presentation segmentationscenarioautomaton
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TRANSCRIPT
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p. 1
All in One Relationship MarketingSoftware Suite
Let’s have a talk about Marketing Automation
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Segmentation
Scenarios
Automationsp. 2
Agenda
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A few reasons why you should use segmentation
Insights about your customers & prospects
Right content to the right segment
Increase brand image
Increase open rates
Increase fidelity
Evoltuion in real time of your contact status
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p. 4
Examples
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p. 5
Actito
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Scenario
A scenario is a marketing story with several purposes
Increase your client knowledge
Segmentation capabilities
Testing differents CTA, subjects, contents, …
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Automation
Now it’s time to Empower&
Automate all the stuff
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p. 8
Actito