preparation of project report

PROJECT REPORT DR. K. RAMACHANDRA DR. B. CHANDRASHEKARA

Event "ONE DAY WORKSHOP ON PROJECT REPORT PREPARATION Date: February 2010

26th

Vennue Smt. Danamma Channabasavaiah Mahila Samaja First Grade College KOLAR 563 101

A STUDY OF ORGANISED RETAILING WITH REFERENCE TO FOOD PRODUCTS AT KOLARA project-report submitted in partial fulfillment to Bangalore University for the

Award of the Degree of Bachelor of Business ManagementBy

CHANDRAKANTReg No. 07KECO3008 Government Boys College DEVANAHALLI Under the Guidance of

Dr. K. RAMACHANDRAM.Com., MBA., Ph.D

Professor and HOD of Commerce & Management (COLLEGE LOGO)

DEPARTMENT OF COMMERCE & MANAGEMENT

Government First Grade College, DEVANAHALLI

2010

DECLARATION I hereby declare that this A STUDY OF ORGANISED RETAILING WITH REFERENCE TO FOOD PRODUCTS AT KOLAR is the result of project work carried out by me under the guidance of Dr. K. RAMACHANDRA in partial fulfillment for the award of Bachelors Degree in Business Management by Bangalore University.

I also declare that this project is the out come of my own efforts and that is not submitted to any other university or Institute for the award of other degree or Diploma or Certificate.

Place: Date:

Name : CHANDRAKANT Reg No : 07BCC03004

GOVERNMENT BOYS COLLEGE KOLAR BACHELOR OF BUSINESS MANAGEMENT 2009 2010 CERTIFICATE

This is to certify that Sri. CHANDRAKANT, Student of this college studying in final year Bachelor of Business management course. He has prepared the project report on A STUDY OF ORGANISED RETAILING WITH REFERENCE TO FOOD PRODUCTS AT KOLAR as per Bangalore University Syllabus.

GUIDE

Dr. K. RAMACHANDRAHEAD OF DEPARTMENT Commerce and management

Dr. K. RAMACHANDRA

PRINCIPAL GOVERNMENT FIRST GRADE COLLEGE DEVANAHALLI

ACKNOWLEDGEMENT I take this opportunity to express my gratitude to Principal, Government Boys College, Kolar for permitting me to undertake my project A STUDY OF ORGANISED RETAILING WITH REFERENCE TO FOOD PRODUCTS AT KOLAR and I am also grateful to Principal for encouraging me to submit the report in time. I am thankful to our HOD and guide Dr. K. RAMACHANDRA for the encouragement and guiding me by offering suggestions and also making useful comments during the entire course of my study. I also thank all the lecturers of department of Business Management, for their help and support. I am highly thankful to Mr. ________, Senior Personnel Officer for giving me opportunity to do the project in _________, Kolar. I express my sincere thanks to ____________________and the persons for supporting me through their valuable guidance. Finally I thank my family and friends who have helped me to successfully complete this project report.

CHANDRAKANT

CHAPTER -01 INTRODUCTIONThis Chapter should cover 25 to 30 pages, The areas that could be covered are :

Aviation Retailing Tourism Banking Insurance

Event Management Financial Services Telecom services Cement industry Automobile industry Pharmaceutical Healthcare Hospitality IT, ITES BPO, KPO, RPO & LPO Medical Transcription

Under marketing what could be covered :

Brand Equity Green Marketing Advertising Sales Promotion Marketing strategy

Under Marketing what should be covered

Customer Relationship Management - General CRM - e-CRM, - m-CRM Pricing Strategy B2B, B2C, B2G, Virtual Marketing / e-marketing / online marketing eTeleTele-marketing Concept Marketing Channel Management / supply chain management Retailing - Organised retailing - Un-organised retailing Un-

Banking

Universal Banking Foreign Bank & its impact Core Banking system Home Loans and interest rates e- Banking m-Banking Credit Cards Smart Cards Plastic money NonNon-performing Assets

Banking

AssetAsset-Liability Management Retail Banking Investment Banking Foreign Trade in Banks Currency Convertibility in Banks Safety vault & safety lockers CRR, PLR, SLR Electronic Fund Transfer NonNon-Banking Financial Companies

Financial Services

Mutual Fund Wealth Management Fee based services Fund based services Equity market Debt market Factoring Angel investment Venture Capital Merchant Banking Capital Market, Money market UTI products Brokering Stock Exchange services Demat Credit rating Risk analysis

Insurance

Mediclaim Market plus Motor insurance Fire insurance Marine insurance Theft & burglary insurance Crop Insurance Disaster insurance Terrorism insurance Property insurance ReRe-insurance Insurance against third party risks Insurance of sport persons KeyKey-man insurance Insurance of celebrities

Tourism

Medical Tourism, Educational Tourism Business tourism Pleasure tourism Pilgrimage tourism/ religious tourism WildWild-life tourism Adventure tourism EcoEco-tourism Coastal tourism WaterWater-falls tourism Space tourism

Tourism

Cycle tourism Palace on wheel tourism Golden chariot HeliHeli-tourism Farm Tourism Home stay Mass tourism Cult tourism Cultural tourism Heritage tourism Food tourism Tour guides

Financial management

Structure & Requirement of working capital Capital structure Corporate Governance Corporate restructuring Mergers & Acquisition Capital Budgeting Dividend policy Inventory management Accounting ratios

Financial management

Foreign exchange market Financial derivatives Counter trade Optimization of wealth Share holder value creation Market capitalization Corporate finance Financial leverage / trading on equity Employees stock option (ESOP) Efficient market hypothesis (EMH)

HRM

Knowledge management strategies Learning organisations Global sourcing Expatriation Repatriation Global training CrossCross-cultural training Performance management system Union free plants Industrial relations Compensation management

HRM

Grievance Redressal Employee participation in management Knowledge workers Quality of work life Employee engagement and commitment Management development programme Leadership styles Human Resource planning Strategic HRM Attrition HRIS

HOW TO PRESENT FIRST CHAPTER1.1 Introduction to Industry, Say, Organised Retailing 1.2 Nature of Retailing 1.3 Significance of Retailing 1.4 Environment of organised retailing 1.5 Types of Retailing 1.6 Models of Retailing if any 1.7 Organised retailing in global scenario 1.8 Challenges of organised retailing 1.9 Limitations of Organised retailing - Limit the number of pages to 25 to 30

CHAPTER -02 DESIGN OF THE STUDY2.1 Title of the Project 2.2 Statement of the Problem 2.3 Objectives of the Study 2.4 Scope of the study 2.5 Important terms 2.6 Methodology 2.7 Sampling 2.8 Research Instruments Used

CHAPTER -02 DESIGN OF THE STUDY2.9 2.10 2.11 2.12 2.13 Sources of Secondary Data Plan of Analysis Limitations of the study Reference Period Chapter Scheme

NOTE: Limit this chapter to 8 or 10 pages

2.1 Title of the studyCorrect title should be given CORRECT TITLE Example A STUDY OF ORGANISED RETAILING WITH REFERENCE TO FOOD PRODUCTS AT KOLAR WRONG TITLE Example -A study of the organised retail at Kolar A study of the organised retailing of food products NOTE : Title should be in capital letters without inverted commas

2.2 Statement of the Problemo It Should Contain subject scenario and minimum three or four research issues Issue 1: -How far organised retailing is accepted by the people ? Issue 2: - How the organised retailing impacted the unorganised retailing

2.2 Statement of the ProblemIssue 3: - What is the relative difference in price, quality, facility and delivery ?

2.3 Objectives of the StudyBased on the research issues only four or five objectives should be framed. To identify the factors that caused the advent of organised retailing; To analyse the parameters of organised retailing; To evaluate the impact of organised retailing on the unorganised retailing; and To offer constructive suggestions to the stakeholders on the topic. Note : Every objective shall start with the word "To

2.4 Scope of the studyIT SHOULD COVER : 1) Subject scope 2) Geographical scope 1. Subject scope Organised retailing, environment of organised retailing, food retailing, pricing strategy of organised retailers, products of the organised retailers, promotional policy of organised retailers, facilities, quality of services, value added services, packaging, branding, factors in organised retailing, customers of organised retailing, and so on.

2.4 Scope of the study2) Geographical scope The Geographical scope of the study is limited to Kolar town.

2.5 IMPORTANT TERMSA few core concepts which are appearing again and again in the entire project should be defined appropriately relevant to the purpose of the study. Example : a) Organised Retailing b) Un-organised retailing c) Food products d) B2C e) Floor Area f) Packaging g) Brand h) Regulatory Agency

2.6 METHODOLOGYi) There are 14 methods of research. 1) Pure research, 2) Applied Research, 3) Analytical Research

4) Descriptive Research 5) Quantitative Research, 6) Qualitative Search 7) Conceptual Research, 8) Empirical Research, 9) Historical Research 10) Case study 11) Survey method, 12) Scientific Research, 13) Action Research and 14) Library Approach

ii) Each method has a prescribed procedure

iii) The procedure followed to carry out a particular type of research is called methodology

2.6 METHODOLOGYFor BBM projects the methods adopted are : a) Descriptive method b) Survey method c) Analytical method d) Experimental method

2.7 SAMPLINGThis includes Universe of the study or population of the study Categories of respondents Sample size Sampling technique used, either probability sampling, or nonprobability sampling Basis of sampling Adequacy of sampling Characteristics of the sample Characteristics of the population

2.7 SAMPLINGFor BBM projects, what should be the sample size ?

If it finite population, the sample size should be 30% For infinite population the sample size should be 10% The characteristics of the sample should reflect the characteristics of the population. An optimum sample is one which fulfills the requirements of efficiency, representativeness, reliability and flexibility Sample size could be 100 for BBM project reports

2.7 SAMPLING TECHNIQUESIf population is homogeneous Select simple random sampling

If the population is heterogeneous Select stratified random sampling

2.8 RESEARCH INSTRUMENTS USED

Questionnaire Schedule Personal Interviews

NOTE : In questionnaire use multiple choice questions, scaling techniques such as three point scale, five point scale with different parameters

2.8 RESEARCH INSTRUMENTS USEDThree point scale example: Key : Most important , important, not at all important

Five Point scale 1) Key : Outstanding, Very good, good, poor, very poor 2) Key : Strongly agree, agree, Neutral, disagree, strongly disagree

NOTE : Use a minimum two point scale i.e., Yes or No

2.9 SOURCES OF SECONDARY DATA Books Articles Reports Journals Magazines News paper Published thesis News bulletin Web resources Others

2.10 PLAN OF ANALYSIS A minimum of 22 to 25 questions need to be analysed. The collected data must be analysed with the help of statistical tools and techniques such as percentages, averages, dispersion, standard deviation, coefficient of variation, correlation, regression, time series,

2.10 PLAN OF ANALYSISPresent the data through tables, charts, graphs, and diagrams Appropriate interpretation should be given to each table data Ultimately proper conclusion should be drawn NOTE : Dont start each and every interpretation as 1) A majority of 46 percent of the respondent 2) From the above table it is clear

2.11

LIMITATIONS OF THE STUDY

It should cover 1. Subject limitation 2. Resource limitation and 3. Geographical limitation

"List only three limitations"

2.12

REFERENCE PERIOD

The study period was from 12th January 2010 to 15th March 2010.

2.13

CHAPTER SCHEME

The project report is presented under five chapters CHAPTER 01 : Introduction to Organised Retailing CHAPTER 02 : Design of the study CHAPTER 03 : Profile of the respondents CHAPTER 04 : Organised Retailing - Analysis and Interpretation of data CHAPTER 05 : Findings, Conclusion, And Suggestions NOTE : Each chapter should be explained briefly

CHAPTER -03 PROFILE OF THE COMPANY/ RESPONDENTSIt should cover 5 to 6 pages. The contents are : A) For company 3.1 Name of the company 3.2 Address of the company 3.3 Year of establishment 3.4 Registered Office 3.5 Number of branches 3.6 Type of industry 3.7 Vision Statement 3.8 Mission statement 3.9 Goals and objectives

CHAPTER -03 PROFILE OF THE RESPONDENTS / COMPANY3.10 Work force Strength 3.11 Product profile 3.12 Turn over profile for 3 years 3.13 Profitability profile for 3 years 3.14 Awards won 3.15 Organization structure 3.16 Competitors 3.17 Market share 3.18 Power brands 3.19 Corporate Social Responsibility

CHAPTER -03 PROFILE OF THE COMPANY/ RESPONDENTSB) For Respondents 3.1 Age of Respondent 3.2 Gender of the respondent 3.3 Educational Qualification 3.4 Occupation of the Respondent 3.5 Income 3.6 Experience 3.7 Size of the Family 3.8 Marital status 3.9 Number of dependents

CHAPTER -04 ORGANISED RETAILING ANALYSIS AND INTERPRETATION OF DATAThis chapter should cover 40 to 45 pages Under this chapter a minimum of 22 question data analysis along with tables, graphs, charts, diagrams, shall be provided. Use statistical tools and techniques also appropriately Right interpretation of data is essential. Tables and figures are properly numbered according to the sequence with same font size. Appropriate table caption should be given. Adequate source should be given for each and every table. The font size of the foot notes and source should be in 10. Analysis should be objective based.

PROFORMA OF ANALYSIS AND INTERPRETATION

In this chapter, the domestic and foreign tourists who have traveled under the package and conducted tours operated by the KSTDC are targeted for the study. The information supplied by them on the travel experience, satisfaction, the infrastructure facilities of the tourism department, amenities offered and the host of other parameters are analysed.


4.1 CLASSIFICATION OF TOURISTS To elicit fair and unbiased opinion on the working of KSTDC, the domestic and foreign tourists have been considered. The composition of domestic and foreign tourists, who form a representative samples are analysed and shown at table 4.1 and figure 4.1 respectively.


TABLE 4.1 COMPOSITION OF DOMESTIC AND FOREIGN TOURISTS

COMPOSITION 1. Domestic Tourists 2. Foreign Tourists(Source : Primary Data)

NUMBER 150 80


FIGURE 4.1 COMPOSITION OF DOMESTIC AND FOREIGN TOURISTS

35% 1. . 65% r i ti T T ri t ri t


150 domestic and 80 foreign tourists were considered for the study which accounts for 50 percent and 26.6 percent of the total sample size (N=300).

PROFORMA OF ANALYSIS AND INTERPRETATION4.2 GENDER-WISE CLASSIFICATION OF RESPONDENTS

An attempt has been made to find out the proportion of respondents based on the gender. The tourism industry is an industry of imagination sort. It is interesting to note that whether male or female has more imagination towards tourism products. To take this point into consideration, the respondents are classified gender-wise both in respect of domestic and foreign tourists category. The results are shown at Table 4.2 and Figure 4.2 respectively.

PROFORMA OF ANALYSIS AND INTERPRETATIONTABLE 4.2 GENDER-WISE CLASSIFICATION OF RESPONDENTSTourists Gender Domestic Number Percent % 65 35 100 Foreign Number Percent % 71 29 100

1. Male Tourists 2. Female Tourists Total(Source : Primary Data)

98 52 150

57 23 80

PROFORMA OF ANALYSIS AND INTERPRETATIONFIGURE - 4.2 GENDER-WISE CLASSIFICATION OF RESPONDENTS80 70 Percentage of Respondents 60 50 40 30 20 10 0 1. Male Touris ts Ge n d e r 2. Female Touris ts Domes tic Foreign


In the male category domestic tourists comprises 65 percent and foreign tourists represent 71 percent. While in the female segment domestic tourists forms 35 percent and 29 percent represent foreign tourists. It was observed from the personal interviewing of the respondents; female tourists in both domestic and foreign category have high imagination towards tourism destinations than the male tourists comparatively.


4.3 AGE-WISE CLASSIFICATION OF RESPONDENTS

The respondents in the domestic and foreign tourist category have also been grouped on the basis of their age. This is to know that, which age group is more inclined to travel frequently. The data are arrayed at table 4.3 and figure 4.3 respectively.

PROFORMA OF ANALYSIS AND INTERPRETATIONTABLE 4.3 AGE-WISE CLASSIFICATION OF RESPONDENTS Tourists Age in Years Domestic Number Below 20 2121-30 3131-40 4141-50 Above 50 Total(Source : Primary Data)

Foreign Number 04 31 26 16 03 80 Percent % 05 39 32 20 04 100

Percent % 14 20 19 28 19 100

16 31 29 44 30 150

PROFORMA OF ANALYSIS AND INTERPRETATIONFIGURE 4.3 AGE-WISE CLASSIFICATION OF RESPONDENTSespondents 120 100 80 60 40 20 0 B elow 21-30 20 31-40 41-50 A g e in ye a s A bove 50 Total om e ti foreign

e centage of


In the domestic tourist category, 28 percent of the respondents belong to 41-50 years age group. Whereas in foreign tourists category 39 percent of the respondents falls under the age group of 21-30 years. It can be concluded that, people from all age group, more or less, travel in the KSTDCs package and conducted tours.

PROFORMA OF ANALYSIS AND INTERPRETATION4.4 PREFERRED TIME TO VISIT DESTINATIONS

What is the preferred time to visit tourist spots both by the domestic as well as foreign tourists? This speaks of the peak and offseason of tourism industrys tour operations. The Primary data in this regard is analysed and shown at table and figure 4.4 respectively

PROFORMA OF ANALYSIS AND INTERPRETATIONTABLE 4.4 PREFERRED TIME TO VISIT DESTINATIONSTourists Preferred Time Domestic Number Percent % 24 32 15 29 100 Foreign Number Percent % 35 26 13 26 100

JanJan-March Apr June JulJul-Sep OctOct-Dec Total

36 48 22 44 150

28 21 10 21 80

PROFORMA OF ANALYSIS AND INTERPRETATIONFIGURE 4.4 PREFERRED TIME TO VISIT DESTINATIONS40 35 30e

25 20 15 10 5 0 Jan- arch pr JunePr f rr

Per ent

mestic rei n

Jul-Septi ti

Oct- ec

tim t vi it

PROFORMA OF ANALYSIS AND INTERPRETATIONOctober to December and April to June are considered as peak seasons by the KSTDC. From the table 4.4 it is clear that, 29 and 24 percent of the domestic tourists undertake package tours during October December and January March time period. In case of foreign tourists, the percentages for the same period were 26 and 35 percent. To maintain continuous tourist inflow into the State of Karnataka, the Department of Tourism need to chalk out programmes to attract the tourists during offseason too. This will augment the revenue generation as well as the cascading effect of tourism sector

CHAPTER -05 SUMMARY OF FINDINGS, CONCLUSION AND SUGGESTIONS

This chapter should cover 5 pages FINDINGS : A Minimum of 15 findings shall be given All the findings should be based on analysis and objectives of the study Two or more general findings are admissible.


The pleasure derived out of the package tours of KSTDC by the domestic and foreign tourists data indicate that over 60 percent of them are satisfied with services of the corporation. 13 percent of domestic respondents and 11 percent of foreign tourist respondents have expressed their unhappiness about the service quality offered by KSTDC. The study reveals that the amenities, facilities, service quality ranging from the roads, road side amenities, timings of the transportation facilities, time keeping, comforts, fares, signage, hotel rooms, behaviour of the staff, and other amenities are ranked by the respondents on a three-point scale. The responses to most of the factors is 'average' (see table 4.21)


CONCLUSION It should contain overall observation of the topic or research problem based on objectives, analysis and findings. The matter should depicted in half page or one page


Suggestions A Minimum of 12 constructive suggestions should be provided All suggestions should be based on the objectives, analysis, findings and conclusion.

BIBLIOGRAPHY

Bibliography pages should not be numbered It should be written in alphabetical order A minimum of 10 books should be provided writing bibliography for books should be in the following order Name of the author Title of the Book in italics Edition Name of the publisher Place of publication Year of publication

BIBLIOGRAPHY

A minimum of five article on the topic should be given Writing bibliography for Articles and Reports Name of the author Title of the Article / report in italics Name of the Journal Place of publication Period of publication Volume Number Issue Number Page number

BIBLIOGRAPHY

Provide web resources A minimum of five web address should be mentioned

PROFORMA OF BIBLIOGRAPHY

Books1. Basu Debasish & Dalal Sucheta (1993), Scam: Who Won, Who Lost, Who Got Away, UBS Publishers & Distributors, New Delhi, p. 294. 2. Avadhani V A (1992), Investment & Securities Markets in India: Investment Management, Himalaya Publishing, and Bombay. P. 426. 3. Bhalla U K (1983), Investment Management: Security Analysis and Portfolio Management, S. Chand, New Delhi, p. 391 4. Francis, J.C. (1991), Investment Analysis and Management, McGrew Hill Inc., P.31 5. R.Roll (1994), What every CFO Should Know About Scientific Progress In Financial Economics: What Is Known And What Remains To Be Resolved, Financial Management, Vol 23, (Summer 1994), Pp 69-75.

PROFORMA OF BIBLIOGRAPHY

Articles / Journals / Periodicals 1) Agrawal G D (1992), "Mutual Funds and Investors' Interest", Chartered Secretary, Vol. 22, No. 1 (Jan), p. 23. 2) Agrawal N C (1980), "Underwriting Operations in India: Reexamination Needed", Chartered Accountant, Vol. 28, No. 11 (May), p. 1001-1005. 3) Agarwal P C (1992), "Suggestions on Scripless Trading", Chartered Secretary, Vol. 22, No. 10 (Oct), p. 888.

PROFORMA OF BIBLIOGRAPHYWebsites Visited

www.rbi.org.in www.blonet.com

Project Evaluation & Marks AllotmentSl.No 01 02 03 04 05 06 07 08 09 10 11 12 13 Basis of Evaluation Appropriate title to the Project work Certificates and declaration Introduction to the Project Work Statement of the problem Objectives of the study Sampling and methodology Profile of the company Analysis & Interpretation Findings of the study Conclusion Suggestions Bibliography Overall presentation of the project report Total Marks 03 02 10 02 03 10 05 20 05 02 05 05 03 75

Number of pages of the report Chapter 01 : Introduction Chapter 02 : Design of the study Chapter 03 : Profile of the company Chapter 04 : Analysis and interpretation Chapter 05 : Summery of findings, conclusion and suggestions Total Note: 1) Plus or Minus 5 pages 2) Bibliography should not be numbered 3) Preliminary pages are numbered in small roman letters 05 pages 95 pages 30 pages 10 pages 06 pages 44 pages

PAGE SETUP

A4 Executive Bond paper should be used Left Margin Right Margin Top Bottom 1.75 inches 1 inch 1.25 inch 1 inch FONT SIZE Chapter heading 18 (All caps and bold) Sub heading Running matter 14 (in bold and first letters of each word in Caps) 1.5 line spacing

Font style : 13 Times New Roman or Aerial or Bookman Old Style

Number of hard bound copies to be submitted

One for the Bangalore University, One for the college library One for the guide along with soft copy One for personal use

Totally four copies are to be prepared.

Number of hard bound copies to be submitted

One for the Bangalore University, One for the college library One for the guide along with soft copy One for personal use

Totally four copies are to be prepared.

WISH YOU ALL THE BEST AND THANK YOU

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