principles of data visualization
TRANSCRIPT
Today, we’ll cover….
What is data visualization?
Why would I use it?
Guiding principles
Different types of charts and graphs
Tools
Planning your visualization: a process template
Charts available in Excel and when to use what
Nuts and bolts of making charts
http://www.theblaze.com/stories/2015/04/15/this-single-chart-proves-the-pro-marjiuana-side-isnt-just-
winning-the-debate-its-dominating/
http://epicgraphic.com/data-viz-gets-physical/
http://charity.lovetoknow.com/Fundraising_Thermometer
Heatmap (as a table)
http://stackoverflow.com/questions/8784095/r-ggplot-heatmap-using-geom-tile-how-to-sort-by-
year-and-show-all-years-in-y
Bar chart
http://www.theblaze.com/stories/2015/04/15/this-single-chart-proves-the-pro-marjiuana-side-isnt-just-
winning-the-debate-its-dominating/
Bar chart
http://www.pewresearch.org/fact-tank/2013/08/02/chart-of-the-week-the-problem-of-prison-
overcrowding/
Stacked horizontal bar chart
http://www.people-press.org/2014/05/19/for-2016-hopefuls-
washington-experience-could-do-more-harm-than-good/5-16-2014-12-
22-25-pm/
Pie chart
http://americanlibrariesmagazine.org/blogs/the-scoop/pew-charts-the-
motivations-of-library-lovers-and-distant-admirers/
Map
https://www.washingtonpost.com/blogs/govbeat/wp/2014/11/21/the-undocumented-immigrant-population-explained-in-7-maps/
Be careful how you use color
http://stackoverflow.com/questions/8784095/r-ggplot-heatmap-using-geom-tile-how-to-sort-by-
year-and-show-all-years-in-y
Don’t do 3D.
http://chandoo.org/wp/2013/04/12/why-3d-pie-charts-are-
evil/Conference Name, Date, and Location
Legends
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Lines
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Axes
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Title
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Thing 1
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Market 1 Market 2 Market 3
Thing 1 sells best in Market 2
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Thing 1 sells best in Market 2
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Scale matters
0%
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2010 2011 2012 2013 2014 2015
Percentages over time
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2010 2011 2012 2013 2014 2015
Percentages over time
Tools to create visualizations
Visualizations:
• Excel
• Tableau (Thank you, Techsoup!)
• QlikView/Qliksense
Infographics:
• Piktochart
• Easel.ly
• Infogr.am
Comparison: thornleyfallis.com/tool-of-the-week-infographic-makers/
This is the inside of your library
https://www.flickr.com/photos/christchurchcitylibraries/3134272707
14% agreed or strongly agreed that they are able
to find comfortable seating in the library.
20% agreed or strongly agreed that the library
space is welcoming.
20% agreed or strongly agreed that they are, “able
to easily browse the shelves in the library”
65% agreed or strongly agreed that the library is an
important part of our community
68% agreed or strongly agreed that the library staff
is helpful.
Dealer’s Choice!
4 possibilities:
1. Make a new visualization from our discussion of the
visualization template
2. Try Exercise 2 with circulation by hour data as a line graph
3. Play around with “circulation activity by item location
template” and make a visualization with that data
4. Make a new visualization based on your own data
Show and tell if we have time!!
Send them to [email protected]
Resources
Data Visualization for the Rest of Us (Linda Hofschire, Presentation at RIPL
2015): http://ripl.lrs.org/2015/session/data-viz/
Storytelling with Data: A Data Visualization Guide for Business Professionals
(http://www.amazon.com/gp/product/B016DHQSM2)
Which chart or graph is right for you?
http://www.tableau.com/sites/default/files/media/which_chart_v6_final_0.