presentation fórum eventos 2014
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TRANSCRIPT
25 and March 26
The mission of the Forum is to be a model of excellence in governance events .
Being recognized as the platform , sustainable , cultural , economic and social transformation in the segment .
EVENTS - BUSINESS PLATFORM FOR GOOD CHALLENGES OF MANAGEMENT EXCELLENCE 2014/2025
25 and March 26
GRASS ROOTS
ABEOC ● ABIH ● ABGEV ● ABRACE ● ABRACCEF ● ACADEMIA ● AMPRO CBCVB ● FBHA ● EVENTPOOL ● MPI ● RESORTS BRASIL● SKAL ● UBRAFE
CROSS OVER
THE BUSINESS OF SOCIAL DIPLOMACY
25 and March 26
EMPOWEMENT
OBJETIVES
The Events Forum aims to train professionals (internal client,
event managers and suppliers)
Expanding opportunities.
Facilitate business.
Generate networking between agencies, suppliers and
executives events.
Discuss news and trends.
Display cases of international events.
25 and March 26
THE FORUM
The growing importance of events in the business of small , medium and
large business strategy is put in a dimension that requires high-
performance cultures, well-structured evaluation processes from
concrete goals and targets that demonstrate the values and reputation .
In this process governance, advocacy, sustainability, regulation,
creativity, volunteering can be the difference between success and
failure of an event. The young leaderships, the spirit of its initiatives and e-
technology as leverage and transforming this scenario, it is of vital
importance from the economic aspect and Marketplace .
In the 10 panels Events Forum will provide a broad overview and specifies
the best national and international practices enabling managers to
better service condition of your internal customers and also their suppliers
events .
25 and March 26
TARGET
• The Hosted Buyers Forum 2014 Events were selected
considering the volume and quality of events that manage
the most important national and international companies.
• Leaders of organizations and associations that promote
major conferences and exhibitions will also be invited .
• Agencies, promoters and event organizers, as well as
suppliers of services and equipment, as well as destinations,
hotels and convention center are also focusing Forum
Events.
25 and March 26
MARKET EVENTS IN BRAZIL
SEARCH EVENTS MAGAZINE / SEBRAE / FBCVB (2001)
330 000 events / year 79.9 million participants ● ● 3.1% of Brazilian GDP Total income of U.S. $ 37 billion per year ● U.S. $ 4.2 billion in taxes SEARCH IBOPE / AMPRO (2011) Revenue: R $ 32 billion ● Growth : 10 % per year SEARCH MPI / Alatur (2012) - NEXT 5 YEARS 68 % indicated growth Market and Technology Use in Events SEARCH Abracorp (2012) Events : grew 44 % in the first half . IEVC ( ECONOMIC INDICATORS OF CORPORATE TRAVEL) - 2012 Business trips and events: 56.9 % of revenue for airlines Economic Impact : U.S. $ 47.5 billion 56.8 % ● Participation in the tourism, Economic and Social Impact of Trade Shows in Sao Paulo (UBRAFE) Resources generated in the city of São Paulo - R $ 16,296,684,338
25 and March 26
• Ten panels covering many different aspects of
interest in the production chain of events.
• At least one international speaker per panel.
• Two breakfasts and two lunches
• Two dinners (exclusive to speakers and sponsors).
• Foyer with area for networking and exposure of
sponsors.
• Round hosted buyers from the tables of sponsors.
• Tables integration with the speakers.
DRAFT
25 and March 26
RISK ANALYSIS AND SAFETY Processes and international experiences in risk analysis and safety.
The spread of the culture of safety.
FAIRS & CONGRESS - THE FUTURE OF EVENTS Fairs & Congresses as a commercial tool and also for cultural , social
and professional development of various segments of the economy.
TECHNOLOGY - VIRTUAL INTERACTIVE AND NETWORKS
As technology, interactivity and social networks are influencing and
changing events. How financially viable technology at the event.
Technology for control of the organization in all phases of the event.
The participation of young leaders, and contents and solutions
ROI/ROO/ROE- RETURN ON INVESTMENT
Objectives and experiences in managing the performance of events
Os processos e as experiências internacionais de analise de risco e
segurança. A disseminação da cultura da segurança.
THEMES
25 and March 26
GOVERNANCE, JOINT, ACCOUNTABILITY & TRANSPARENCY Any application, implementation and post-event with the goal of
improvement and evolution processes. Transparency in the supply
chain and ethical criteria for bidding x corruption.
MEGA EVENTS - COPA, AND OLYMPIC GAMES EXPO MUNDIAL Main managers of the next editions of these three mega events to
talk about the experience and expectations. Qtar, Russia, Milan,
Dubai, Rio de Janeiro and Tokyo.
POLICY EVENT - SYNERGY CUSTOMER - SUPPLIER & TRAINING Cart to understand the events market, the timing of the suppliers,
the need to generate confidence in the process political events in
companies (suppliers, internal customers, rules, shopping etc.),
synergy marketing / purchasing.
THEMES
25 and March 26
KNOWLEDGE MANAGEMENT & CONTROL
programs business qualification, professional certifications,
and market regulation. Build expertise and knowledge
Management in business events.
SUSTAINABILITY & Volunteering
A voluntary action, recycling, and waste tracking.
Compromise/monitoring of environmental and social and
economic sustainability and its impact on the delivery of the
event.
CREATIVITY
Under the Creative Economy, ideas, imagination, creativity
and innovation apply to any segment of the economy,
especially the segment events, entertainment and tourism.
THEMES
25 and March 26
HEADQUARTERS
25 and March 26
RETROSPECTIVE
500 participants 150 hosted buyers 20 tables of business 48 panelists 10 International
97.4% Approval
INTERNATIONAL SPEACKERS
David DuBois USA President IAEE
Susan Tinnish USA President ASTM
Gonzalo Perez Chile President IAPCO
Corbin Ball USA Corbin Ball Associates
Joseph Lo Canada MeetingApps.com
Antonio Brito Portugal New Events Global/IAEE
Linda Pereira England CEO CPL Events
Alexandro Verzoub Argentina SITE
Steven Hacker USA – Ex-CEO MPI/IAEE/MPI
IAEE – International Association for Exhibitions and Events ASTM - International Association for Testing Materials IAPCO - The International Association of Professional Congress Organizers MPI – Meeting Professional International SITE - Society of Incentive Travel Executives
JUAN PABLO DE VERA Reed Alcantara
WANIRA SALLES Francal Fairs
JORGE ALVES DE SOUZA Couromoda Fairs
SERGIO MEDINA PASQUALIN Expo Center Norte
FERNANDO BELTRAME Eccaplan
FLAVIA GOLDENBERG Sob Medida Sustentabilidade
ANDREA MOREIRA Instituto Humanitare
MARINA PECHLIVANIS Umbigo do Mundo
OTAVIO NOVO Accor Brasil
ANDRÉIA NAKANE UAM
IGOR PIPOLLO FIESP/ABSEG
ROOSEVELT HAMAM R. Hamam Eventos
NATIONAL SPEACKERS
PATRICIA TÁVORA J. ARANTES
Director Liberty Seguros MAURICIO MAGALHÃES
President Agência Tudo
CHRIS AYROSA
Director Chris Ayrosa Cenografia
FERNANDO FIGUEIREDO
President Bullet
BEATRIZ GALLONI
Vice-president Mastercard
FERNANDO GUNTOVICHT
President The Group
SCHER SOARES
President Grupo Triunfo
GILBERTO PERUSSI
Director Memories Eventos
RICARDO TELES SOUZA Director AMEX
MARKETING PANEL
COMPETITION SHOPPING
EDUARDO SANOVICZ ABEARS
ANITA PIRES ABEOC BRASIL
ENRICO FERMI ABIH NACIONAL
DILSON FONSECA RESORTS BRASIL
ROGÉRIO HAMAM IBEV
ALBERTO MOANE MPI BRASIL
ARMANDO CAMPOS MELLO UBRAFE
SERGIO PASQUALIN ACADEMIA
MARGARETH PIZZATTO ABRACCEF
KITO MANSANO AMPRO
PANEL ENTITIES OF NATIONAL TRADE
ABEAR – Associação Brasileira das Empresas Aéreas ABEOC – Associação Brasileira das Empresas de Eventos ABIH – Associação Brasileira da Indústria Hoteleira RESORTS – Associação Brasileira de Resorts IBEV – Instituto Brasileiro de Eventos MPI – Meeting Professional International ACADEMIA – Academia Brasileira de Eventos e Turismo ABRACCEF – Associação Brasileira de Centros de Convenções, Exposições e Feiras AMPRO – Associação Brasileira de Marketing Promocional UBRAFE – União Brasileira de Promotores de Ferias
ANA CAROLINA MEDEIROS President Taquatur Turismo
JOSÉ ESTEVÃO COCCO President J. Cocco
FERNANDO PRESTES MAIA Director UpGrade Hospitality
NADIA CAMPEÃO Vice Mayor São Paulo
RICARDO FERREIRA Director Alatur
JÚLIO URBAN Director Idealiza Congress
MARCO LOMANTO Director Embratur
PAULA BORGES Coordinator Liberty Seguros
PAULO VENTURA Manager Expo Center Norte
CARLOS ALBERO JULIO ANCHOR FÓRUM
NATIONAL AND INVITED SPEAKERS
SPONSORS
Realização Promoção
SATISFACTION SURVEY
Realization Promotion
SATISFACTION SURVEY
COMPLETE COVERAGE
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Promotion: Realization: Support:
ABEOC ● ABIH ● ABGEV ● ABRACE ● ABRACCEF ● ACADEMIA ● AMPRO ● CBCVB FBHA ● EVENTPOOL ● MPI ● RESORTS BRASIL● SKAL ● UBRAFE
Realization:
20 years experience in publishing and event tourism.