portuguese hidden champions
TRANSCRIPT
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Portuguese Hidden
Champions
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Felipe Ávila da Costa 1985. Born in Porto Alegre, Brasil
2000. Moved to Porto, Portugal
TODAY. Technology Center Manager @ Science & Technology Park of University of Porto (UPTEC)
2008. Master in Software Engineering
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 2
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Let’s talk about Champions!
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 3
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May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 4
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May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 5
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Ok! Great… but what about Portugal?
There is any Portuguese
International Champion?
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 6
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But they are hidden! Actually they are Hidden Champions!
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 7
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Hidden Champions are companies that are worldwide leaders in their segment, however not well know by the general public.
Do you know any Portuguese hidden champion?
Def_Hidden Champion
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 8
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Nelo Kayaks
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 9
Nelo is the largest canoe manufacturer in the world
75% of the boats competing in London 2012
Based in Vila do Conde
25 Medals in London 2012
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Vision Box
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 10
Worldwide Leader in Biometric Enrolment Kiosks and Suitcases
Worldwide Leader in Automated Border Control Systems
Based in Carnaxide
Business in more than 150 Countries
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Yellowwood Fingerboard
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 11
Worldwide Leader in Fingerboard Products
Based in Matosinhos
Business in more than 100 Countries
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Petra tex
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 12
Innovation Machine: NoSew, LZR Racer, VitalJacket
Based in Paços de Ferreira
100 million Euro in Revenues
Partnership with Speedo -> Michael Phelps Suit
8 Gold Medals in Beijng 2008
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WeDo Technologies
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 13
Worldwide Leader in leader in revenue and business assurance software
€55.1 million in Revenue
180+ customers in more than 80 countries
Based in Lisbon
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COBUS
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 14
Worldwide Leader in Airport Buses
Based in Vila Nova de Gaia
90% Market Share
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More Examples
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 15
Corticeira Amorim
Fepsa
Sonae Industria
World Leader in Cork Derivatives
Portucel Soporcel
World Largest Producer of wood-based panels
World Leader in felt for hats (fur or wool)
Major world player in the international paper market
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What can we learn from
Hidden Champions? Strategy: Differenciation, Differenciation! Innovation, Innovation, Innovation!
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 16
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What can we learn from
Hidden Champions? Internal Analysis
HC have a deep knowledge of their product or service
HC are often technology leader
HC are in it for the long run
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 17
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What can we learn from
Hidden Champions? External Analysis
HC define their market very narrow
HC go for deep solutions to problems
HC go global
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 18
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How to put Portugal in the
Champions Map?
The answer in our hands
May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 19
Think Global!
More cooperation!
Go for Innovation!
Focus! Focus! Focus!
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May 13th, 2013 Felipe Ávila da Costa @ Ignite Portugal 20