possible new insights into audience engagement at events ?
DESCRIPTION
As event and content management mature and seep into business consciousness, potentially a good move for business growth, companies like LoYakk are pushing the boundaries of what they call "community engagement". Because for every business, audience engagement is key, and the best way to understand this is to know what audiences are talking about, what they like, and what they don't. And of course, engaging speakers who can tell a new story is a must. For more in-depth insight into LoYakk, or for news from the forefront of innovation, please follow or contact Blue Oyster Business Growth via Twitter: @innov8tor3TRANSCRIPT
Next-Generation Event Community Engagement
How can LoYakk help?
2
LoYakk enables
to turn on a branded Event Community to
with attendees on the ground
&
better via partners & sponsors
Brands & Event Organizers
engage real-time
monetize the event
The LoYakk Solution: Next-Generation Event Engagement
3
LOCATION-AWARE Event Engagement with CONTEXT and MONETIZATION!
Customer Case Study: Makerfest App for all Events
Branded Welcome Screen
Location-aware Makerfest Community Engagement
Customer Case Study: SAP SAPPHIRE Event Audience Engagement
6
Case Study: Fan Engagement at Comic-ConChannels customized for
Comic-ConLocal Comic-Con ConversationsBranded App
Location-based
Location, Context & Time – The Pivotal attributes of community engagement@ Events7
Case Study: Spelling Bee Event by City of Guilford, Connecticut
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Contextual Channels - For Structured Audience Engagement
Partners can create Complete Events Portal with LoYakk
Instant Event Community Engagement: Within the Events Portal
Other Benefits of LoYakk
For Participants
• Socialize, Communicate and Connect
with other attendees pre-event, on-
event, & post-event
• Prior connection via Facebook or
Twitter not a requirement to
socialize
• If cannot be physically present at the
Venue, still “virtually go” to the
event and engage
• Event and Geo-location auto
detected – frictionless entry for the
mobile user
For Event Organizers
• Offer Branded App in matter of days
on iPhone & Android
• Enable attendees to connect with
each other and network on the
ground at the event
• Easy “activation” of venues with
customized channels with no IT,
iPhone or Android App development
investment
• Differentiated Event Management
offering and additional revenue
streams
12
Pricing Model
13
App on Android
App on iOS
# of Events
Post-Live Changes
Term of contract
Setup Price
Monthly
Subscription
$20,000
$199 Event
$0
$ 799
$5000
$299
Next-Generation Event Community Engagement