OBERALP GROUP

OUR BRAND HOUSE

OUR SPIRIT

Video 2 min

WHOLESALER, RETAILER, E-COMM PLAYER

REVENUES

Special partnership with PRIVALIA

COMPANY PROFILE➔Privalia is an online private sales club that organizes short, single-brand campaigns lasting anywhere from three to five days. Every day, its members (2019: 34+ millions) are invited to shop via an email invitation.

Privalia is the leader in all the markets where it operates (Spain 2006, Italy 2007, Brazil 2008 and Mexico 2010) and has consolidated as a clear reference for its sector. With efficient and innovative initiatives such as its mobile channel, Privalia has managed to obtain over 26 million of downloads of its apps.

BUSINESS MODEL➔ Privalia offers participating fashion brands an easy and profitable way of selling product line remnants, while its club members are able to purchase leading brand-name products at a significantly lower price than what they would find in stores.

Standard logistics with < 2019

• 6 STEPS• GOODS HANDLING : 2 AT 2 DIFFERENT DCs• TRANSPORT: 1/PRIMARY (DC TO DC) + 1 DISTRIBUTION• PACKAGING: 1 FOR PRIMARY + 1 FOR DISTRIBUTION

• TOTAL LEAD TIME: AVG 5-7 DAYS FROM ORDER TO DELIVERY

• 4 STEPS • GOODS HANDLING : 1• TRANSPORT: 1/DISTRIBUTION• PACKAGING: 1 FOR DISTRIBUTION• TOTAL LEAD TIME: AVG 3 DAYS FROM ORDER TO DELIVERY

Dropshipping model > 2019

1. SALES INCREASE + 14,7% DUE TO

• LEAD TIME REDUCTION • SALES CAMPAIGN’S DURATION EXTENSION• «WORD OF MOUTH» FOR BOTH PRODUCTS AND SERVICE

2. OVERALL ACCURACY AND EFFICIENCY• - 2% DAMAGES/MISTAKES DUE TO SINGLE HANDLING• ESTIMATED - 10% WAREHOUSING COSTS• REDUCTION OF ADMINISTRATIVE WORKLOAD

3. CSR OPTIMIZATION• -15% CARTONS USAGE• -3% CO2 EMISSION DUE TO TRANSPORT OPTIMIZATION

DROPSHIPPING VS STANDARD: MAIN ACHIEVEMENTS ON 4 BRANDS

CONCLUSION & NEXT STEPS

• CONSOLIDATE THE DROPSHIPPING MODEL AND EXPLORE POTENTIALS

• EXTEND TO OTHER BRANDS

• EXTEND TO OTHER PARTNERS

• PICK-UP POINTS AT OUR STORES