presentation rock stone creamery - updated
TRANSCRIPT
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Corporate Identity
• GREEN : Fresh, Clean & Lively• RED : Passion
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Experience the Original
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Only “Super Premium” -
“Create Your Own”
Ice Cream Concept in India
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Our Core Values & Key Success Factors
• We are in the business of putting SMILES on CUSTOMERS’ & our PARTNERS’ FACES
Our Partners include: Staff, Vendors & Landlords
• Respect and Value Staff – is our core character• We aspire to achieve excellence, through our partners
and inspiration from our customers• Unmatched Training & Support• Strong Brand Culture• Finest Quality Products & In-store Service• Innovation• Profitability
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Quality Policy
is committed to enhance "SPEED"
• S – Service • P – Productivity • E – Efficiency • E – Effectiveness • D – Dedication (commitment)
We believe in "RIGHT FIRST TIME, EVERYTIME”
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Menu
• Ice Cream• Unique 5 Layered Ice Cream Cakes• Ice Cream based Shakes• Sorbet based Smoothies• Yogurt based Smoothies• Cold Coffees – Blended• Ice Cream Specialties
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• 42 Mix-ins
• 24 Flavors
• Over 10 Millions possible Ice Cream Creations
• 25 Original Signature Creations
Ice Cream
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Rock Stone Concept
• At ROCK STONE CREAMERY & CAFÉ, we are proud of our heritage as Ice Cream Innovators. This heritage is based on a tradition of continuously redefining plain old regular ice cream into something truly extraordinary.
• Around here, we call every Ice Cream we serve a “Creation”
• Because the smooth and creamy ice cream made from the secret recipe is hand crafted fresh daily in each store and then customized by adding a variety of mix-ins on a frozen granite stone with endless combinations – fruits, nuts, candy, cookies, brownies…you name it – you can mix in to your heart’s content.
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Store Interiors & Staff entertaining customers – Himayatnagar Store
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Store Graphics
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In-store Menu Board
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How Rock Stone is different
• Ice Cream is Fresh = Quality• Smooth & Creamy = Taste• Secret International Recipe = Unique Texture • We make it as you like it = Personalized Creation• Singing & Juggling Crew = Fun & Feels Good• Widest range = Unlimited Choice• 5 Layered Ice Cream Cake = New in India &
Exclusive
“The Ultimate Ice Cream Experience”
All E
qu
als
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“Spades” - Rock Stone Identity
• We PULL Ice Cream with SPADES• We MIX with SPADES• We ENTERTAIN with SPADES
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Entertaining Customers - Juggling & Singing
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Entertaining Customers – Tossing Ice Cream
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Store at Jubilee Hills - Elevation
Top View
Side View
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Store at Jubilee Hills - Interiors
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An Evening at Rock Stone
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KIOSK OPTIONS
INCLUDES:• Tailor-Made Kiosk to fit any place in a Mall
Corridors – in the middle without disturbing the flow of customer
Horizontal alignment Vertical alignment
Along the railings
Bridge-ways
Connectors
Terrace
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Rock Stone Creamery – KIOSK Option 13D Images
Dimension:Area: 107.64 sq. ftLength: 4.00 mDepth: 2.50 mHeight: 3.00 m
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Rock Stone Creamery – KIOSK Option 1Elevation
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Rock Stone Creamery – KIOSK Option 23D Images
Dimension:Area: 107.64 sq. ftLength: 4.00 mDepth: 2.50 mHeight: 3.00 m
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Rock Stone Creamery – KIOSK Option 2Elevation
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Rock Stone Creamery – KIOSK Option 2Side Elevation
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Rock Stone Creamery – KIOSK Option 33D Images
Dimension:Area: 142.08 sq. ftLength: 6.60 mDepth: 2.00 mHeight: 2.40 m
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Rock Stone Creamery – KIOSK Option 43D Images
Dimension:Area: 107.64 sq. ftLength: 5.00 mDepth: 2.00 mHeight: 2.40 m
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Celebrities – at Rock Stone
Alu Arjun Manchu Manoj
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Uday Kiran
Madhurima
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Manchu Vishnu
Nitin
Tapsee
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Sania Mirza & Shoaib Malik
Allari Naresh
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Stars of Rock Stone
Ice Cream Display
Frost Top
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Ice Cream Cake - Display
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In-store Line Menu
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Rock Stone Original Signature Creations
Chocolate Strawberry
All Chocolate No NonsenseAll Berry Bang
Our Beloved Classic
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Doctor Nuts Rock with Ferrero Rocher
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Double Dip Waffle Cones
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Unique 5 Layered Ice Cream Cake
Two layers of Moist Red Velvet Cake, Two layers of Strawberry Ice Cream with Pie Crust & a Middle layer of Strawberry Puree, wrapped in Creamy Strawberry Frosting and topped with
Strawberry Fruits
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Midnight Indulgence Cookie Dough Salvation
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Rainbow Fantasy Cookies ‘N Creamery
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Ice Cream Cup Cakes – first time in India
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Ice Cream Cup Cakes –Gift Pack of 4, 6 & 12
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Shakes & Smoothies
• Yogo Berry Bang• Color me Cotton Candy
• Dark & Stormy with Brownie
• Strawberry Nirvana
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Seasonal Specials – Shakes & Smoothies
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Minou – Bite & Go
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Out Door Set-up
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We are in the business of
“Putting smiles on people’s faces”