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Page 1: Presentation Title Goes Here and Goes up to Two Lines€¦ · 17 2.5 billion RMB 5 billion RMB 10 billion RMB 16-20 billion RMB 2014 2015 2016 2017 fcst Rapid growth of revenue of

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70 million

52.5 million

35 million

17.5 million

0

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XiaoMi.com www.mi.com

XiaoMi shop APP

MiJia shop APP

XiaoMi family Retail store

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！

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……

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2.5 billion RMB

5 billion RMB

10 billion RMB

16-20 billion RMB

2014 2015 2016 2017 fcst

Rapid growth of revenue of MI ecosystem

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XiaoMi MI ecosystem

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￥￥￥

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Core team comes from cross-function background

Product design &

experience

Comes from Lenovo with rich global design

awards

Engineer & supply chain

Comes from Foxconn

with more than 10 years experience for

Sony laptop

Marketing & Sales

Senior sales director

with 16 years experience in

toothbrush market & marketing director

from Ogilvy & Mather

Manufacture

consulting

Senior factory director with 26 years experience

Medical consulting

Professor from best stomatological

hospital in China

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成功

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巴氏牙刷三种细丝，软硬自如

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29项专利

6项发明/13项实用新型/10项外观专利

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RMB internationalisation

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Rmb Presentation

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