Criteria Pro Con

Quality Improved visual quality and editing ability.

Conglomerates can afford more high tech equipment whereas indie’s cannot.

Cost-cutting Need less equipment as sound and visuals can be recorded at same time

As extras can added by CGI there is less work for actors

Piracy Digital cameras and sound equipment used in cinemas to record pirate copies of a film have improved greatly in quality. This technology is now far cheaper and easier to use.

Digital files can be leaked on internet, making it easier to access pirated films.

Exhibition 72% of cinemas are digital, prints are expensive and bulky.

Piracy is easier deducting from the exhibition monetary gain.

Criteria Pro Con

Access Easier due to lowered cost of making copies, film reels cost more to reproduce and courier.

Could lead to an increase of piracy as digital copies are easier to copy.

Marketing Exposure of film leads to an increase of awareness of the film, may increase profit and likelihood of cinemas showing it.

Expensive, only conglomerates can afford mass marketing.