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    LUCKY CEMENT

    Production and Operations Management

    Presented By:

    Mohammad Omar Arif

    Hassan Khan

    Nida Hasan

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    VALUE CHAIN

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    PRIMARYACTIVITIES

    Primary ActivityDescription

    Inbound logistics All those activities concerned with receiving and storing externally sourced

    materials

    Operations The manufacture of products and services - the way in which

    resource inputs (e.g. materials) are converted to outputs (e.g. products)

    Outbound logistics All those activities associated with getting finished goods and services to

    buyers

    Marketing and sales Essentially an information activity - informing buyers and consumers about

    products and services (benefits, use, price etc.)

    Service All those activities associated with maintaining product performance after the

    product has been sold

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    OPERATIONS

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    Capital intensive process

    Produces cement for local and export markets

    Located in Pezu and Karachi

    Capacity of 25,000 tons per day Raw material are limestone, gypsum and clay

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    ANALYSISOFOPERATIONS:

    Lucky Cement Faced two problems:

    Problem1: High Fuel Consumption and Need for

    Alternative Source of Energy

    Problem 2: Problems in Cement Quality

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    PROBLEM 1

    Lucky Cement requires a lot of power to operate its

    plant

    Due to the unavailability of reliable and consistentpower, Lucky Cement developed 100% Captive

    Power Generation units for both production facilities

    22 most modern and energy efficient generatorshave installed capacity of 175 MW.

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    Since the industry faces a situation where sales

    price will be fixed by mutual consensus, the cost of

    production will be the most critical factor of

    profitability.

    Energy cost is a major component of total cost of

    production.

    Contributes at an average 40 to 45 percent towards

    total cost

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    In order to minimize this cost Lucky Cement tried to

    use the cheapest and most reliable source

    The following are the possible alternatives: Wastes from virtually all industries, including chemical

    wastes, agriculture waste, healthcare waste, out-dated

    consumer products, industrial

    Municipal solid waste (MSW)

    Whole or shredded scrap tires

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    ANALYSESOF ALTERNATIVES

    1st:Energy-from-waste

    Advantages:

    Very low cost of investment. The technologies used are

    easily available.

    The installation will reduce Lucky Cement's operational

    costs by 25-30 percent

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    Disadvantages:

    The energy produced with WtE would be not of good

    quality and may hinder the entire process of production

    Collection and process of waste was a rigorous

    process.

    The process is very harmful for labour.

    One major problem is the further emission of pollutants

    eg Carbon dioxide

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    ALTERNATIVES

    2nd:Municipal solid waste (MSW):

    Cheap but again emission of Harmful Gases

    3rd

    :Whole or shredded scrap tires (TDF) Scrap tires are used as fuel because of their high

    heating value.

    Less expensive than fossil fuels and offers the potential

    advantage of decreasing carbon emissions.

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    25% more energy than coal

    Problem with TDF: It is a long and some times

    difficult process

    May require additional physical processing

    Requires high amount of initial investment

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    SELECTIONOF ALTERNATIVES

    Lucky Cement went with the installation of TDF

    It cost them around Rs 1 billion

    It allowed good quality energy to be produced withtechnology which was easily available aside from astrong possibility of getting a positive return on thisinvestment.

    Plus it was environmentally friendly

    Most importantly reduce Lucky Cement's operationalcosts by 25-30 percent,

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    PROBLEM 2Problems in Cement

    Quality

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    WHATISMEASURED?

    Continuous analysis of oxygen (O2), carbon

    monoxide (CO) and nitrogen oxide (NO) in the

    rotary kiln; which is essential for the quality of the

    produced cement clinker, the efficient use of fuel,

    and the protection of the environment from toxicemissions.

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    BACKGROUND

    High production costs

    Low standard quality

    Kiln requires adequate temperature & air combustion

    If the air is more, energy consumption and so the costsincreases, and if the air is low the combustion is not

    sufficient resulting in poor quality cement.

    EPA regulations require constant monitoring of hazardous

    emissions

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    KEY OBJECTIVES

    Product Quality maintained

    Improve operational stability.

    Reduce fuel consumption

    Reduce maintenance requirements.

    Maximize fresh clinker feed

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    ALTERNATIVES

    Buy process control equipment and technology

    from Siemens

    Import the equipment from China

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    SIEMENS SOLUTION

    Siemens FLK sampling system

    Expansion: To what extent the cement is expanded

    after addition of water

    Setting Time: Shows the time taken by cement to

    become solid.

    Fineness Test / Blaine Test: Measures the small

    size of the particles in specific weights.

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    RESULTSFOR LUCKY CEMENT

    Automated its operations

    Reduced energy and other operational costs

    Became the leading cement manufacturer in

    Pakistan