prashant
TRANSCRIPT
Prashant Kr. SrivastavaMobile: 9711187589 Email: [email protected]
Job Objective
Assignments in Business Development/Channel Management/Operations Management/Customer Service Management /
with a high growth oriented organisation.
Professional Profile
Over 13 years of total experience in the areas of Channel Management, Business Development, , Sales & Marketing,
Franchisee Management, Key Account Management, Client Servicing & Team Management. Presently associated as
Department Manager with Usha International Ltd, Gurgaon. Proficient in managing sales & service coordination. Keen
customer centric orientation with excellent communication and negotiation skills and abilities in forging business
partnerships, leading cross-functional teams and establishing beneficial relationships with Distributors.
Areas of Expertise
Channel Sales.
Appointment of channel as per market demand and their retention.
Sales through the Distributors to implement the proper distribution at all outlet.
Expansion of distribution.
Material allocation to feed the market’s requirement.
Secondary sales management to achieve the primary sales target.
Business Development
Implementing business strategies for tapping unexplored avenues, developing & expanding market share towards the
achievement of revenue & profitability targets.
Identifying and networking with prospective key institutional accounts, generating business from the existing accounts
and achieving profitability and increased sales growth.
Client Servicing
Supervising customer service operations for rendering and achieving delivery & service quality norms; providing first
line customer support by answering queries and resolving their issues.
Monitoring the overall functioning of processes, identifying improvement areas and implementing adequate measures
to improve operational efficiency and maximise customer satisfaction level.
Handling call centre operations to improve level of service delivery.
Sales Coordinatio n
Preparing sales related MIS reports to provide management with the feedback on financial performance.
Providing sales support via coordination on order execution, prioritising the dispatches, collection of payments, and
handling routine matters.
Current Experience
Since Feb 2013 Usha International Ltd. (Tisva lighting business)
Usha International Ltd. Since Feb’14
As Department Manager- Head of Distribution for lighting business
My Responsibilities include:
Set up an adequate distribution channel, working in close coordination with the Sales Head
& the Regional Sales Teams.
Ensure that the set up channel continues to be adequate w.r.t expanding business needs.
Manage potential channel conflict by fostering excellent communication internally and
externally, and through strict adherence to channel rules of engagement.
Support Product In-charges in product promotion and for launch of new product
Ensure right planning of promotional programs and execution thereof to address the target
customers
Formulating Market support plan area-wise including special schemes, promotions and
visibility required for the area.
May 2013 to Feb 2014 associated with Surya Roshni Ltd.
Surya Roshni Ltd. Since May’13
As Jt. Regional Manager & Market support Manager
My Responsibilities include:
INR 480 MLN annual sales.
To achieve the Sales Targets in terms of Value & Volume of the assigned region.
Appointing the new channel as per market demand to improve the service level at retail end.
Channel network planning in terms of sales and revenue potentiality.
To ensuring successful implementation of Primary and Secondary Schemes.
To Organize Brand & Sales promotional activities for increasing Product & Brand awareness.
Performance monitoring & periodic reviews of Team.
Launching of new product as per market size and current reach.
Was also responsible for PAN India marketing, BTL activity, new product launch plan and to share the
market information to MD and VP of Sales & marketing.
Was responsible for designing of trade scheme and sales incentive.
Previous Experience
Sep 2007 to April 2013 associated with Philips Electronics India Ltd.
Philips Electronics India Ltd. Since Sep 07
Area Sales Manager
Worked as Asst. Manager to Ensure right planning of promotional programs and execution thereof to
address the target customers in Philips (Delhi,Rajasthan & Maharastra)
As Area Manager- Sales
My Responsibilities include:
Taking care for Urban & Semi urban sales of Maharastra & Goa with 44 distributors.
Handling INR 720 Mln sales annually
Primary & Secondary sales achievement.
Channel Review based on market needs, Investment analysis & Infrastructure analysis. Channel
Strategy formulation & corrective measures implementation.
Distribution process implementation.
Target setting for each Stockiest /Super stockiest and 6 Asst Manager.
Material planning SKU wise and coordination with Regional Logistics to ensure weekly supplies.
Market potential mapping for target setting and tracking for particular product lines.
Other Activities including:
Business expansion by opening stockiest in vacant town
Formulating & implementing Local promotion plan
Market Potential Mapping
Competition reporting
Strategy formalization based on Reach & Extraction in respective markets
Material planning for the territory
Ensuring company services, company processes & policies deployment in the market, and at
distributor end
Review of Sales man town wise/group wise
Trainings Attended
Sales development and competencies ( A three day training programme to access the competencies and
development needs)
Training on “Communication and Presentation Skills for effective result”.
Being Business Managers(Stood 1 in WR )
Training on “Train the Trainer”.
Training on “Franchisee Management”.
Training on “1st time manage in Philips”
Godrej Hi Care Ltd., Delhi (Pest Management Company) Aug 06 to Sep 07
As Operation Incharge – Delhi
Heading the entire operation of South & North Delhi with a target of training development of franchisee
and setting up operations with adequate control measures.
Contributed significantly towards improving Customer Satisfaction Index resulting in higher renewals.
Manpower management
DTDC Courier & Cargo Ltd Jan 04 to July 06
Worked as BDE to Branch Manager
As Branch Manager-Gurgaon & Green Park
Appointment of new franchisee to cover the best services.
Getting client/business for franchisee for their retention.
Accountable for managing a various functions viz.
Independent management of sales and marketing teams for generation and conversion of leads.
Operational backup to achieve the sales target.
Franchisee Development Management with revenue generation.
Proper Monitoring on Franchisee’s activities.
Key Accounts handling.
Contributed significantly towards improving Customer Satisfaction Index resulting in higher renewals.
Topsel Marketing Pvt. Ltd (Biggest distributor in Eastern zone deals in Auto Parts)
As Sales Officer Jan 02 to Dec 03
Looked for after market sales in Bihar & Jharkhand for Automotive Spare Parts.
Sales Promotions
IT Skills
Well versed with Windows, MS Office, and Internet Applications.
Education
Executive MBA in year 2012
B.Com from Ranchi University in the year 2001
I.Sc (Subject Group – PCM) from Jamshedpur Co-operative College. (1996)
Matriculation from Shiksha Niketan High School. (1994)
Major Achievement in professional career
In 2004-06 I have achieved my 100 target to appoint franchisee to develop the DTDC network and sales
revenue in Gurgaon territory. Service level increased and after 10 year also DTDC is getting good
response from this territory.
In 2010-11 given 40% business growth in Philips South Delhi territory.
In 2011-2012 Philips’s Semi Urban markets in Rajasthan, where doubled secondary sales by
implementing key processes & driving team towards secondary sales.
In 2012-13 implement the secondary tracking mechanism in Surya Roshni, which has given 20%
secondary sales growth.
In 2014-15 appointed channels as per plan to make market presence of new launch lighting brand of
Usha International limited TISVA.
Aspirations from Job
Channel management.
Product/business development.
Schemes preparation, New product launching.
MARCOM activities and ground level marketing activities.
Personal Details
Permanent Address : Road 10 B ,Qtr 19,Kharangajgar ,Telco Jamshedpur-04
Present Address : Flat no: 6093, Tower 6E, GH7, Crossings Republik, Ghaziabad, 201016
Date of Birth : 19th May 1978
Current CTC : 17 Lac +
Expectation: : 22 Lac+
Signature: Date: