portfolio maria kyprianou 2016 portfolio 3mb

Maria KyprianouPortfolio Presentation 2015-16

mk

Touring Club ItalianoTouring Guide Book Design

Client: Touring Club Italiano / touringclub.it

Role: Concept / Graphic Design / Printing

Summary: This is a collaborative project about the design and print of a particular Touring Guide book.

The guide book focuses on the center of Milan and is designed in such way so that it offers a range of options to its readers,

primarily based on their mood, while taking in consideration their budget, time and interests.

Maria Kyprianou / Portfolio Touring Club Italiano

“ If traveling requires constant decision-making,

we need a guidebook that is tailored

to our feelings ”.

Traditional

Artistic

Whimsical

CuriousFancy

Thrifty


The Concept - Feelings

The goal is to create a custom made book to fit whichever ‘mood’

the reader goes through during his travel.

Brand Moden No. 20

Fedra Sans

Mister K Pro

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h i j k l m n o p q r s t u v w x y z 0 1 2 3 4 5 6 7 8 9 ! @ $ % & * ( ) { } [ ] : ; ? < > - + =



Feelings

Map & Itinerary

Eating & Drinking

Sites & Attractions

Nightlife

Shopping

South West

South North East

North

PORTA GENOVA

Piazzale Cantonre

Colonne di San Lorenzo

CO

RS

O

IT

AL

IA

S�th West

vi a

ol

on

a

via d

el carrocio

via a

usonio

v i a a r i b e r t o

v i a l e p a p i ni a n

o

v i a l e c on

i z ug n

a

v i a b a t t i s t a v i c o

via o

livetani

v i a s a n v i t t o r e

via

ze

na

i e

v ia de grassi

via

ar

isti

de

de

tog

ni

vi a

de

ca

rd

uc

ci

v i a e dm

on

d o d e a m

i c i

v i a t o r i no

vi a

l a n z o n e

v i a m o r a

via

ca

ppu

cc

io

v ia circo

v i a s a n t ’ o r s o l a

v i a go

rani

via vigna

via borromei

via

sa

n s

is to

vi a

ni r

on

e

v i a s a n t a g n e s e

via

te

rr

ag

io

via san calocero

via cam

in adella

v i a s a n v i t o

v i a n

e ri n

o

vi a

di

po

rt

a v

er

ce

ll

i na

via

sa

n m

ich

ele

de

l c

ar

so

v i a f o p p a

vi a

gi u

s e p p e d e z z a

via altinovia lipari

v i a b a n d e l l o

v i a m o t t a

via cantoni

via gio

vio

via ferrario

via lipari

via califor

nia

vi

a

el

ba

v i a v e r g a

via voletrra

vi a

et

na

v i a e g a d i

Sant’ Ambrogio

Sant’ Agostino

Corduciov i a m e r a v i g l i

v i a ma u r i l i o

via dei piatti

via o

lmetto

Concillazione

CONCHETTA

piazzaleaquileia

100 m

traditional

1 cafe . . . . . . . . 183

3 museum . . . 185

7 landmark. . . 190

11 osteria . . . . . 184

14 walk . . . . . . . 192

17 statue. . . . . . 189

artistic

2 walk . . . . . . . 192

4 gallery . . . . . 186

15 shop . . . . . . . 196

18 osteria . . . . . 184

23 walk . . . . . . . 192

31 club . . . . . . . . 201

whimsical

5 cafe . . . . . . . . 183

8 museum . . . 185

10 statue. . . . . . 188

13 landmark. . . 190

20 osteria . . . . . 184

25 walk . . . . . . . 192

fancy

2 walk . . . . . . . 192

4 gallery . . . . . 186

15 shop . . . . . . . 196

18 osteria . . . . . 184

23 walk . . . . . . . 192

28 museum . . . 186

thrifty

5 cafe . . . . . . . . 183

8 museum . . . 185

10 statue. . . . . . 188


20 osteria . . . . . 184

27 statue. . . . . . 189

curious

1 cafe . . . . . . . . 183

3 museum . . . 185

7 landmark. . . 190

11 osteria . . . . . 184

14 walk . . . . . . . 192

17 gelateria . . . 184

road

pedestrian street

metro stop

tram stop

1

3

7

11

14

17

2

4

15

18

23

31

5

8

10

13

20

25

1

3

711

14

17

2

4

15 18 23

28

5

8

10

13

20

27

MUSEO DELLA SCIENZA

v i a l a m a r m o r a

v i a l e s a b o t i n o

CONCHETTA

PORTA TICINESE

c or s o

di p o

r t a r om

a na

Sant’ Ambrogio

Lodi

VI

A

RI

PA

MO

NT

I

vi a

le

mo

nt

e n

er

o

V I A L E I S O N Z O

v i a l e d ’ e s t e

vi

al

e

ca

ld

ar

a

vi a

le

ma

rg

he

ri t

a

v i a s a n t a s o f i a

vi a

sf

or

za

co

rs

o

it

al

ia

v i a e d mo

nd o d e a m

i c i

via

to

r i n o

vi a

am

ed

eiv

i a o

lme t t o

v i a d i s c i p l i n

i

v i a c r o c e f i s s o

via rugabella

vi a q u a d r o n n o

S�th

v i a m e r c a l i

v i a s a n m a r t i n ov i a c a r l o c r i v e l l i

v i a c a s s ol o

v i a o r t i

via

cu

rtato

ne

v i a f a n t i

via

co

mm

en

da

vi a

pa

ce

v i a s a n b a r n a b a

v i a f o r g a z z ov

i a p

re

so

l an

a

v i a pi n

i

via cosimo del fante

via c

ala

taf

imi

v i a l e g a l e a z z o

via sca

l daso l e

via a

rena

via

aren

a

vi a l e

d’ a n

nu

z i o

v i a f e r r a r i

v i a d ’ o g g i o r no

v i a s a n c a l o c e r o

v i a g i a c o m o m o r a

v i a d e l l e a r m i

v i a s t a m p a

via pantan

o

v i a s

an

t’ a

nto

nio

via dei pellegrin

i

via san luca

via burigozzo

Missory M3

Crocetta

PORTA TICINESE

colonne di san lorenzo

100 m

traditional

1 cafe . . . . . . . . 183

3 museum . . . 185

7 landmark. . . 190

11 osteria . . . . . 184

14 walk . . . . . . . 192

17 statue. . . . . . 189

artistic

2 walk . . . . . . . 192

4 gallery . . . . . 186

15 shop . . . . . . . 196

18 osteria . . . . . 184

23 walk . . . . . . . 192

31 club . . . . . . . . 201

whimsical

5 cafe . . . . . . . . 183

8 museum . . . 185

10 statue. . . . . . 188


20 osteria . . . . . 184

25 walk . . . . . . . 192

fancy

2 walk . . . . . . . 192

4 gallery . . . . . 186

15 shop . . . . . . . 196

18 osteria . . . . . 184

23 walk . . . . . . . 192

28 museum . . . 186

thrifty

5 cafe . . . . . . . . 183

8 museum . . . 185

10 statue. . . . . . 188


20 osteria . . . . . 184

27 statue. . . . . . 189

curious

1 cafe . . . . . . . . 183

3 museum . . . 185

7 landmark. . . 190

11 osteria . . . . . 184

14 walk . . . . . . . 192


road

pedestrian street

metro stop

tram stop

1

3

7

11

14

17

2

4

15

18

23

31

5

8

10

13

20

25

1

3

711

14

17

2

4 15 1823

28

5

8

10

13

20

27

TORREVELASCA

CITTA STUDI

CO

R S O DI P O

RTA ROM

A NA

Milano Porta Vittoria

PiazzaCinque

Giornate

vi

al

e p

re

mu

da

vi a

le

pi a

ve

VI A

LE M

ON

TE N

ER

O

VI A

LE M

AR

GH

ER

ITA

vi

al

e b

ia

nc

a m

ar

ia

VI A

SF

OR

ZA

vi a

se

na

to

vi a

ma

nz

on

i

N�h East

co

rs

o v

en

ez

i a

c o r s o i n d i p e n d e n z a

via

le

de

i mil

le

via

le

pic

en

o

c o r s o p l e b i s c i t i

v i a c a r l o g o l d o n i

via

pis

ac

an

e

vi a

po

er

i o

vi a

ma

me

li

vi

a c

al

va

no

vi a

ca

lv

i

v i a m a r c o n av i a m a r c o n a

vi

a p

om

a

vi

a h

aj

ec

hv

i a f

ra

nc

es

co

nu

ll

o

vi a

le

ma

gn

o

vi a

vi v

ai o

vi

a d

on

iz

et

ti

v i a m a s c a g n i

via

co

nse

rv

ator

io

v ia passione

via mozart

c o r s o m o n f o r t e

via borgona

via c

erva

via baguta

via marina

vi a

se

na t o

l a rg

o b

er

s a gl i e

ri

via

du

rin

i

vi a

vi s

co

nt

i

via serb

ello

ni

v i a c a p u c c i n i

c o r s o c o n c o r d i a

v i a b e l l o t i v i a m o d e n a

via

me

no

tti

p iazzale dateo

vi

a b

ro

nz

et

ti

v i a a r c h i m e d e

v i a c o r r i d o n i

via sant ’ a

ndrea

via

pietro v

erri

via san

paolo

via agnelio

via

ra

fae

lle

v i a bi g

li

corso vittorio emanuelle

TRICOLORE

100 m

San Babila

Duomo

traditional

1 cafe . . . . . . . . 183

3 museum . . . 185

7 landmark. . . 190

11 osteria . . . . . 184

14 walk . . . . . . . 192

17 statue. . . . . . 189

artistic

2 walk . . . . . . . 192

4 gallery . . . . . 186

15 shop . . . . . . . 196

18 osteria . . . . . 184

23 walk . . . . . . . 192

31 club . . . . . . . . 201

whimsical

5 cafe . . . . . . . . 183

8 museum . . . 185

10 statue. . . . . . 188


20 osteria . . . . . 184

25 walk . . . . . . . 192

fancy

2 walk . . . . . . . 192

4 gallery . . . . . 186

15 shop . . . . . . . 196

18 osteria . . . . . 184

23 walk . . . . . . . 192

28 museum . . . 186

thrifty

5 cafe . . . . . . . . 183

8 museum . . . 185

10 statue. . . . . . 188


20 osteria . . . . . 184

27 statue. . . . . . 189

curious

1 cafe . . . . . . . . 183

3 museum . . . 185

7 landmark. . . 190

11 osteria . . . . . 184

14 walk . . . . . . . 192


road

pedestrian street

metro stop

tram stop

1

3

7

11

14

17

2

4

15

18

23

31

5

8

10

13

20

25

1

3

711

14

17

2

4

15

18 23

28

5

8

10

13

20

27

PALAZZO MARINO

Piazzale Aquileia

Arco della Pace

vi a

pa

ga

no

Corducio

Sant’ Ambrogio

Porta Venezia

Duomo

Missori M3

Pagano

VI A

LE M

AR

GH

ER

ITA

VI A

SF

OR

ZA

v i a p o n t a c c i o

p i a z z a c a s t e l l o

CO

RS

O

IT

AL

IA

vi a

ma

nz

on

i

V I A TORIN

O

VIA

CA

RD

UC

CI

VIA EDMO

NDO DE AMICA

c or

s o v

e ne z i a

bastioni di porta venezia

C O R S O V E R C E L L I

fo

ro

bu

on

opate

f o r o b u o n o p a t e

via cusani

vi a

da

nt

e

vi a

br

ol

et

to

v i a p a l e oc a p a

v i a l e m o l i e re

vi a m

on

t i

vi a m

on

t i

vi a m

on

t i

v i a r e v e r e

v i a s e t t e mb r e

v i a ta m

b u r i n i

v i a t a s s o

v i a s a f f i

v i a b o c c a c c i o

vi a

ar

i os

to

vi a l e

op a r

di

via

le

ga

no

v ia delio tessa

vi a

se

na

to

via moz a rt

via serbellon

i

via san primo

via sant andrea

via bagutta

piazza castello

N�h

vi a

so

lf

er

i no

vi a

sa

n m

ar

co

vi a

ce

rn

ai a

vi a

bo

rg

on

uo

vo

c o r s o m o n f o r t e

via b

orgospesso

v i a big

li

via gabba v i a d

ei

gi a

rd

in

i

v i a m o n t e d i p i e t a

via del lauto

vi a

ve

rd

i

Lanza Brera Piccolo Teatro

CairoliMilano

Cadorna

San Babila

Palestro

Conciliazone

BRERA

v ia v

erri

parco sempione

giardini pubblici

teatro alla scala

100 m

traditional

1 cafe . . . . . . . . 183

3 museum . . . 185

7 landmark. . . 190

11 osteria . . . . . 184

14 walk . . . . . . . 192

17 statue. . . . . . 189

artistic

2 walk . . . . . . . 192

4 gallery . . . . . 186

15 shop . . . . . . . 196

18 osteria . . . . . 184

23 walk . . . . . . . 192

31 club . . . . . . . . 201

whimsical

5 cafe . . . . . . . . 183

8 museum . . . 185

10 statue. . . . . . 188


20 osteria . . . . . 184

25 walk . . . . . . . 192

fancy

2 walk . . . . . . . 192

4 gallery . . . . . 186

15 shop . . . . . . . 196

18 osteria . . . . . 184

23 walk . . . . . . . 192

28 museum . . . 186

thrifty

5 cafe . . . . . . . . 183

8 museum . . . 185

10 statue. . . . . . 188


20 osteria . . . . . 184

27 statue. . . . . . 189

curious

1 cafe . . . . . . . . 183

3 museum . . . 185

7 landmark. . . 190

11 osteria . . . . . 184

14 walk . . . . . . . 192


road

pedestrian street

metro stop

tram stop

1

3

7

11

14

17

2

4

15

18

23

31

5

8 10

13

20

25

1

3

711

14

17

2

4

15

18

23

28

5

8

10

13

20

27

ARCO DELLA PACE


Map

There are 5 different maps based on the area of the city (Center, South West, South, North East and North).

Each map has 6 different categories based on how you are feeling that day. Each category has 7 different options that are numbered and indicated on the map.


Goal:

The goal is to create a personal feel and a valuable quality to it, an object that you can keep in your library after using it.

Extra Features:

Each book comes with a full size map of that city, pointing out buss

and train stations, parks, rivers, monuments, roads and areas.

The guide book is designed and released in several European cities.


VE InteractiveDigital Designer

Role: I’ve been working as a digital designer at Ve Interactive, where I’ve been mainly designing online promotional material

and working on branding projects for clients like Easycar, Virgin Atlantic, Etihad airways, The Body Shop and many others.

I’ve been also Working on larger scale branding and advertising campaigns for UK based clients.

Maria Kyprianou / Portfolio VE Interactive


rightio.co.uk / Email Template

rightio.co.uk / Email Template Zoomed in Sections


rightio.co.uk / Pop-up Chat

rightio.co.uk / Pop-up Proactive

rightio.co.uk / Ads


easycar.com / Email Template

easycar.com / Email Template Zoomed in Sections


easycar.com / Pop-up Chat

easycar.com / Ads

plus.net / Email Template

plus.net / Pop up Chat



hallon.se / Email template kaspersky.co.uk / Email template


eurobank.pl / Email template raildiscoveries.com / Email template

Key SerifType Design

Client: Personal

Role: Concept / Type Design

Summary: The project showcases a series of calligraphy and font exercises that concluded to the concept and design of my own perosnal font called Key Serif.

‘Key Serif’ is named after its thick black stroke, similar to that of a key hole.

Maria Kyprianou / Portfolio Key Serif


Font Recipe:

Roman, normal width, broad nib, high contrast, black stroke weight and serif.

The typeface is slightly rounded with low ascenders and descenders.


Font Exercises:

I’ve been exeperimenting and combining different types of fonts together.

If on a Winter’s Night a TravelerEditorial Design

Client: Personal

Role: Concept / Graphic Design / Printing

Summary: The project is a redesign the novel ‘If on a Winter’s Night a Traveler’ by Italian author Italo Calvino.

The book is divided in two different layouts, one in horizontal and one in vertical reading, so that it visually implements the story of the book.

Maria Kyprianou / Portfolio If on a Winter’s Night a Traveler

Each chapter in the book is divided into 2 parts.

The layout of the ‘Narrative’ part changes as the book progresses, from 12 to 0 columns.

Instruction Instruction Instruction InstructionNarrative Narrative Narrative Narrative

Chapter 1 Chapter 2 Chapter 3 Chapter 4

Book Concept

Page Layout


12 columns with large margins 6 columns with medium margins 0 columns with book margins

Instruction - The Author instructs the reader to perform certain things.

Narrative - The Author narrates the main story.

Maria Kyprianou / Portfolio

‘Instruction Part’

The ‘Instruction’ part is constructed by a combination of illustrations and text that resembles a manual.

If on a Winter’s Night a Traveler



The illustrations have a humoristic approach to the direct way the author instructs the reader.



‘Narrative’ Part:

The ‘Narrative’ part has the classic layout of a book.



‘Narrative’ Part:

The layout begins with a number of columns scattered throughout the spreads that slowly come together and form the classic layout of a book.

The reader slowly comes to understand the book as he continues to read till the end.

Maria Kyprianou / Portfolio UNO Reversed

UNO ReversedCard Game Design

Client: Personal

Role: Concept / Graphic Design / Product Design

Summary: The project is a redesign of classic card game UNOs’ identity, reviewing its functional and visual level.

In addition there is booklet which works as a manual for presenting the new graphics and game rules.


Card Deck:

The numbers on all the cards are displayed in regular and reversed sides.


Touring Club Italiano:

The player has the possibility to play in different directions, much like Domino.

Thin cuts on the four corners of the cards allow the player to match the cards in left, right, top or bottom.


Booklet:

The booklet design is minimal, focusing on the pastel colours of the UNO Reversed cards.

Thank you

mk

Portfolio Presentation 2015-16

portfolio maria kyprianou 2016 portfolio 3mb

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