power credential
DESCRIPTION
Power Group was established in 2011, named Horizon Communication. With the right strategies and management, we overcame difficult set-up period and achieved remarkable achievements. Contact:TRANSCRIPT
Client: ILA
Job: Media on Newspapers and Magazines
Client: ILA
Job: Media on Newspapers and Magazines
Client: ILA
Job: Media on Newspapers and Magazines
Social
Network
Viral
Marketing
Search
Engine
Ad Network
Content
EmailMarketing
& SMS
17.7 20.8 22.5 26.8 30.8
21%
24%
26%
31%
35%
0%
5%
10%
15%
20%
25%
30%
35%
40%
0
5
10
15
20
25
30
35
2007 2008 2009 2010 2011
User (Million) Penetration
Vietnam Internet User
Keep growing year
by year
By Cimingo VN
Vietnam Internet User
By Cimingo VN
52%
84%
78%
61%
74%
32%
20%
58%
46%
56%
91%89%
65%
56%
36%
24%
62%
51%
TOTAL 15-19 20-24 25-29 30-34 35-39 40-50 MEN WOMEN
Vietnam Internet User
2011 2012
57%of TV viewersuse the Websimultaneously
TV
WEB
Vietnam Internet User
By Cimingo VN
Vietnam Internet User
80% of Vietnam Internet Users
Use Search Engines
By Cimingo VN
Vietnam Online Activities
By Cimingo VN
Target audience
30%
12%
7%
1%
50%
18-24
25-34
15-17
35-44
45-54
55+
Vietnam Facebook/Zingme User
With 3,8M+ users, increased more than
25,5% in the last 6 months
Target Audience inage 18-34 is 82% of total Vietnam facebookusers.
Age
Facebook Users
By Cimingo VN
Vietnam Forum User
The Oldest network sites in Vietnam
Website Development
Concept Idea
Sitemap
Design
Content
CodeSEO
SEM
Data Management
Process of Digital Campaign
Social Media
Management ORM
Brief
Research
PlanningCreative
KPI
Digital Campaign
Power Analytics
You can find online opinions that matter most.
Consumer Insights
What do your customers like, love, hate?
When & Where are they talking?
We help you to answer all of these questions
Competitive Intelligence
You can compare and stay ahead of the competition.
Feedback System for Offline Marketing Performance
You can gauge the reaction of your latest TV ad or print Ad: how ads are perceived;
what clicks, what doesn't.
Online Reputation Management
It helps you to detect early any potential online crisis by
monitoring your brand names, CEO, Board of Directors and other
VIPs.
Key Influencers
Social Media
Social
Media
Zingme
Tamtay
Go
The largest social network in the world
The biggest social network in
VietNam
An online social networking service and microblogging
service
One of Vietnamese earliest social networks
A Vietnamese Social Network from VTC
A pinboard-style photo sharing socialnetwork
Social Media – Content
Content StrategyStoryline Development
& ManagementContent creating
Social Content
Article & News
Video & Music
Contest & Application
Product Information
Social Media - Facebook
Ads
Fanpage Event
Application
Social Loop
Viral Marketing
PR
Social Networks
Forumseeding
Plan & Production ORM Evaluation
Video sharing sites
Social Content
Article & News
Video &
Music
Contest & Application
Product Information
Client: ESSANCE
Job: Viral and PR Online
Client: ESSANCE
Job: Viral and PR Online
Client: ESSANCE
Job: Viral and PR Online
Ad Network
One stop Ad Network Platform
Your ad1,000+websites
Multiple
countries
Right Audience - Right Environment
Power’s Ad Network (Vietnam)
Power’s Ad Network (Vietnam)
Available for CPC
CPM CPM CPM
CPMCPMCPM
CPMCPM CPM
Search Engine
SEO
SEMGoogle Adwords
Search advertising PPC can be quickly
started and bring immediate result
with highly measurable ROI. However,
it follows “you pay, you go” model.
Focus on Keywords with 2 kinds : CPC and CPM
Takes a while to see return on investment
but it does prove its value to patient
business owner as once its done successfully,
it generates long term values
SEO for nhakhaodaiviet with keyword “nha khoa”
SEO for nhakhaodaiviet with keyword “nha khoa viet nam”
SEO for vie.vn with keyword “tong dai”
SEO for vie.vn with keyword “goi y ta”
Client: A-one
Job: GT Activation HCMC and Southest of Vietnam – Instant Noodle
Client: A-one
Job: GT Activation HCMC and Southest of Vietnam – Instant Noodle
Client: A-one
Job: GT Activation HCMC and Southest of Vietnam – Instant Noodle
Client: TopCement
Job: Conference Event – 7 Wonders Theme
Client: SCJ
Job: GT Activation Nationwide – Raid Anti Dengue
Client: SCJ
Job: GT Activation Nationwide – Raid Anti Dengue
Client: BigC
Job: MT Activation Nationwide –
BigC Cooking Contest
Client: BigC
Job: MT Activation Nationwide –
BigC Cooking Contest
Client: BigC
Job: MT Activation Nationwide –
BigC Fashion Show
Client: BigC
Job: MT Activation Nationwide –
BigC Fashion Show
Client: De Heus
Job: GT Activation
Nationwide –
“Mua ngay De Heus,
AirBlade liền tay”
Client: De Heus
Job: GT Activation Nationwide –
“Mua ngay De Heus, AirBlade liền tay”
Client: De Heus
Job: GT Activation Nationwide –
“Mua ngay De Heus, AirBlade liền tay”
Client: De Heus
Job: GT Activation Nationwide –
“Mua ngay De Heus, AirBlade liền tay”
Client: Hospital
Job: New Center Launching
Client: HP Viet Nam
Job: MT Activation
Client: Big C Viet Nam
Job: Guinness World Record
Client: Emar Group Japan
Job: Activation at Diamond Plaza
Client: Vinacafe
Job: Guiness – The biggest coffee cup
Idea ConsultantCopyright
Storyboard
Effects Filming
TVC
DEMOPush to play TVC DEMO
