preprint
DESCRIPTION
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SHIPPING REQUIREMENTSPrinted material must be tie-stacked on skids not to exceed 2500 lbs. per skid in weight and 60” in height, edge-boxed, steel strapped and not to exceed 38”x48” in size. A minimum of 3 runners 15” apart. Preprints must arrive with Bill of Lading which has the following information: Total number of preprint order Number of parts per skid Total number of skids Name of advertiser Name of publicationEach skid must display insertion dates and quantity of skid. Each skid must have supplement displayed on 2 sides. Preprint shipments found to be dumped or otherwise damaged in transit may not be accepted and/or surcharge may be imposed. Double stacked skids will not be accepted.Shipping Address: Tulsa World Processing Warehouse 111 West First, Tulsa, OK 74103 (918) 585-1750 Warehouse open 8 am to 4:00 pm, Mon. through Fri.
Receiving HoursFor holiday weeks, ask for advanced deadline schedule. Warehouse open Monday through Friday, 8 a.m. to 4:00 p.m. Preprints that are cancelled or delivered after reservation/delivery deadlines subject to surcharge. Late delivery only with prior approval. Surcharge may be applied. Call (918) 581-7303 for approval.
Preprint Rate Card - Effective February 1, 2013Advertising Office: 315 S. Boulder 74103-3423 (918) 581-8515 Fax (918) 581-8514Business Hours: 8 a.m. to 5 p.m., Monday-FridayWarehouse open 8 a.m. to 4:00 p.m., Monday-Friday For directions, call (918) 585-1750
CONTRACT FREQUENCY INCENTIVESThe following insertion discount will apply to full, Metro and zone distribution over 30,000 for preprint frequency contract holders.
6 to 11 times a year ....................2%12 to 24 ......................................3%25 to 49 ......................................4%50 to 69 ......................................5%
Converted World Preprint linage accumulates toward fulfillment of ROP-volume discount and weekly frequency contracts. Except for Frequency Discount Contracts, preprint rates are NET and not subject to agency commission or discounts. Advertiser cannot use preprint space to place advertising for any other establishment or group of establishments without expressed permission of Tulsa World management.
Plastic BagsTulsa World will enclose newspapers in advertiser-supplied plastic bags. Available in full, Metro and zone circulation. Contact your Tulsa World Sales Representative for more information.
PREPRINT SPECIFICATIONS Full size preprints are 133 to 267 sq. in.; tab size is less than 133 sq. in. Maximum folded size of an insert is 11.5x12 inches at the fold. Minimum size is 5x7 inches at the fold. Minimum thickness is .005 inches. Single sheet (2 page) preprints must be printed on 70# Offset paper, minimum. Tulsa World cannot be responsible for shortages of preprint insertions resulting from: improperly dried ink, inconsistent cut or fold, or improper banding/ skidding. If preprints are received in any of these conditions and special handling is required to accomplish insertion, a surcharge may be applied. Damaged shipments may be rejected or refused at warehouse.
TULSA WORLD PREPRINT INSERT POLICYFull Run, Metro Zone, Part-Run and Zoned Preprint Advertisers
1. Circulation quantities requested include a 2% allowance for spoilage. Metro Zone quantities and larger may reduce quantities by 2% if desired.
2. The Tulsa World will charge Full Run Advertisers only for those inserts that are placed in our newspaper. Gross Press Run totals will be used for billing purposes. For Metro Zone, Zipped and Zoned advertisers, the Tulsa World will distribute all useable inserts received unless otherwise directed by advertiser. As our quantities listed are advance estimates, any insert quantities remaining will be distributed to the nearest possible area.
Any order placed by advertiser constitutes an acceptance of publishers advertising policies. All contracts specifically outline publishers practices in this area.
PREPRINT RATES*- CPM (cost per thousand)
Full and Metro run preprints accepted every day except Saturday at the rates indicated below. Zip zoned inserts available Monday through Friday in 52 select zip codes (see chart opposite side). Minimum 15,000. 2% surcharge for Home Delivery only inserts Monday through Friday.
Zip zoned and Home Delivery only inserts not available on Sunday.
Full and Metro zone distribution preprints must be within 2% of quantitiesrequired for acceptance.
Preprint quantities reflect average required quantities. Seasonal lows such as summer months require fewer inserts. During these periods, advertiser's insert area will be expanded to ensure distribution of remaining inserts.
DEADLINES DAY RESERVATION DEADLINE ARRIVAL DEADLINE
Monday Friday 4pm, 10 days prior Tuesday 4pm, 6 days prior Tuesday Monday 4pm, 8 days prior Wednesday 4pm, 6 days prior Wednesday Tuesday 4pm, 8 days prior Thursday 4pm, 6 days prior Thursday Wednesday 4pm, 8 days prior Friday 4pm, 6 days prior Friday Wednesday 4pm, 9 days prior Friday 4pm, 6 days prior Sunday Wednesday 4pm, 11 days prior Monday 4pm, 6 days prior
2 0 1 3
Preprint Rate Card
Preprint QuotesPreprint insertion rates quoted by phone or fax are quoted as estimates based on information received. Actual charges may vary and will be based on actual size of preprint received and inserted.
Publishes Daily and Sunday
* Certain preprints (grocery bags, etc.) subject to special handling charge of $1,000. • Thanksgiving Day, Friday and Sunday after Thanksgiving incur 4% premium charge. • Wraps, gatefolds, dutch doors, blow-ins, etc. charged as additional pages.
2 - $51.00 $43.35 $40.80 4 2 $54.00 $45.90 $43.20 6 - $56.00 $47.60 $44.80 8 4 $58.00 $49.30 $46.40 12 6 $64.00 $54.40 $51.20 16 8 $70.00 $59.50 $56.00 20 10 $76.00 $64.60 $60.80 24 12 $82.50 $70.13 $66.00 28 14 $87.00 $73.95 $69.60 32 16 $93.00 $79.05 $74.40 36 18 $101.00 $85.85 $80.80 40 20 $106.00 $90.10 $84.80 44 22 $111.00 $94.35 $88.80 48 24 $117.00 $99.45 $93.60
Number of Pages
Tab Full
RATES
Zones or Zip Codes
Daily Full or MetroTh/Fri Metro
Sunday Fullor Metro
Th/Fri Full
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For preprints larger than 48 pages, contact Tulsa World Preprint Coordinator.
145
E A
VE
VERDIGRISRIVER
31
21ST
I-244
2914
05 35 45
HA
RV
AR
D
21ST
31STMIDTOWN
97 W
AV
E
61ST
96 ST
49 W
AV
E
7406327
07
SAND SPRINGS
51ST
81 W
AV
E
61ST
WEST
SAPULPA
74066
ARKANSAS RIVER
171ST
101ST
32 36 33
74137
61ST
81ST
SH
ER
IDA
N
111ST
121ST
GLENPOOL
JENKS
74037
74033
74008
UN
ION
211TH
171ST BIXBY
ARKANSAS RIVER
91ST ELW
OO
D
101 ST SOUTH
PE
OR
IA
HA
RV
AR
D
191ST
74011
74012
74014
74429
21ST
51ST56 ST
GA
RN
ET
T
COAL CREEK
111ST
131ST
141ST
353
E A
VE
171ST
231ST
193
E A
VE
273
E A
VE
257
E A
VE
209
E A
VE 24
1 E
AV
E
BROKEN ARROW
BROKEN ARROW
COWETA
HIG
HW
AY
51
46
34
28 08
74015
16
76 ST N
177
E A
VE
209
E A
VE
129E
AV
E
145
E A
VE
0610
04
UT
ICA
2019
15
12
MIN
GO
HA
RV
AR
D 46 ST N
ADMIRAL BLVD
EAST74055
74017
74019
116 ST N
66 ST N
193
E A
VE
ME
MO
RIA
L
CATOOSA
OWASSO
76 ST N
26 30 17
COLLINSVILLE74021186 ST N
MANNFORD
74044
91 W
AV
E
MOUNDS LIBERTY MOUNDS
74047
KEIFER
VERDIGRIS
CLAREMORE
HW
Y 4
8
Osa
ge
03
SH
ER
IDA
N
74041
74454PORTER
Tulsa
Avant
SkiatookHominy
Prue
Terlton
Jennings
Cleveland
Bixby
JenksBrokenArrow
Oilton
Drumright
Bristow
Kellyville
SapulpaGlenpool
BeggsPreston
Okmulgee
Coweta Wagoner
Catoosa
FoyilOologah
SandSpringsMannford
Inola
ClaremoreOwasso
Collinsville
PorterHaskell
Keifer
Mounds
Morris
75
412
Muskogee Turnpike
75
44
169
64
412
Wynona
SperryPawnee
Pryor
Chouteau
Vinita
Adair
LocustGrove
Salina44
20
69
Bartlesville
Dewey
Ramona Talala
Nowata
METRO Zone
Preprint Coverage
2013 Preprint CoveragePublishes Daily and Sunday
ZIP CODE QUANTITIES Tulsa WorldZone ZIP Mon-Wed Thurs-Friday
S 74008 1,602 2,196BA 74011 1,905 2,516BA 74012 4,306 5,735BA 74014 2,201 3,083E 74015 693 906E 74017* 1,562 1,900E 74019* 917 1,256E 74021 1,016 1,396S 74033 747 996S 74037 1,528 2,053W 74044 427 577S 74047 128 161E 74055 2,749 3,718W 74063 2,410 3,060W 74066 1,841 2,322M 74103 506 508M 74104 1,006 1,189M 74105 3,410 4,045M 74106 555 682W 74107 1,166 1,434E 74108 481 614M 74110 491 593M 74112 1,574 1,952M 74114 2,201 2,643M 74115 1,397 1,546E 74116 128 128M 74119 691 759M 74120 861 946M 74126 623 769W 74127 966 1,169E 74128 740 907M 74129 1,329 1,588W 74131 218 301S 74132 830 989S 74133 4,852 6,029E 74134 568 769M 74135 2,603 3,121S 74136 3,508 3,982S 74137 3,615 4,355M 74145 1,819 2,183E 74146 515 615BA 74429 670 884BA 74454 86 104
SELECT REST OF METRO ZIPS 74003 613 695 74006 1,341 1,496 74421 203 308 74036 307 373 74447 712 880 74053 131 198 74361 787 907 74070 692 890 74073 358 476 74080 207 274
BartlesvilleBartlesville
BeggsInola
OkmulgeeOologah
PryorSkiatook
SperryTalala
Call 918-581-8515 for more information.Effective February 1, 2013
All Zip codes have 741 prefix unless otherwise noted.
FULL & METRO QUANTITIESSunday Full - 129,712 Sunday Metro - 115,765 Daily Full - 81,797 Daily Metro - 71,494 Thur Fri Full - 100,094 Thur Fri Metro - 88,642
Zoning by Zoned Area or Selected Zip Code is available Monday-Friday with 15,000 minimum quantity. Zoning is not available on Sunday.
ZONE QUANTITIES
*74017 and 74019 cannot be purchased separately
Mon-Wed ZonesBroken Arrow - 9,168East - 9,369Midtown - 19,066South -16,810West - 7,028
Thur-Fri ZonesBroken Arrow - 12,322East - 12,209Midtown - 22,254South - 20,761West - 8,863