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TRANSCRIPT
Welcome! And thank you for taking part in this focus group
Mission Statement- Mystery is a one off festival experience in a unique
location like no other with a range or music genres.
Brand Values- Bringing the best artists from the underground
music scene- Creating a unique festival atmosphere- Open and appealing to a wide audience of music lovers
Price Points£100 – weekend camping£75 – weekend non-camping£50 – day ticket
Distribution- Social Media- Internet- Music Magazines- Posters and Flyers