primo/primo central
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Primo/Primo Central. Context, Content, and Services. Mark Dehmlow University of Notre Dame 7 th IGeLU Conference Zurich, Switzerland September 13, 2012. Overview. Our Vision Discovery / User Context Content Testing Customizations Now Future Marketing and Change Management. MALC. - PowerPoint PPT PresentationTRANSCRIPT
Primo/Primo Central
Mark DehmlowUniversity of Notre Dame
7th IGeLU ConferenceZurich, SwitzerlandSeptember 13, 2012
Context, Content, and Services
Overview
• Our Vision• Discovery / User Context• Content Testing• Customizations
– Now– Future
• Marketing and Change Management
MALC
• Michiana Academic Library Consortium– University of Notre Dame
• Hesburgh Libraries• Law Library
– Saint Mary’s College– Holy Cross College– Bethel College
• 4 Aleph Instances, 1 III
Our Vision
Next Gen Search
WorldCat
MALC
LAW
Images
IRArchives
LatinoStudies
Fulltext
A&I
HathiTrust
Others
Phase I Phase II Phase III
Services
Phase IV
Primo Central
Hype vs. Reality
• More is better• Eliminate ALL silos• Reuse
– Catalog– Syndication– Web Contexts
Resources
Customize
Images from: http://c2c.bigfuel.com/fuel/ad-campaigns/facebook-vs-hoarders/attachment/hoarders/http://www.beautiful-libraries.com/2000-1.html
Discovery – More than Words
diversity
Anthropology
Biology
Law• User Context
– User Type– Purpose– Discipline– Entry Point– Query
• Results Enrichment by Network Im
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Research
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Relevancy that Considers User• ScholarRankTM
– User• Discipline• Status
– Document• Metadata• Characteristics
– Quality– Query
Opportunities: Leveraging the Social Network
• Primo– Enrichment step – relevancy bump with
circulation
• Primo Central– bX– Impact factor– Could include feedback from clicks?
http://www.uits.ma/resources/site1/General/content_images/network.jpg
Testing
• ~ 25 Grad Students/Experts• Methodology
– Search topic of interest– Rank first 2 pages (20 results)
• R – relevant, I – irrelevant, Blank – not sure
– Give opportunity to refine– Ask a couple of questions
• Comparison to Google Scholar• Observation of Facets• What is missing, strange, etc.
Content Evaluation*
Humanities Social Science Science0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
37% 39%
67%
28%36%
12%
35%25% 21%
Not RelevantUnsureRelevant
*not statistically significant
Findings
• Query Matters– General vs. specific
• People liked blend• People will use it• Difference in Search
behaviors– Different disciplines:
• Search differently and for different things• Use different features
• Some found new resources
Findings Cntd.• Some critical items missing• Cross discipline noise• Facets
– Users liked them when they found them– Will need reordering (topic, journal title, dates)
• People would like cited frequency• Would like multiple limiters• Survey of users – OneSearch made most
sense
Customizations: Now
• In Library to On Shelf• Revision of Online
Access• Collapsed Facets
The User Context - Where
The User Context - Where
http://www2.warwick.ac.uk/services/communications/medialibrary/images/may08/1921_3099.jpg
Fixing Recall (OVP)
AlephPatron
Bib
Build URL
Primo UI
Customizations: Future
• Replacing Metasearch• Print Services into Primo Central
– Via APIs– Load into Primo Central?
• Print Services into WorldCat
Metasearch to Aggregation
Primo Central Print Awareness
AlephHoldings
Get PNX ID
Build DocDel
URL
Locations
Primo UI
WorldCat
WorldCat API
Get PNX ID
Build DocDel
URL
Locations
Primo UI
Discovery Benefits
• Currency– Harvest vs. A&I
• A change in results perspective• Content not in Google Scholar• Broad place to start• Rapid need for a handful of materials
Marketing: What it Is
“Like Google Scholar but where we know what is in it and we can highlight our local collections.”• A better Google Scholar (perhaps)• A way to highlight local collections in a broader
context• A different perspective on results• A good starting point• “A good and fast supplement to other searches.”
• What aren’t these systems?– The only search tool you’ll ever need– A replacement for core A&I resources
• A&I – metadata is primary resource
• Long tail of content acquisition
• Completeness• More content =
greater complexity in relevancy
Marketing: What It Isn’t
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edia
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Cultural Change• Opachölm Syndrome• Recontextualizing complexity
– Engine does more sophistication– Advanced features hidden
• ChangeManagement– Content evaluation– Context of the tool– Training
OPAC
Complexity Obscures
RELEVANCERANKING
http://www.sausagemaker.com/ProductImages/62200.jpg
Thank You