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A) Strengthening rural entrepreneurship by connecting the local production with

other economic activities

Presentation of the workshop results to the plenary session

How can local products ensure added value for the producers

while contributing to integrated local development?

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Added value for producers

• Providing access to new higher value markets• Enhancement of employment opportunities• Increasing income• Increasing local spending• Strengthening local market skills and marketing

know-how• Developing consumer awareness

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Added value for producers (cont΄ed)

• Encouraging small scale processing in the farm• Enhancing the neighborhood bond between local

producers and their community• Reduced environmental impact from short supply chains

and positive health effects from consuming locally grown food increase the marketing profile of the producer

• Adopting certification processes and pursuing quality awards in compliance with market demands

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Contribution to integrated local development

• Diversification strengthens economic and social structures and contributes to coherence

• Creation of gastronomic destinations enhances local economy

• Local networking of producers, processors and service providers leads to business integration and local inter-sectoral link

• Fosters innovation, knowledge transfer, information dispersal and economies of scale

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By what means and through which mechanisms are synergies

developed between different economic activities in order to maximise the economic effect?

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Means and mechanisms that form synergies• Development of local infrastructure and local basic services

in rural areas• Coordination of strategies and actions on national and local

level• Co-funding by multiple structural funds and regional

initiatives with special focus on SMEs• Embracing the principles of bio-economy to create

possibilities for new business• Establishing joint activities of different economic actors• Create the pre-requisites for urban-rural relationships

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Means and mechanisms that form synergies (cont΄ed)

• Short supply chains and regional and local markets• Targeted marketing of local products and exploration of

alternative markets• Development of sustainable tourist destinations based on

the cooperation of public and private actors• Creation and mobilisation of producer groups and

organisations• Locally-driven and locally specific targeted interventions• States with large scale production effectively promote “local”

products through large retailers

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Which measures offered by the new regulation for rural

development can contribute to the objective above?

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Measures that can contribute to the objective

• Those that encourage rural entrepreneurship, such as investments in physical assets (Art 17) and farm and business development (Art 19)

• Those that promote cooperation and connection of local producers, such as quality schemes for agricultural products and foodstuffs (Art 16) and setting-up of producers groups and organisations (Art 27) and

• Those that strengthen the development of synergies and connections between rural entrepreneurship, local production and other economic activities, such as knowledge transfer (Art 14), advisory services (Art 15) cooperation (Art 35), basic services and village renewal in rural areas (Art 20) and LEADER local development (Art 42-44).

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B) The contribution of rural entrepreneurship in job creation and

social cohesion

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How can entrepreneurship contribute to job creation in rural

areas and among which target groups?

Contribution of entrepreneurship in job creation

• Rural entrepreneurship is a core element for job creation and maintenance

• Rural entrepreneurship creates jobs for the agriculture sector

• Rural entrepreneurship is considered as diversification of rural activity– Traditional activities– Innovative solutions and approaches

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Job creation and maintenance should focus on the following target groups

• SMEs• Young people and women• Farmers and family members

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Special consideration for rural entrepreneurship

• Employ, expand and make profitable use of local resources, produce services needed in the local area

• Efficiency of enterprises– Innovative and ICT solutions– Cooperation – Networking – Broadband

• Stimulation of the role of the private sector and facilitation of funding• Holistic approach – looking for real targets

New services may be produced via SMEs because the services are still needed in those areas and the income will stay at the local area and

will enable new development

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Through which actions can the new RDP contribute to this target?

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Actions of the new RDP that contribute in job creation

• Business startup – Art. 19• Business and farm development – Art. 19• Investments in physical assets – Art. 17• Provision of basic services – Art. 20• Investments in human capital, innovation, networking

and quality schemes – Art. 14, 15, 16, 35• LEADER / CLLD approach – Art. 41-44• Financial instruments

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What is the social role of rural production (social farming etc.) and how can this contribute to

social cohesion?

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Social role of rural production and contribution to social cohesion

• Rural production is essential for social cohesion and participation in rural communities

Rural business are in many ways a platform for civil society

• Rural business and production have a multifunctional role regarding the following:– Social integration– Social innovation– Provision of social and other services to populations in both rural

and urban areas

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Social interventions implementation

• Need for synergies between different funds and Operational Programs

• Need for guidance and exchange of best practices• Contribution of LEADER/CLLD approachPublic understanding and knowledge about core values of farming and rural activity and their social contribution should be reinforced and communicated