princess yacht club - june 2011 issue - princess yacht brokerage & charter

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PRINCESS YACHT CLUB Yacht Brokerage & Charter Crans Montana - London - Miami CH Telephone: +41 (0)27 483 1220 UK Telephone: +44 (0)20 7078-4226 USA Telephone: +1 (305) 394-9652 www.princess-yachtclub.com June 2011

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Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter. visit www.princess-yachtclub.com for detailed information.

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Page 1: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

PRINCESS YACHT CLUB

Yacht Brokerage & Charter

Crans Montana - London - MiamiCH Telephone: +41 (0)27 483 1220UK Telephone: +44 (0)20 7078-4226USA Telephone: +1 (305) 394-9652

www.princess-yachtclub.com

June 2011

Page 2: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

Welcome to the april 2011 edition of the Princess Yacht Club magazine. Every month we generate a PDF catalog with the current listings.

Subscribe to our newsletter on our site in order to receive automatically a link to the monthly PDF as soon as it is generated.

If you have any questions about a boat or would like to schedule a visit, please contact us by email, phone or skype.

The process of selling your boat is a complex one which your broker will totally manage on your behalf until the sale is complete.

What Does Your Yacht Broker Do For You?

Page 3: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

Sales & Marketing

Listing your boat with Ancasta exposes you to the largest brokerage network in Europe. We promise to find you a buyer in the short-est possible time, which includes:

• Market Boat Details• Feedback on Activity• Accompanied Viewings• Receive Offers• Negotiate on your behalf• Complete the sale

The Transaction

We manage the processes, paperwork & con-tracts involved for a smooth and secure trans-action including:• Holding of all title documents and all

other important paperwork• Sale and Purchase Agreement• Title Transfer

• Completion / Hand Over Process• Client Account holding for your total

Protection

Helping Buyers

We offer a broad range of services to buy-ers which means that we are always informed about the transaction to aid a smooth and successful completion process. These services include:• Finance• Insurance• Helping with Survey Advice• VAT Advice• Storage• Boat Yard Services• Sea Trials

Full service brokerage

Follow us on Facebook and twitter for daily updates

Page 4: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

PrincessYacht Club

magazine

The yachting network publishing

publisher/editorOlivier Baelde

[email protected]

advertising mgrJames Blackburn

[email protected]

sales mgrIan Foster

[email protected]

marketing mgrClive Coleman

[email protected]

PR mgrAntoine [email protected]

subscriptions mgrDanielle Chiocci

[email protected]

social networks mgrSven Nicklasson

business development mgrGlen Coburn

Azimut Yacht Club is published by Latitude 26

and The Yachting Network.

All correspondence should be addressed to

rue pirazzilina 31Crans Montana, VS, 3963

Switzerland

Page 5: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

The yachting network publishing

Ya c h t B r o k e r a g e S o l u t i o n s

Ya c h t C h a r t e r R e s e r v a t i o n s S o l u t i o n s

C u s t o m D e v e l o p m e n t

S o c i a l N e t w o r k s a n d I n b o u n d M a r k e t i n g

P u b l i c R e l a t i o n s

Contacts

Crans Montana, CH: +41 (0)27 483-1220 email: [email protected]: http://www.latitude26.ch/

London, UK: +44 (0)20 7078-4226email: [email protected]: http://www.latitude26.co.uk/

Miami, FL - USA: +1 (305) 394-9652email: [email protected]: http://www.latitude26.us/

Latitude 26 We specialize in web solutions, marketing, publishing for the yacht-

ing industry

Page 6: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

M

Welcome to the Princess Yacht Club

Marketing Solutions for Yacht brokerage and Yacht charter companies are our primary focus. We developed over the last 24 months an online platform using the latest technologies in terms of web design, database architecture, cloud host-ing.

Furtermore, a very powerful social network integration though APIs allows the brokerage and charter companies using our yachting solutions to gain maximum exposure on a worldwide basis with a minimum of efforts on their side.

Then, our montlhy magazines generated through an InDesign CS5 workflow integration allows to generate on a monthly basis magazines for every sites com-posing The Yachting Network.

Magazines are available in printed and electronic versions.

The Yachting Network platform coupled to our yachting solutions provide an exclusive set of features to yacht brokerage and yacht charter companies allow-ing them to market worldwide on different medias their yachts for sale or charter fleet.

We continuously work on improving our platform to provide advanced features not available in third party listings websites.

Join us

Olivier BaeldePublisher, EditorCrans Montana, Switzerland

6 www.princess-yachtclub.com - May 2011

Page 7: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

RINCESS Yacht Club

P7www.princess-yachtclub.com - May 2011

PRINCESS-YACHTCLUB.COM - ISSUE 2 - May 2011

Social Media Marketing 12

Princess Yacht Brokerage 16

Social Networks and Yachting 32

Princess Yacht Charter 36

The Yachting Network 38

Page 8: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

ContactsCH - Crans Montana: +41 (0)27 483 12 20UK - London: +44 (0)20 7078-4226USA - Miami: +1 (305) 394-9652email: [email protected]

THEYACHTINGNETWORK

www.theyachtingnetwork.ch

Most Advanced MarketingServices for Luxury Yachting

Page 9: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

Social Media Marketing

Social Networks Integration

Superyachts Marketing

Dedicated Superyachts Reservation Sites

Yacht Brokerage Solutions

Yacht Charter Solutions

Corporate Magazines Creation

Superyachts Magazines

Page 10: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter
Page 11: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter
Page 12: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

Establishing an efficient SOCIAL MEDIA marketing strategy becomes now a reality for yacht brokerage and yacht charter companies. When establishing the company marketing strat-egy, several key indicators must be closely watched. As well, deciding the direction of the data flow between the company and third party sites can become costly in terms of advertising budget without bringing long term traffic.

Social,MEDIA & yachting

By Olivier Baelde www.latitude26.ch

developing advanced social marketing features coupled with yachting and real estate solutions

Page 13: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

The most costly decision a mar-keting or sales manager will take when implementing a marketing strategy will be to rely entirely on third party websites to ac-quire new contacts and promote the yacht listings. This decision is mostly taken due to the appar-ent easy setup and maintenance third party listing sites seem to provide. However, when analyz-

ing carefully the features pro-vided, as well as the possibility to create inbound traffic to the company’s website or expand the reach to social networks, it does not appear anymore as a cost effective solution in a long term strategyh. All third party listings sites rely on traffic to

their sites in order to be able to charge yacht brokerage and yacht charter firms. Thus, they will most of the time prevent this traffic to leave their site unless it goes to a paid advertisement. The data flow of the listings be-tween the company’s website and the outside world must be carefully evaluated. The suc-cess in establishing a long term

Page 14: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

approach is to consider, as the central point, the company’s website. ie the single point of entry for all listings should be your website. Then, syndication to third party listings websites specializing in the yachting and to social network will take place. This data flow will allow you to generate inbound traffic back to your site and not to other sites.

You will have the control over the data provided to the external sites. Contacts and leads com-ing to your site once will most likely come back to your site on a regular basis. A powerful out-bound strategy for the listings is to target all available social net-work and document or images

sharing sites. Through APIs, you can automate the posting of list-ings information and brochure to a large array of sites which are not used by third party listings websites to avoid loosing traffic.Nowadays, you can maximize your exposure on social net-works relatively easily by select-ing a yachting solution already integrating the APIs to post au-

Page 15: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

tomatically. Furthermore, third party listings websites will not have any incentives to integrate your listings with social net-works or other sites in order to keep the traffic on their site. You must put in place a well tought-out strategy which will syndi-cate listings to generic listings sites. (Olx, Oddle, Vast...), third party listings sites specializing in yachting through the openma-rine.org initiative for example: It allows you to generate a stand-ard xml feed and post it to sev-eral sites through a subscription. Then, post the listings to your fa-cebook and twitter account. We

went further in the integration of our yachting solutions with a large array of APIs. Clients using our yachting solutions have their listings posted automatically to Flickr, Picasa, Wordpress, Blogger, Olx, Oddle, Vast, Open-marine. Then, PDF brochures generated are posted to Issuu, Scribd, Slideshare, Docstoc ex-panding the reach and search engines indexing. And a new service launched this month is through the magazines listing all the yachts from our clients and generated in 3 versions: print on demand version, electronic version and ipad version. The goal in creating your marketing strategy is not to get linked to a

single third party listings web-site where they will dictate their marketing strategy to you and make it very difficult for you to reach potentials clients through all available social medias. In a long term strategy, all inbound traffic must go back to your site. This way, if you decide to stop listing on a particular third par-ty listings website, most of the traffic will still flow to your site through the other channels. On the other hand, if you stricly list on third party sites, the day you stop paying them, you “disap-pear“ from the internet world...

Page 16: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

MBrokerage

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17PB www.princess-yachtclub.com - June 2011 www.princess-yachtclub.com - June 2011

.

Motor Boat Broker

United Kingdom (+44) (1803) 226-153Visit www.fairline-yachtclub.com for full details - Web id: 1

PRINCESS YACHTS 20m Princess V65, 2002, Marbella, Spain, 795.000 € Princess V65 with twin MAN 1300hp motors delivering high performance whilst maintaining better fuel economy. A long list of extras on board including air con, navigation, bow thruster and hydraulic passerelle as well as all the usual Princess luxuries. The Princess V65 sports motoryacht benefits from 3 double cabins and a further crew cabin. Mooring in Puerto Banus available also. REDUCED BY 100,000 EUROS TO SELL!!! - Specs: LOA:20 metres Beam:5 metres Draft:1 metres - MAN - Diesel

Web id: 1 - Price: 795.000 € Tax Paid

Cheltenham, GLOS, United Kingdom

PRINCESS YACHTS 20m Princess V65, 2002, 795.000 €

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Carine YachtsAndrew Noble

United Kingdom (+44) (01202) 901-721Visit www.fairline-yachtclub.com for full details - Web id: 15

.

PRINCESS YACHTS 23M, 2006, Spain, 1.495.000 € Princess Yacht 23m (2006 model) with twin Caterpillar C-30 (1570hp) engines. This Princess 23m has a British Flag and is owned by an Isle of Man Company. She was Launched in April 2006 and is Full MCA Coded for charter up to 12 persons. An and efficient V hull together with draft reducing propeller tunnels make this boat achieves a max speed of up to 37 knots. Cruising range of around 500nm at 25 knots. Very High specification including flybridge crane, tender, Jet Ski and all usual bbq and fridge choices on board. This boat is also fitted with very efficient hydraulic bow and stern thrusters. Beautiful, spacious and enormously capable make the Princess 23M a pleasure all round. The perfect social and family yacht with the option to continue with it´s fantastic mooring in Puerto Banus. Recently had new carpets and relaquered wood through... - Specs: LOA:23 metres Beam:5 metres Draft:1 metres - CATERPIL-LAR 1570hp - Diesel

Web id: 15 - Price: 1.495.000 € Tax Not Paid

Poole, DOR, United Kingdom

PRINCESS YACHTS 23M, 2006, 1.495.000 €

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Nautic AvenueCedric DIBIANCA

France (+33) ((0)9) 54 22 80 56Visit www.fairline-yachtclub.com for full details - Web id: 18

PRINCESS YACHTS 35, 1987, Provence Côte d'Azur France, 87.000 € Place de port a vendre - Specs: LOA:10 metres Beam:3 metres Draft:1 metres - VOLVO 200hp - Diesel

Web id: 18 - Price: 87.000 € Tax Paid

Fréjus, PR, France

PRINCESS YACHTS 35, 1987, 87.000 €

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Nautic AvenueCedric DIBIANCA

France (+33) ((0)9) 54 22 80 56Visit www.fairline-yachtclub.com for full details - Web id: 19

.

PRINCESS YACHTS 415, 1990, Provence Côte d'Azur France, 106.400 € bateau bien équipé. - Specs: LOA:12 metres Beam:4 metres - VOLVO 306hp - Diesel

Web id: 19 - Price: 106.400 € Tax Paid

Fréjus, PR, France

PRINCESS YACHTS 415, 1990, 106.400 €

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Nautic AvenuePatrick Baert

France (+33) ((0)9) 54 22 80 56Visit www.fairline-yachtclub.com for full details - Web id: 17

PRINCESS YACHTS 45, 2003, Provence Côte d'Azur France, 336.000 € Bateau bein entretenu, stocké à sec 10 mois sur 12 - Specs: LOA:13 metres Beam:3 metres Draft:1 metres - VOLVO 480hp - Diesel

Web id: 17 - Price: 336.000 € Tax Paid

Fréjus, PR, France

PRINCESS YACHTS 45, 2003, 336.000 €

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Nautic AvenueEric CHAPPUIS

France (+33) ((0)9) 54 22 80 56Visit www.fairline-yachtclub.com for full details - Web id: 16

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PRINCESS YACHTS 46 RIVIERA, 1993, Provence Côte d'Azur France, 110.000 € - Specs: LOA:13 metres Beam:4 metres - CATERPILLAR 435hp - Diesel

Web id: 16 - Price: 110.000 € Tax Paid

Fréjus, PR, France

PRINCESS YACHTS 46 RIVIERA, 1993, 110.000 €

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Carine YachtsAndrew Noble

United Kingdom (+44) (01202) 901-721Visit www.fairline-yachtclub.com for full details - Web id: 10

PRINCESS YACHTS 460, 2000, Marbella, Spain, 250.000 € Princess 460 flybridge yacht (2000 model) equipped with twin Volvo diesel en-gines (430hp). Ideal entry level or family flybridge boat. Spanish flag, tax paid. - Specs: LOA:14 metres Beam:4 metres - VOLVO 430hp - Diesel

Web id: 10 - Price: 250.000 € Tax Paid

Poole, DOR, United Kingdom

PRINCESS YACHTS 460, 2000, 250.000 €

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Carine YachtsAndrew Noble

United Kingdom (+44) (01202) 901-721Visit www.fairline-yachtclub.com for full details - Web id: 14

.

PRINCESS YACHTS 60, 1996, Balearic Islands, Spain, £250,000 Princess 60 (1996 model) with twin MAN diesel engines (680Hp) She is a great example of one of Princess Internationals Ship Yards most popular models. Highly recommended and with the possibility of staying on her present mooring. Please do not hesitate to contact to contact us for more information or to arrange a viewing. - Specs: LOA:66 feet Beam:5 metres Draft:1 feet - MAN 680hp - Diesel

Web id: 14 - Price: £250,000 Tax Paid

Poole, DOR, United Kingdom

PRINCESS YACHTS 60, 1996, £250,000

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Carine YachtsAndrew Noble

United Kingdom (+44) (01202) 901-721Visit www.fairline-yachtclub.com for full details - Web id: 12

PRINCESS YACHTS P67, 2006, Finland, 1.131.000 € Princess P67 (2007) with MAN 1100 (1100hp each) is a fantastic example of the much sought after model of one of the most prestigious examples of Princess Yachts, renowned for its timeless elegance and stylish design. She is in fantastic condition with only 300 hours! Please do not hesitate to enquire with us for further information or indeed to arrange a viewing. - Specs: LOA:68 feet Beam:17 feet Draft:4 feet - MAN 1100hp - Diesel

Web id: 12 - Price: 1.131.000 € Tax Not Paid

Poole, DOR, United Kingdom

PRINCESS YACHTS P67, 2006, 1.131.000 €

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Carine YachtsAndrew Noble

United Kingdom (+44) (01202) 901-721Visit www.fairline-yachtclub.com for full details - Web id: 13

.

PRINCESS YACHTS P67, 2007, Cyprus, 999.999 € Princess P67 (2007 model) with twin diesel MTU 8V M93 engines (1200Hp) each. A fine example of one of the most famous and prestigious flybridge yachts of all time. Comes fully equipped to a high standard. For more information or to arrange a viewing please call us. - Specs: LOA:68 feet Beam:17 feet - MTU 1200hp - Diesel

Web id: 13 - Price: 999.999 € Tax Not Paid

Poole, DOR, United Kingdom

PRINCESS YACHTS P67, 2007, 999.999 €

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Motor Boat BrokerBroker1 Test

Spain (+34) (971) 695-441Visit www.fairline-yachtclub.com for full details - Web id: 8

PRINCESS YACHTS Princess 23m, 2006, Marbella, Spain, 1.495.000 € Launched in April 2006, full MCA Coded for charter up to 12 persons with two twin CAT 1750hp engines and efficient V hull together with draft reducing propeller tunnels make this boat achieve a max speed of up to 37 knots. Cruising range of around 500nm at 25 knots. Very high spec including flybridge crane, tender, stand up Yam Jet Ski and all usual BBQ and fridge choices on board. Beautiful, spacious and enormously capable. The perfect social and family yacht. - Specs: LOA:23 metres Beam:5 metres Draft:1 metres - CATERPILLAR 1570hp - Diesel

Web id: 8 - Price: 1.495.000 € Tax Not Paid

Santa Ponsa Mallorca, PM, Spain

PRINCESS YACHTS Princess 23m, 2006, 1.495.000 €

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Carine YachtsAndrew Noble

United Kingdom (+44) (01202) 901-721Visit www.fairline-yachtclub.com for full details - Web id: 9

.

PRINCESS YACHTS V65, 2002, Marbella, Spain, 795.000 € Princess V65 (2002) with twin diesel MAN (1300hp) engines. This is a great example of Princess Yachts most sort after model. She is fully fitted and has a long list of optional extras. She has comfortable accommodation for a total of 6 guests in 3 double cabins plus crew.Berthing in Puerto Banus can be arranged as well as delivery to any where in the Med. She is highly recommended and viewing is a must. - Specs: LOA:20 metres Beam:5 metres Draft:1 metres - MAN 1300hp - Diesel

Web id: 9 - Price: 795.000 € Tax Paid

Poole, DOR, United Kingdom

PRINCESS YACHTS V65, 2002, 795.000 €

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Crans Montana, VS - SwitzerlandPhone: +41 (027) 483 12 20Skype: longitude64email: [email protected]

www.longitude64.ch

Luxury Yachts Marketing Services

Yacht Brokerage Marketing ServicesYacht Charter Marketing Services

Yacht Registration BVIsSwiss Corporation & Yacht Registration Packages

Swiss Financing

Page 30: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

Custom Luxury Real Estate

For advertising and promotional opportunities online and in our magazines:Latitude 26 Media Agency - www.latitude26.chCrans Montana: +41 (0)27 483 12 20 - London: +44 (0)20 7078-4226 - Miami: +1 (305) 394-9652Skype: latitude26.ch

Page 31: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

Yachting : Yacht Charter & Yacht Brokerage

Welcome to Latitude 26 Luxury Niche Media and Vertical Markets AgencyWe specialize in coupled online and offline luxury marketing strategy and social media marketing campaigns.

Luxury Niche media specialists - Connect your business to affluent and targeted readers online, in print, in social net-works or on ipad across the world.

We manage The Yachting Network and The Realty Network as well as 10 niche magazines in the luxury yachting and luxury real estate markets. Your message will reach high net worth individuals.

Page 32: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

BREAKING NEW GROUND WITH

SOCIALbe able then to send messages di-rectly through the facebook graph API. It will allow you to keep this user informed about your compa-ny activities automatically through your website. It provides an extra level of possibilities since you no longer need a user to subscribe to your newsletter. While you man-age your own facebook groups , you can post automatically news to the groups and invite all new friends automatically to join the groups through the APIs.

By carefully planning a number of facebook groups centered around your company’s activities (broker-age, charter), you can dramatically enhance the daily communication sent to the facebook groups by postings automatically random yacht listings, special offers, price reductions....

hile having a social network pres-ence through Facebook, Twitter

and other social networks proves mandatory nowadays, a new concept

tested by our yachting solutions is to benefit from Facebook groups and so-

cial activity by bringing back “friends and followers“ to the company’s website in

order to propose targeted services and features pertaining to your business activity.

On Facebook for example, the new graph API allows to post update statuses about listings, upload images in al-bums , post events in calendar.. As well, you can use the facebook user authentication to login into your site and read or contribute to your content. The advantage is that you can at the same time know more about this person and propose a subscription to your newsletter. When he connects to your site with his facebook’s user id , you will By Olivier Baelde - www.latitude26.ch

developing advanced social marketing features in yachting and real estate solutions

W

Page 33: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

website.

The important point in this social network integration with your website is to keep the channels open and regularly communicate to provide new information and news.

Readers will be more likely to visit your site on a regular basis if they get weekly news from your site. This could be fastidious if you had to do it manually , but by creating automated tasks to post automati-cally on a regular basis for exam-ple a new yacht listing or price reduction offer, you keep the flow going.

Our company Latitude 26 pro-vides social media marketing con-sulting and development services.

By inviting your “friends and followers” to visit and con-nect to your site using their facebook user id , you give them the possibility to share information and recommend other users to connect with you.

On the new site www.yachting.vg, we are currently ex-perimenting with several new functionalities of the Graph API. Integrating your site more tighly with external social net-works will allow you to communicate faster new informa-tion to be given to followers and groups. You will be able to provide a constant flow of information and news through automated tasks. When users visit your website, your can control the information given to them as well as getting their feedback on specific polls or through a comment system.

You can inform your groups, friends and followers that the newsletters generated every month is available on your

INBOUND TRAFFIC

NETWORKS

Page 34: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

BREAKING NEW GROUND WITH

The yacht brokers/dealers solution allows a yacht broker or dealer company to manage and promote online an inventory of new and used boats. The solution includes already custom templates for motor yachts, sailboats and equipment. It allows to present professionally the inven-tory while giving a very quick ad easy management inter-face to the brokers and dealers. A lead management area gives the opportunity to brokers to manage quickly the requests while keeping an history.

Our Solution offers a very powerful synchronization tool in order to increase instantly the visibility of the listings in the Longitude 64 Yachting Network composed of over 25 web sites (and growing) targeting the yachting and luxury markets.

THE YACHTING

3 plans for yacht brokerage and yacht charter companies

- Plan 1 : Listings As A Service: If your application is able to generate an XML feed compat-ible with the OpenMarine.org standard, we will start the syndication and all extra services our yachting solutions provides. Our powerful platform and integrated APIs will give to your listings maximum exposure without any extra effort. After several months of development, our yachting solutions have now a very advanced API to synchronize every hour through web services a network of 25 sites.

- Plan 2 : Yachting Solution Social Networks Distribution: The Yachting Solutions Corporate Versions provide a perfect choice for medium size brokerage and charter companies. They include a large array of powerful features including APIs to allow automatic postings to social networks. Our solutions integrate a large array of APIs in order to post automatically any updates made to your site to your accounts on Twitter, Facebook, Scribd, flickr, googledocs...

- Plan 3 : Yachting Solution Sugar CRM: The Yachting Solutions Enterprise Versions provide a perfect choice for large size brokerage and charter companies. They include a large array of powerful features including APIs to allow automatic postings to social networks. As well the integration with SugarCRM allows to manage leads and marketing campaigns.

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YACHT BROKERAGE AND YACHT CHARTER MARKETING

The yacht charter reservation solution allows a yacht charter company to manage and promote online a fleet of yachts for charter. The solution includes already custom templates for motor yachts, sailboats. It allows to present professionally the fleet while giving a very quick ad easy management interface to the reservation agents. A quotation system gives the opportunity to reservation agents to create quotes with options and manage the re-quests for availability.

Our Solution offers a very powerful synchronization tool in order to increase instantly the visibility of the listings in the Longitude 64 Yachting Network composed of over 25 web sites (and growing) targeting the yachting and luxury markets.

NETWORK

Our solutions integrate a large array of APIs in order to post automatically any updates made to your site to your accounts on Twitter, Facebook, Scribd, flickr, googledocs...

Syndication: Our applications syndicate the listings through an XML web service and distrib-ute the feed to The Yachting Network master database automatically at regular intervals. A web service API allows to post listings automatically...

PDF Generation: Our solutions generate automatically PDF flyers and brochures. visitors can download them directly from the site. Or you can email them to anyone doing a request.

Monthly Magazine: All listings merged into our monthly magazines. Distributed through Ama-zon, Issuu store. + ipad version.

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MCharter

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MWe do not have Princess Yachts available for charter at this time.

If you are a charter company interested in promoting your Princess yachts on The Yachting Network, contact us to receive more information about the plans.

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BREAKING NEW GROUND WITH

The yacht brokers/dealers solution allows a yacht broker or dealer company to manage and promote online an inventory of new and used boats. The solution includes already custom templates for motor yachts, sailboats and equipment. It allows to present professionally the inven-tory while giving a very quick ad easy management inter-face to the brokers and dealers. A lead management area gives the opportunity to brokers to manage quickly the requests while keeping an history.

Our Solution offers a very powerful synchronization tool in order to increase instantly the visibility of the listings in the Longitude 64 Yachting Network composed of over 25 web sites (and growing) targeting the yachting and luxury markets.

THE YACHTING

3 plans for yacht brokerage and yacht charter companies

- Plan 1 : Listings As A Service: If your application is able to generate an XML feed compat-ible with the OpenMarine.org standard, we will start the syndication and all extra services our yachting solutions provides. Our powerful platform and integrated APIs will give to your listings maximum exposure without any extra effort. After several months of development, our yachting solutions have now a very advanced API to synchronize every hour through web services a network of 25 sites.

- Plan 2 : Yachting Solution Social Networks Distribution: The Yachting Solutions Corporate Versions provide a perfect choice for medium size brokerage and charter companies. They include a large array of powerful features including APIs to allow automatic postings to social networks. Our solutions integrate a large array of APIs in order to post automatically any updates made to your site to your accounts on Twitter, Facebook, Scribd, flickr, googledocs...

- Plan 3 : Yachting Solution Sugar CRM: The Yachting Solutions Enterprise Versions provide a perfect choice for large size brokerage and charter companies. They include a large array of powerful features including APIs to allow automatic postings to social networks. As well the integration with SugarCRM allows to manage leads and marketing campaigns.

Page 39: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

YACHT BROKERAGE AND YACHT CHARTER MARKETING

The yacht charter reservation solution allows a yacht charter company to manage and promote online a fleet of yachts for charter. The solution includes already custom templates for motor yachts, sailboats. It allows to present professionally the fleet while giving a very quick ad easy management interface to the reservation agents. A quotation system gives the opportunity to reservation agents to create quotes with options and manage the re-quests for availability.

Our Solution offers a very powerful synchronization tool in order to increase instantly the visibility of the listings in the Longitude 64 Yachting Network composed of over 25 web sites (and growing) targeting the yachting and luxury markets.

NETWORK

Our solutions integrate a large array of APIs in order to post automatically any updates made to your site to your accounts on Twitter, Facebook, Scribd, flickr, googledocs...

Syndication: Our applications syndicate the listings through an XML web service and distrib-ute the feed to The Yachting Network master database automatically at regular intervals. A web service API allows to post listings automatically...

PDF Generation: Our solutions generate automatically PDF flyers and brochures. visitors can download them directly from the site. Or you can email them to anyone doing a request.

Monthly Magazine: All listings merged into our monthly magazines. Distributed through Ama-zon, Issuu store. + ipad version.

Page 40: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

Yacht Brokerage& Charter

Stay current with the yacht brokerage and yacht charter

industry and subscribe to Princess Yacht Club

magazine.

12 issues a year with a large selection of Princess Yachts

proposed for Brokerage or Charter.

With a subscription you save up to 25% of the cover price

and never miss an issue. Don’t miss this great oppor-

tunity. Go on our website and fill in the form.

We offer a printed version, an electronic version and an

ipad version.

6 £ a year for electronic version

Page 41: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

Y A C H T B R O K E R A G E & C H A R T E R

Princess-Yacht Club

You can purchase subscriptions directly on our website or through the following online stores: Amazon.com, Issuu.com, Scribd.com. Our ipad version can be downloaded from our website.

Page 42: Princess Yacht Club - June 2011 Issue - Princess Yacht Brokerage & Charter

PRINCESSYACHT CLUB

Yacht Brokerage & Charter

Crans Montana - London - MiamiCH Telephone: +41 (0)27 483 1220UK Telephone: +44 (0)20 7078-4226USA Telephone: +1 (305) 394-9652

www.azimut-yachtclub.com