniversal

 Gerard Ohen  Verizon

 Bryan Rice  Stryker

Customer Panel Q&A

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