powered by science of nature® the ultimate solution for men and women with hair loss
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THE ULTIMATE SOLUTION
FOR MEN AND WOMEN
WITH HAIR LOSS
Why Reseed ?At Reseed® we understand the importance of fuller looking, strong and healthy hair; how it affects self-confidence, pride in appearance and sense of wellbeing.
This is why our dedicated team of 35 highly experienced specialists in the hair care field has created and produced the Reseed® system, based on 3 crucial steps:
1. Prevent further hair loss2. Restore the hair follicle’s natural functions to promote and support natural hair growth3. Strengthen weak and dormant follicles to re-grow health hair, reversing the effects of hair loss
Reseed’s advantages versus leading hair loss brands
• Reseed® uses the finest natural ingredients available which are derived from natural sources, together with the latest bio-technology to create an innovative, high performance system
• All our active ingredients have been clinically proven to yield results• Commitment to using an holistic approach to address all aspects of hair loss • Passionate about producing natural based formulations to avoid the unwanted side effects often experienced
from products containing ingredients such as Minoxidil • Gender specific formulations - male consumers are very sensitive about using products that can cause
hormonal changes such as an increase of estrogen level
Finding the perfect balance between the right amount of washing active substance (normally 11% ), and retaining soft, bouncy, volumised hair with a natural shine is a key factor that we have managed to achieve. Our shampoo’s cleansing active substance is 14%; it not only provides the highest cleansing ratio, it also keeps the hair soft and adds volume whilst bestowing a youthful bounce and natural shine.
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Reseed® – Real Results In Just 12 Weeks
Working with Trichologists and under double-blinded clinical trials, the serum after 8 weeks' use showed a:
• 16% Significant change in the rate of hair growth• 15% Noticeable improvement in the levels of shine, body and volume to the hair• 20% Improvement in general condition
Under these same clinical trials: • Over 91% of users said they would buy the products Clinical trial user testimonials:
• “Made my hair grow faster than normal”• “Very good altogether”• “More bounce and volume”• “Surprisingly thick after a few uses”• “Pleased with the condition”
Copies of the Reseed® Independent Clinical Trial data are available upon request.Powered by Science of Nature®
Reseed® Testimonials
5.0 out of 5 stars RESEED Gingko and Sabal Fortifying Shampoo, 9 Feb. 2015By M. J. Hunter - See all my reviews(VINE VOICE) (REAL NAME) This review is from: RESEED Ginkgo and Sabal fortifying Shampoo for Women 250 ml (Personal Care)Customer review from the Amazon Vine Programme (What's this?)My wife has had extremely fine hair all her life and has always been on the lookout for a shampoo which will effectively thicken her hair. I must admit that until now she has never found a product that has met her expectations, until now that is. She has been using this Reseed shampoo for just under a week now and she is highly delighted with it. It does actually seem to strengthen her hair making it much more manageable and easier to style. She tell me it it is a really nice shampoo to use although she did say that the instructions are to use a 'generous' amount of the the product but on doing so she ended up with more lather and bubbles than she could cope with! Reduced the quantity to a bead in the palm and she's much happier. Not the cheapest shampoo on the market but if it does the job, go for it.
5.0 out of 5 stars Well worth trying., 18 Feb. 2015By Jeff. Clark "arfur_daily" (Shropshire) - See all my reviews(VINE VOICE) This review is from: RESEED Ginkgo and Sabal fortifying Shampoo for Women 250 ml (Personal Care)Customer review from the Amazon Vine Programme (What's this?)During a recent illness my wife lost quite a lot of hair and subsequently it's volume. So she welcomed the opportunity to try the RESEED fortifying shampoo. In the past her hair was quite wavy but the 'curl' had all but disappeared and she had started to use another brand of shampoo which also claimed to fortify and thicken hair, but wasn't convinced it was making any difference.
Within 2 washes with RESEED some of her natural curls seem to be re-appearing, lasting for up to 72 hours of washing. However after several washes she wondered if her hair was losing some of it's shine and for an experiment returned to the earlier brand for one wash only to find that her hair immediately looked 'flat' compared to using the RESEED shampoo, so she will be sticking with RESEED for the foreseeable future.RESEED has the advantage of a subtle aroma, not overpowering or objectionable in comparison to a lot of other products on the market, which is another major plus point in her opinion.This is not an inexpensive product compared to most high street product, as it retails around £25, but it can be used quite sparingly and she expects that the 250ml bottle will last between 8 & 10 washes.So brownie points for me and wavy points for the shampoo!JC Powered by Science of Nature®
Reseed has been retailing on Amazon.co.uk since autumn 2014. Here are but a few testimonials we’ve received from our customers
Reseed® Testimonials
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It really does work, 19 Feb. 2015By Inspector Gadget "Go Go Gadget Reviews" (On the trail of Doctor Claw) - See all my reviews(VINE VOICE) This review is from: RESEED Ginkgo and Sabal fortifying Shampoo for Women 250 ml (Personal Care)Customer review from the Amazon Vine Programme (What's this?)Since I am a man I have always figured that shampoo is shampoo and it doesn't really matter what kind you get. For a long time I have just been buying cheap stuff from Tesco, and for a long time my hair has been snapping easily. I cannot run my fingers along my scalp without losing several hairs in the process. However, since I started using this particular product my hair not only feels fuller and stronger but I lose virtually none when I rub my scalp. It's also easier not to style my hair whereas before I was lucky if it stayed in any recognizable shape. My follicles also hurt less too.
The price may put it out of reach for those of you on a budget, but for healthy hair you can do no wrong with this one.
5.0 out of 5 stars It's pretty expensive stuff, 18 Feb. 2015By Fiona Millar "cookiemum" (Edinburgh) - See all my reviews(VINE VOICE) This review is from: RESEED Ginkgo and Sabal fortifying Shampoo for Women 250 ml (Personal Care)Customer review from the Amazon Vine Programme (What's this?)This product is aimed at those with thinning hair - it is designed to be used as a normal shampoo, but left on for a few minutes before rinsing. I've been using it for a couple of weeks now, and it definitely has made my hair feel thicker, while cleaning it well. It feels as though it rinses off cleanly, leaving my hair feeling very soft and smooth, and it smells lovely. It's pretty expensive stuff, even more so if you follow the recommendations and use the other products in the range to go with it, but if you're worried about the appearance of thin hair then you would probably think it was worth spending these amounts. It certainly does seem to do what it claims to do.
5.0 out of 5 stars Thicker hair, 29 Jan. 2015By White Eagle - See all my reviews(VINE VOICE) This review is from: RESEED Ginkgo and Sabal fortifying Shampoo for Women 250 ml (Personal Care)Customer review from the Amazon Vine Programme (What's this?)So far I've used this shampoo once & already felt & noticed an increase in the thickness of my hair.
I like this shampoo as it doesn't seem to have any nasty chemicals like SLS or parabens etc. I'd like to let the manufacturer know that it might be good to put that label on the packaging (as many natural shampoos do).
Reseed® Our Heritage
Such is our commitment to hair excellence, the Reseed® system has taken 15 years to develop. Applying the latest innovations and technologies, we have continually invested in resources to deliver the most effective product range you can trust to deliver long term results.
Reseed® is dedicated to using the highest grade, naturally active ingredients and we never compromise on quality, as we exclusively farm and cultivate our own herbs and plants globally, ensuring quality is consistently controlled in all our products. These powerfully efficacious, natural sources are selected and included for their fortifying, stimulating and conditioning properties – delivering real results in weeks.
The Reseed® superb grade product range is formulated with the purest of ingredients and dermatologically tested:
• High performance, natural actives that work in synergy to prolong the hair’s life cycle • Essential botanic extracts, pro-vitamins and minerals to stimulate and strengthen• Unique patented proteins and nutrient rich elements to repair, nourish and condition • Clean, herbal fragrances, derived from natural extracts, to refresh and invigorate
We never test on animals and do not use ingredients made by manufacturers who commission animal testing.
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Reseed® Our Ingredients
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The 1,2,3 System Active Ingredients DHT Blocker Increase Blood Circulation
Healthy Scalp
Strenghten Hair Follicles
Thickens Hair
Increases Volume
Promotes Hair Growth
Maintenance of Normal
Hair
Protects Normal Hair
Pigmentation
Stimulates the Scalp
Anti-Oxidants
Gloss & Shine
Regulates Excess Sebum
Anti Fungal & Anti Bacterial
Ph Balance
Transportation of Nutrients
Shampoo
Neem extract Men) √ √ √ Sabal extract (Men) √ √
Ginkgo Biloba extract √ √ Sabal extract √ √ Vitamin B6 √ √ √ Vitamin F √ √ √ Vitamin E √ √ √
Vitamin B5 √ √ √ Zinc gluconate √ √ √
Polyquaternium 10 √ √ Amodimethicone √
R12 Hair Serum
Maca extract √ Mulberry extract √ √
Saw Palmetto extract √ Swertia extract √ √ √ √ Ginseng extract √ √ √
Isochrysis Galbana extract √ √ √ Zinc Gluconate √
Apigenin √ √ √ Biotinoyl Tripeptide-1 √ √
Niacinamide √ Pyridoxine Hydrochloride √ √
Dexpanthenol √ √
Reseed® Our Ingredients
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The 1,2,3 System Active Ingredients DHT Blocker Increase Blood Circulation
Healthy Scalp
Strenghten Hair Follicles
Thickens Hair
Increases Volume
Promote Hair Growth
Maintenance of Normal
Hair
Protects Normal Hair
Pigmentation
Stimulates the Scalp
Anti-Oxidants
Gloss & Shine
Regulates Excess Sebum
Anti Fungal & Anti Bacterial Ph Balance Transportation of
Nutrients
R8 Hair Solution
Saw Palmetto extract √ √ √ Rosemary extract √ √ √
Rommance Chamomile extract √ Fennel extract √ √ √ √ √
German Chamomile extract √ √ √ Nettle extract √
Horsetail extract √ √ Green Tea extract √ √ √
Thyme extract √
R 21 Micro Nutrient Capsules
MSM √
Paardenstaart (Equisetum arvense) √ √ Selenium √ √ Copper √ √ √
Vitamin A √ √ √ √ Vitamin B1 √ Vitamin B2 √
Pantothenic acid √ Vitamin B6 √
Biotin √ Folic acid √
Vitamin B12 √ Vitamin C √ √ √
Vitamin D3 √ Vitamin E √ √ √ √ Carbonate √
Citrate √ Iron √
Manganese √ Zinc √ √ √ √
Para-Aminobenzoic acid √ √ √ √ Choline √ √ √ √
L-Cysteine √ L-Methionine √
Reseed® Our Suppliers & Affiliates
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Reseed® For Men
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Reseed® For Men
R12 TRI PEPTIDE ACTIVE HAIR SERUM 30ml £56
Advanced hair support formula with unique patented reparative protein and nutrient rich-elements to stimulate hair follicles and roots. Containing a high concentration of powerfully active ingredients the results are stronger, healthier hair, which is less prone to dryness, breakage and hair loss, whilst bestowing youthful shine.
• Givobio GMn• Givobio GMg• Givobio GZn• Vitamin B3 • Swertianin• Anageline• D-panthenol USP• Jiou liquid B• Seveuv LG• Aloe Vera
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Reseed® For Men
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SABAL & NEEM FORTIFYING SHAMPOO WITH ESSENTIAL PRO VITAMINS 250ml £25
With essential pro-vitamins and minerals, this ultra-nourishing shampoo contains a unique synergy of active ingredients to cleanse away substances that can block hair follicles, whilst restoring the hair’s
structural fibres and increasing density. Supporting the scalp’s natural functions, it
strengthens the roots and hair shaft to prolong the hair’s life cycle. Leaves hair feeling soft,
strong and revitalised.
• Sabal extract inhibits the formation of DHT• Neem extract improves circulation in the scalp to promote regeneration and
volume• Enriched with antioxidant vitamins B5, B6, E, F and Zinc for ultimate healthy hair• Restores the hair’s structural fibres and increases density • Deep nourishing formula to promote strong healthy hair• Gently and effectively dissolves excess sebum• Encourages healthy hair growth
Reseed® For Men
WHEAT BRAN ULTRA VOLUME CONDITIONER WITH HYDROLISED SILK 250ml £28
Advanced ultra volumising formula to densify thin, lifeless hair. Enriched with herbal proteins
and Hydrolysed Silk to strengthen roots and improve the hair’s moisture balance and
resilience. With an effective de-tangling and repairing action, the conditioner delivers
optimum hydration, smoothness and shine.
• Volumises and thickens thin lifeless hair• Strengthens roots and reinforces hair follicles• Enriched with Hydrolysed Silk for optimum conditioning and resilience• Detangles and repairs dry damaged hair • Hair is left feeling soft and manageable with a youthful shine
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Reseed® For Men
R8 BOTANICAL SOLUTION WITH ROSEMARY & NETTLE 50ml £45
Advanced support formula packed with essential botanic extracts. This energising solution provides a unique action to stimulate, refresh and protect the scalp. Naturally high in efficacious active ingredients, it stimulates hair follicles and strengthens roots to deliver healthier, stronger and fuller hair.
• Saw Palmetto extract• Rosemary extract• Rommance Chamomile extract• Fennel extract• German Chamomile extract• Nettle extract• Horsetail extract• Green Tea extract• Thyme extract
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Reseed® For Women
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Reseed® For Women
R12 TRI PEPTIDE ACTIVE HAIR SERUM 30ml £56
Advanced hair support formula with unique patented reparative protein and nutrient rich-elements to stimulate hair follicles and roots. Contains a high concentration of powerfully active ingredients.
• Givobio GMn• Givobio GMg• Givobio GZn• Vitamin B3 • Swertianin• Anageline• D-panthenol USP• Jiou liquid B• Uikyou liquid ME• Jojoba hydroglycolic extract (BG)• Ninjin Liquid B
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Reseed® For Women
GINGKO & SABAL FORTIFYING SHAMPOO WITH ESSENTIAL PRO VITAMINS 250ml £25
With essential pro-vitamins and minerals, this ultra-nourishing shampoo contains a unique
synergy of active ingredients to cleanse away substances that can block hair follicles,
whilst restoring the hair’s structural fibres and increasing density. Supporting the scalp’s
natural functions, it strengthens the roots and hair shaft to prolong the hair’s life cycle.
Leaves hair feeling soft, strong and revitalised.
• Gingko Biloba extract stimulates the scalp and revitalises hair follicles• Sabal extract inhibits the formation of DHT• Enriched with antioxidant vitamins B5, B6, E, F and Zinc for ultimate hair health• Strengthens roots to prevent further hair loss• Deep nourishing formula to promote strong healthy hair• Adds volume and density
Under clinical trials:
Over 80% of users felt there was a substantial improvement in their hair condition
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Reseed® For Women
WHEAT BRAN ULTRA VOLUME CONDITIONER WITH POMEGRANATE COLOUR PROTECT 250ml £28
Advanced ultra volumising formula to densify thin, damaged or dry hair. Enriched with
herbal proteins to strengthen roots, combined with UV filters and colour protecting
Pomegranate extract to maintain colour vibrancy. Deeply hydrating and nourishing to
prevent hair breakage, the conditioner will leave hair feeling strong and healthy, whilst
delivering a light-reflecting shine.
• Nourishing lightweight formula to strengthen roots and reinforce the hair follicles• Repairs and protects dry, damaged hair and adds volume to thin, lifeless hair• Powerful hydrating and deep conditioning system to enhance hair manageability• Contains pomegranate and UV filters to protect against
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Reseed® For Women
R8 BOTANICAL SOLUTION WITH NETTLE & HORSETAIL 50ml £45
Advanced support formula packed with essential botanic extracts. This energising
solution provides a unique action to stimulate, refresh and protect the scalp.
Naturally high in efficacious active ingredients, it stimulates hair follicles and
strengthens roots to deliver hair that feels healthier, stronger and fuller.
• Nettle extract allows the flow of nutrients to hair follicles• Horsetail extract promotes circulation to nourish and strengthen hair
follicles and restore vitality• Green Tea extract strengthens the roots, increases density and improves
the appearance of the hair
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Reseed® Supplements - Unisex
R21 MICRO-NUTRIENTS FOOD SUPPLEMENT One month’s supply £48
Scientifically advanced formula:
• Selenium, Biotin, Iron & Vitamin E help protect cells from oxidative damage while
strengthening your hair and scalp functions
• Copper helps keep your natural hair colour rich and lustrous while transporting
vital nutrients to the hair follicles
• Zinc helps prevent hair loss (including eyelashes) and restores
vitality to dry, flaky hair and scalp
• Vitamin A, D & C support healthy body functions, help keep hair
follicles
healthy and regulate vital oil production to nourish hair and scalp
Suitable for vegetarians
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How to use the Reseed® System
Results In Just 12 Weeks
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Week 1-2•Apply Serum 4 x per week•Use Shampoo/Conditioner as frequently as you would use your regular Shampoo/Conditioner •Take 1 supplement twice a day
Week 3-12•Apply Serum 1x per week *•Apply Solution 2 x per week *•Use Shampoo/Conditioner as frequently as you would use your regular Shampoo/Conditioner•Take 1 supplement twice a day
Week 12 onwards •Repeat usage as per weeks 3-12 on an ongoing basis
Market Research & Statistics
• 1.2 billion a year is spent worldwide on hair restoration and hair transplant market
• 2.3 million spent on hair loss shampoos in 2011, a number which continues to grow
• 3.5 billion is spent in the US each year to treat hair loss
• Male grooming is the fastest growing personal care category
• Hair loss is a huge growth industry which continues to grow year on year
• 10 million men suffer from male pattern baldness in the UK
• 35 million men are affected with hair loss in the US
• One third of men will experience hair loss or thinning by the time they are 30
• Majority not wealthy enough to afford transplant treatment and will explore topical treatments first
• 8 million women are affected by hair loss and hair thinning
• 46% of women will try to keep their hair loss a secret
Source: Mintel, Daily Mail, Daily Telegraph, American Hair Loss Association, anabolicminds
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Market Research & Statistics
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Country Males with Thinning Hair
Females with Thinning Hair
Total Thinning Hair Population
US 60,665,471 26,278,867 86,954,338
Canada 6,454,997 2,876,193 9,331,190
UK 12,795,975 5,749,792 18,545,767
Australia 3,554,416 1,827,382 5,381,798
Total 83,470,859 36,752,234 120,223,093
Source: anabolicminds.com
Hair Loss Regime Category Positioning
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CLINICALLY SUPPORTED REGIMES
£5 £15 £20.00 £30 £40 £50+£10
Marketing Mix/Strategy 2015
The main objective is to position the Reseed® line as the leading hair loss/maintenance range for men and women by creating a must have buzz.
Dedicated PR campaign including press launch event
• Introducing the Reseed® product range by our senior formulators from France and Germany• 30-50 prominent journalists• Q&A session• Attendance by brand ambassadors• Traditional beauty magazines ad campaign 2 months pre-launch 3 months after launch, renew awareness in autumn
Press Campaign:
• Printed Press - features in male and female lifestyle magazines• Broadcasting – features on daytime TV
Social Media:
• Blogging by trend setters• YouTube endorsements/user feedback• Twitter campaign
Endorsements by:
• Tricoligists• Dermatologists• Celebrity Brand Ambassadors
Store Launch:
• In store sales advisors• Product sampling
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Contact
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Mike Mirzaee
Amalgamated Euro Products UK Ltd, (AEPC UK)
Unit 32 Townsmead Business Centre
William Morris Way
London, SW6 2SZ
Office: 020 7731 3344
Fax: 020 7731 5231
www.reseedhair.com