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Promotion apps Platform for promotional campaigns Contest Quiz Sweepstake Personality test Voting Coupons www.promorepublic.com

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Page 1: Presentation pr eng

Promotion apps

Platform for promotional campaigns

ContestQuiz Sweepstake

Personality testVoting Coupons

www.promorepublic.com

Page 2: Presentation pr eng

Обзор платформы PromoRepublic

www.promorepublic.com

PromoRepublic.com – SaaS platform for launching

promotional campaigns on web-sites and social media.

Product launch: January 30, 2013

Team: 10 people

Existing customers: 50+

Selected clients: Microsoft, Hell’s Kitchen, Danone, Philips

Overview

Business incubator

Page 3: Presentation pr eng

Обзор платформы PromoRepublic

www.promorepublic.com

Features

Ready-made scenariosOur product arsenal comprise 6 popular and proven game scenarios that build in apps, with preset options and settings. And each month there is a new app.

App for social networksAll promotions are integrated or installed in the popular social network. Available to use Open graph.

Mobile promotionsOptimized for Apple iOS, Android, Windows mobile devices. The future is in mobile promotions.

Cloud hostingOur platform is hosted on Azure cloud and allows instantly to grow to 1,000 synchronous users.

Adapting to any designCreate a unique design using HTML / CSS. Run promotions for different devices simultaneously.

AnalyticsPlatform is integrated with Google Analytics. Statistics are available in real time, allowing you to instantly make decisions for change.

User baseAll apps allow users to collect contact information. Data fields set up is also available.

SecurityMicrosoft infrastructure and Azure allows to organize a stable security system of storage and data transfer.

Page 4: Presentation pr eng

www.promorepublic.com

Обзор платформы PromoRepublicSpecific marketing results

Fans acquisitionConversion Engagement

Danone:+900 fans on Brand page without

marketing budget

Hell’s Kitchen (1+1 tv):1000 participants every week

iForum:Sweepstake with QR-codes

Page 5: Presentation pr eng

www.promorepublic.com

Mobile Tablet Web

Обзор платформы PromoRepublicAvailable on different devices

Page 6: Presentation pr eng

www.promorepublic.com

Обзор платформы PromoRepublicSocial network apps

Facebook Pinterest Twitter Instagram

Like-gatewayBuilt into every app

Auto-postingAutomatic notifications to friends

Social graphUse the information about friends

ShareMake a required posting on the wall

Likes for rewards!Incorporate a bonus system into any app

Mobile social appsRun the application on the social networks on the mobile

Foursquare

Page 7: Presentation pr eng

Choose app Insert text and set design Publish and analyze results

www.promorepublic.com

Обзор платформы PromoRepublicHow it works?

1 32

Device: Mobile

Scenario: Contest

+

Social network: Facebook

Video instruction "How it works"

Page 8: Presentation pr eng

Contest

Launch photo, video or story competitions that include user-generated content.

www.promorepublic.com

Options:- Voting: Jury / people choice- Moderation: Pre-moderation / post-moderation- Point system- Voting in stages

Feature - a built-in "word of mouth", participant invites his friends to vote, to increase their chances of winning. Thus the audience of the promotional campaign grows at rapid pace.

Обзор платформы PromoRepublic

Photo Contest in Facebook & Vkontakte «Smachnі іmena» Danone TM “Tema”

https://www.facebook.com/mamagotovit/(Ukraine)

Apps description

Page 9: Presentation pr eng

www.promorepublic.com

Обзор платформы PromoRepublic

Sweepstake

Sweepstakes are designed to promote sales and to familiarize consumers with the products, but more often to increase customer database. This kind of promotion is much faster to conduct, easier to manage and easier for participants to be engaged in than Contest. The main difference is that sweepstakes is based on the chance to win a prize, and the contest - on creativity and the ability of participants.Options:- Setting up the data fields registration- Use of codes- Like-gateway, Share, Invites- Instant win or deferred prize draw via

Random.org- Integration with other scenarios:

quiz, contest

Raffle prizes for the participants at iForum 2013http://iforum.promorc.com/

(Ukraine)

Apps description

Page 10: Presentation pr eng

Unlike casual games and sweepstakes, where victory depends on the chance to win a prize, this type of promotion is driven by users’ knowledge and abilities.

There are three types of responses by:- True / False- One option- Multiple answers (3-5)

What happens next:- Award is granted when all questions are

answered- Collect points for each correct answer- After the correct answers - access the

online lottery or game- If a Participant does not answer all the

questions at once, he can do it during the campaign

- No prizes - guesses for fun!

www.promorepublic.com

Обзор платформы PromoRepublic

Quiz

Hell’s Kitchen (1+1 tv):1000 participants every week

http://play.pekelnakuhnya.tv(Ukraine)

Apps description

Page 11: Presentation pr eng

www.promorepublic.com

Обзор платформы PromoRepublic

Voting

Allows you to collect opinions, to see market trends, research, surveys, etc. With this type of promotions you can run the apps of voting for one or more of competitive products.

Options:- Vote for any kind of content: video,

text, presentation- Simple vote "for" or a more complex

system of rating- Stages of voting- Using the Social Graph in Facebook

Apps description

Vote for the best speaker at the Forum «New way» Interpipe (closed Facebook group,

access from tablets)

Page 12: Presentation pr eng

www.promorepublic.com

Обзор платформы PromoRepublicApps description

Personality test

Personality tests offer entertaining way to explore the consumer with the products. This kind of promotions shows one of the highest levels of engagement through communication with the personality of the participant. Test ensures a "magic" moment when the user is told who/what he or she looks like or what suits him or her.

Options:- Enter the same quiz questions (text,

graphics)- The time limit- Make a condition that subscribe to a

page, invite your friends, share the information

- Available on the mobile

Find out what Star Trek character you look like

Page 13: Presentation pr eng

www.promorepublic.com

Обзор платформы PromoRepublic

Coupons

Launch the promotions with a specific call-to- action. Attract new customers or activate existing ones.

Options:- Use bar codes, QR codes or

character- Manage database of coupons- Make a condition that subscribe

to a page, invite your friends, share the information

- Available on the mobile

Apps description

Facebook app for restaurants "Sushiya“(Ukraine)

Page 14: Presentation pr eng

www.promorepublic.com

Обзор платформы PromoRepublic

White-label

Special solutions for companies with regional offices. Unified management of templates, and access to the all statistics.

Options:- User rights management- Language versions- Domain Management- Geo-targeting

A single platform for managing promotions allows the central office to manage the cost of an advertising campaign and analyze the results in real time. At the same time local offices get ready proven scenarios of promotions with the possibility of a unique customization and start as soon as possible.

Apps description

Microsoft “Windows 8 App competition” for 15 countrieshttp://wp8.promorc.com/

Page 15: Presentation pr eng

www.promorepublic.com

Обзор платформы PromoRepublicFor business

Facebook pages

1 3 4 5

Number of promotions

1 2 3 4

Number of fans in social pages

0-1000 1001-3000 3001-5000 5001-10000

Support Help portal Help portalEmail, skype Tel, email,

skype

Monthly subscription

$25 $50 $100 $150

Page 16: Presentation pr eng

www.promorepublic.com

Обзор платформы PromoRepublicFor agencies and brands

Facebook pages

6 10 15 Unlimited

Number of promotions

5 7 8 20

Number of fans in social pages

0-5000 5001-10000 10001-25000 25001-50000

Support Help portal Help portal Email, skypeTel, email,

skype

Monthly subscription

$250 $300 $350 $500

Page 17: Presentation pr eng

www.promorepublic.com

Promorepublic.com

75 Zhylianska Street, Kyiv, Ukraine, 4th floor

Kyiv: +38 044 3920677Moscow: +7 499 3468381e-mail: [email protected]: v.grabko

Обзор платформы PromoRepublicContacts