power point presentation ron murray and alan crooks
DESCRIPTION
How we get your home sold - marketing presentation, Ron Murray and Alan Crooks at Remax Estate Properties.TRANSCRIPT
"Specializing in SOLD" 1
Listing and Selling the Finest Homes in the South Bay / Palos Verdes
Pat and Ron Murray &Alan Crooks
About Our Company
RE/MAX Estate Properties is the largest and highest ranked RE/MAX franchise in the United States of America
RE/MAX Estate Properties in 2012 was ranked #2 of all RE/MAX Offices in the world by RE/MAX International
These numbers are based on transaction sides and total sales volume
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About Us
In the last 5 years, no one in our company has sold more homes than we have
We have been ranked #1 or #2 in our company every year since 2008
This is done by having a proven system in place that gets results by utilizing a marketing plan with a predictable and duplicable outcome
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What is that proven system?
To provide unrivaled services and performance To be great communicators with our clients To come through on our promises To get the best terms and the most money under
current market conditions for our clients To achieve goals in a quick and timely manner
To get you SOLD
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Extensive Networking
You will be part of a large marketing network
Your home will have significant more exposure compared to your typical agent
You will see results!
The Murray Team
You
Agents
Lenders
Buyers
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Meeting the Needs of our Clients
Your home will be exposed to buyers not just in the immediate area, but throughout Riverside, San Bernardino, Orange and Los Angeles Counties
Our multiple office locations help us produce interest over a large geographical area
By having a team with 5 other real estate professionals, we are able to separate certain tasks allowing us to focus in detail on the marketing and sale of your home
Pat and Ron Murray & Alan Crooks
Tricia Cerda
Chris Murray and Andrea McKeown
Palos Verdes and South Bay
San Bernardino County
Riverside County
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Our Results 2013 Over 100 Sales 2012 208 Sales 2012 Average Selling
Price of 101.3% of initial list price
Average selling time under 21.3 days
Our past clients are happy to recommend our services to you
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Key Benefits We have an understanding of current market conditions. By selling
on average 1 home every business day, we see market changes at a quicker rate than your typical agent. As a result, we can make appropriate changes in our marketing and procedures before most agents are aware that these changes need to be made.
We understand the buyer and agent psychology during the purchase of your home. We will be able to understand what they are thinking, what they are wanting to achieve and what we can do to help them get to that point with your home. All of this while getting you what you need, in the time you need.
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What is Happening to the Market?
The real estate market has gone in a direction which has never before been experienced in Southern California.
Inventory lately has remained stable due to moratoriums and government intervention to hinder the foreclosure
process; the market is still flooded with a very high amount of REO and Short Sale inventory.
As a result, buyers have many choices and it is more important to make sure no possible buyers are lost. Many investors are deciding to purchase homes at
auction instead of traditional methods.
Interest rates are going up
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What does this mean?
It means the market is in a state of limbo but appears as if it could be heading towards another decline.
Depending on what happens with the foreclosure inventory, prices might be in line for another dip.
If interest rates continue to go up, many buyers will again be pushed out of the market also causing prices to drop.
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How do we Overcome This? High End Advertising Market Knowledge Adjust to market conditions Be REALISTIC and price CORRECTLY Hire the RIGHT agent Exposure Marketing through the Internet Multiple websites All listings marketed to hundreds of real estate websites PVsold.com SouthBayHomesales.net Realtor.com Assuring you of great results everywhere
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Advertising Phone App: Peninsula Homes Full page Internet Ads Realtor.com Foreclosure.com Listhub.com Homegain.com Yahoo Real Estate 500+ Multiple Websites Signs SouthBayHomeSales.net Pvsold.com Newsletter
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1 National Association of REALTORS®, Profile of Home Buyers and Sellers, 2011
Importance of Internet Home Search
• Almost 90% of home buyers and sellers use the internet to search for their home1
• Reach the widest audience of potential buyers
• More buyers = better chance of finding one that is willing to meet your terms, price and desired closing date
ALMOST 90% OF HOME BUYERS AND SELLERS USED THE INTERNET TO SEARCH FOR THEIR HOME
HOME BUYERS AND SELLERS - 2011
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REALTOR.com®
Facts That Matter
• Visitors on REALTOR.com®
stay longer than on other comparable sites. They take another look at a property and really comb through the details.
• Visitors on REALTOR.com®
also come back more often than on any other comparable site.
Where more home buyers and sellers view more listings than anywhere else. That means your home has more chances to be seen and ultimately purchased.
Most Viewed
comScore, Media Metrix, Key Measures Report, October 2011 for REALTOR.com® and other comparable real estate aggregation sites and excluding sites of franchisors/brokerages. REALTOR.com® numbers include MSN® referring numbers. Figures represent percentages of the top 5 websites in each category – Due to rounding, charts may not add up to 100%.
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REALTOR.COMThe #1 Source for Buyers to Find YOUR Home
The best known multiple listing source on the internet We are featured agents All of our homes are “Showcase Homes” Full pages with multiple photos and full descriptions Printable flyers and E-mail campaigns Our listings get high exposure
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I will make yours stand out
Because REALTOR.com®
has millions of listings…
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SEE THE DIFFERENCEbelow is a typical realtor.com ad
• No Agent Contact Information
• No Custom Home Description
• No Computer Description• One Photo• Poor Ad Placement• Less Website View• Not Buyer Friendly
• I can make your home the first one buyers see
• Triple the number of buyers who see your home
• Exclusive position gets your home seen before all others
2929Screen shots represent site as of publication date. Site subject to change without notice.
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SEE THE DIFFERENCEbelow is OUR realtor.com ad
• Scrolling Custom Text• Multiple Photos• Listing Agent Name• Direct Agent Contact Info• Custom Home Description• Detailed Home Information• Detailed Computer Generated
Text• Better Ad Placement• More Website Hits• Very Buyer Friendly
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Which would you rather have?
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Buyers who are searching in this neighborhood can find me through REALTOR.com® mobile marketing.
Realtor.com App or our own phone App:Peninsula Homes
Mobile Marketing Plan
• Buyers driving through the neighborhood can:
- Find your home, get directions and a map
- Connect with me in one “click” to get details and make an appointment
16For illustrative purposes. Varies by broker and region.
BUYERS WHO ARE JUST ON REALTOR.COM®
BUYERS WHO SEARCH OUR LOCAL SITE AND REALTOR.COM®
PRINT ADS
BUYERS SEARCH OUR LOCAL WEB SITEBest of All Worlds
I market to buyers AND agents who are on our site PLUS buyers who have not yet picked a broker.
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Online Listing Performance Report
REALTOR.com® tracking report shows how many buyers are looking at your home.
Locally, regionally, nationally and internationally
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• Move-up buyers
• First time homeowners
• Local buyers
• Relocation buyers
• Investors
• Foreign buyers
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1 comScore, Media Metrix October 2011
Online MarketingAdvantage
Showcase Listing EnhancementsI will enhance your listings on the top websites, including REALTOR.com®, with the features buyers want most
Featured Homes™Your home will have premium positioning on the most viewed real estate site,1 REALTOR.com®
Mobile ReachYour property will appear on the REALTOR.com®
mobileapps so mobile consumers can find your home
Facebook® ApplicationI will display your property on my social media sites such as Facebook® and Twitter™
©2011 REALTOR.com® All rights reserved. rdc_listing presentation_Combined_120611
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High End Marketing With 24 years of experience
starting in Palos Verdes, we bring our upscale homes experience to you
Our properties are marketed locally and to the LA market, San Diego Market, Orange County, Nationally & Internationally for the best exposure you can have
Results you can count onSOLD! SOLD! SOLD!
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Career Awards and Achievements
RE/MAX Lifetime Achievement RE/MAX Hall of Fame RE/MAX Diamond Award 2009 RE/MAX Chairman Award 2008,2010 RE/MAX Platinum Award 2004,2005,2006,2011,2012 RE/MAX 100% Club 2007 208 Sales in 2012 174 Sales in 2011 268 Sales in 2010 478 Sales in 2009 312 Sales in 2008 #2 Team in San Bernardino/Riverside Metro Area*
*Wall Street Journal’s REAL Trends Best Real Estate Agents in the United States - 2013
#1 Team RE/MAX Estate Properties 2009,2010 #2 Team RE/MAX Estate Properties 2008,2011,2012 #3 Team RE/MAX Estate Properties 2004,2005,2006,2007 Most Transactions Single Year RE/MAX Estate Properties 2002-2008 RE/MAX California/Hawaii Region: #7 Team 2009, #10 Team 2010, #36 Team 2011, #37 Team 2012 RE/MAX United States: #37 Team 2009, #50 Team 2010 RE/MAX World Rankings: #76 Team 2009, #108 Team 2010
SOLD! SOLD! SOLD!
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The Next Move is Up to YOU! Thank you for
taking the time to view our marketing plan
Thank you! Pat & Ron and
Alan. The Murray Team
310-378-2240