print business outlook conference 2016...print business outlook conference 2016 21 standardized...
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![Page 1: PRINT BUSINESS OUTLOOK CONFERENCE 2016...PRINT BUSINESS OUTLOOK CONFERENCE 2016 21 Standardized Workflows: Bottom Line •Non quality issues cost printers 5%+ net profit (Observatoire](https://reader036.vdocuments.net/reader036/viewer/2022063007/5fb8b70f4322e720d0341205/html5/thumbnails/1.jpg)
PRINT BUSINESS OUTLOOK CONFERENCE 2016
March 15, 2016Mumbai, India
C R E A T I N G F U T U R E P R I N T T H R O U G H T E C H N O L O G Y A N D I N N O VA T I O N
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2PRINT BUSINESS OUTLOOK CONFERENCE 2016
“Building an ISO and ICC compliant workflow”
By: Elie Khoury
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3PRINT BUSINESS OUTLOOK CONFERENCE 2016
Matching colorsany product, any printing process
• ISO TC130: Standards
• Alwan Color Expertise: Software
• KEE Consultants: Services
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4PRINT BUSINESS OUTLOOK CONFERENCE 2016
What is the purpose of a printing business?
• To meet customer expectations:« I just want my color right… »
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5PRINT BUSINESS OUTLOOK CONFERENCE 2016
Universal Printing WORkflows
Job Process Product
![Page 6: PRINT BUSINESS OUTLOOK CONFERENCE 2016...PRINT BUSINESS OUTLOOK CONFERENCE 2016 21 Standardized Workflows: Bottom Line •Non quality issues cost printers 5%+ net profit (Observatoire](https://reader036.vdocuments.net/reader036/viewer/2022063007/5fb8b70f4322e720d0341205/html5/thumbnails/6.jpg)
6PRINT BUSINESS OUTLOOK CONFERENCE 2016
Ideal Printing Workflow
Reference Printing Conditions = Actual Printing Conditions = Product Color MatchCMYK, Spot Colors, n-color… match process capabilities
Job Process Product
RPC
APC
![Page 7: PRINT BUSINESS OUTLOOK CONFERENCE 2016...PRINT BUSINESS OUTLOOK CONFERENCE 2016 21 Standardized Workflows: Bottom Line •Non quality issues cost printers 5%+ net profit (Observatoire](https://reader036.vdocuments.net/reader036/viewer/2022063007/5fb8b70f4322e720d0341205/html5/thumbnails/7.jpg)
7PRINT BUSINESS OUTLOOK CONFERENCE 2016
Actual Printing Workflows
RPC APC
![Page 8: PRINT BUSINESS OUTLOOK CONFERENCE 2016...PRINT BUSINESS OUTLOOK CONFERENCE 2016 21 Standardized Workflows: Bottom Line •Non quality issues cost printers 5%+ net profit (Observatoire](https://reader036.vdocuments.net/reader036/viewer/2022063007/5fb8b70f4322e720d0341205/html5/thumbnails/8.jpg)
8PRINT BUSINESS OUTLOOK CONFERENCE 2016
Actual Printing Workflows
Reference Printing Conditions ≠ Actual Printing Conditions = Product Mismatch
RPC APC
![Page 9: PRINT BUSINESS OUTLOOK CONFERENCE 2016...PRINT BUSINESS OUTLOOK CONFERENCE 2016 21 Standardized Workflows: Bottom Line •Non quality issues cost printers 5%+ net profit (Observatoire](https://reader036.vdocuments.net/reader036/viewer/2022063007/5fb8b70f4322e720d0341205/html5/thumbnails/9.jpg)
9PRINT BUSINESS OUTLOOK CONFERENCE 2016
Universal Printing WORkflows
Identify Customer
expectations
Choose actual printing process Required reproduction accuracy
Job Process Product
![Page 10: PRINT BUSINESS OUTLOOK CONFERENCE 2016...PRINT BUSINESS OUTLOOK CONFERENCE 2016 21 Standardized Workflows: Bottom Line •Non quality issues cost printers 5%+ net profit (Observatoire](https://reader036.vdocuments.net/reader036/viewer/2022063007/5fb8b70f4322e720d0341205/html5/thumbnails/10.jpg)
10PRINT BUSINESS OUTLOOK CONFERENCE 2016
Color Definition: Inaccurate
• Brand owner, designer… choose, proof and approve colors
• Brand Colors: • ?RGB
• ?CMYK
• ?Named color ink
• Process Colors: • ?RGB
• ?CMYK
⇒ Printer can not identify customer colors
![Page 11: PRINT BUSINESS OUTLOOK CONFERENCE 2016...PRINT BUSINESS OUTLOOK CONFERENCE 2016 21 Standardized Workflows: Bottom Line •Non quality issues cost printers 5%+ net profit (Observatoire](https://reader036.vdocuments.net/reader036/viewer/2022063007/5fb8b70f4322e720d0341205/html5/thumbnails/11.jpg)
11PRINT BUSINESS OUTLOOK CONFERENCE 2016
Color Definition: Accurate
• Brand Colors: • CIELAB: commercial printing
• Spectral, CxF/X-4 (ISO 17972-4): packaging, label, speciality printing
• Solids and Tints
• Process Colors: • Defined RGB, CMYK and OutputIntent
• ICC profiles and Color Data Sets: ISO 15339
• PDF/X: ISO 15930
⇒ Printer can identify customer colors
![Page 12: PRINT BUSINESS OUTLOOK CONFERENCE 2016...PRINT BUSINESS OUTLOOK CONFERENCE 2016 21 Standardized Workflows: Bottom Line •Non quality issues cost printers 5%+ net profit (Observatoire](https://reader036.vdocuments.net/reader036/viewer/2022063007/5fb8b70f4322e720d0341205/html5/thumbnails/12.jpg)
12PRINT BUSINESS OUTLOOK CONFERENCE 2016
Color ReproductionNo Color Management
• Printing process matches job color definition: APC = RPC
• process and spot inks match
• Process control• Solids
• TVI
• Gray balance (CMYK)
• Printing process does not match job color definition: APC ≠ RPC
⇒Process colors are not predictable
![Page 13: PRINT BUSINESS OUTLOOK CONFERENCE 2016...PRINT BUSINESS OUTLOOK CONFERENCE 2016 21 Standardized Workflows: Bottom Line •Non quality issues cost printers 5%+ net profit (Observatoire](https://reader036.vdocuments.net/reader036/viewer/2022063007/5fb8b70f4322e720d0341205/html5/thumbnails/13.jpg)
13PRINT BUSINESS OUTLOOK CONFERENCE 2016
Color ReproductionAccurate Color Management
• Printing process does not match job color definition: APC ≠ RPC
• Process inks /spot inks / substrate do not match
• RPC and APC colors do not match
• Process control is not enough
• ⇒ Color Management: ISO 19302• Composite colors (Device Color Builds)
• Spot Colors (IFS, multicolor printing)
+ Process Control
⇒ Process colors are predictable and accurate
![Page 14: PRINT BUSINESS OUTLOOK CONFERENCE 2016...PRINT BUSINESS OUTLOOK CONFERENCE 2016 21 Standardized Workflows: Bottom Line •Non quality issues cost printers 5%+ net profit (Observatoire](https://reader036.vdocuments.net/reader036/viewer/2022063007/5fb8b70f4322e720d0341205/html5/thumbnails/14.jpg)
14PRINT BUSINESS OUTLOOK CONFERENCE 2016
Color ReproductionInaccurate Process Control
• Visual assessment
• Solid densities in production
• TRC*: TVI/GB off production
⇒Process is unstable and inconsistent
*TRC = Tone Reproduction Curve
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15PRINT BUSINESS OUTLOOK CONFERENCE 2016
Process Color ReproductionAccurate Process Control
• Solid Aims and Tolerances: ISO 12647, ISO 15339…
• TRC calibration: ISO 10128
• TRC Adjustment file format: ISO 18620
• Automated closed-loop: measurement –> correction –> device -> measurement… • solid colourants
• TRC
• ICC Profile
⇒ Process is stable and consistent
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16PRINT BUSINESS OUTLOOK CONFERENCE 2016
Color ConformanceInaccurate assessment
• Brand Colors: • Visual, Density, CIEAB
• Process Colors: • Process inks, Density, Solids only
⇒ Mismatch between
- printer assessment
- customer assessment
![Page 17: PRINT BUSINESS OUTLOOK CONFERENCE 2016...PRINT BUSINESS OUTLOOK CONFERENCE 2016 21 Standardized Workflows: Bottom Line •Non quality issues cost printers 5%+ net profit (Observatoire](https://reader036.vdocuments.net/reader036/viewer/2022063007/5fb8b70f4322e720d0341205/html5/thumbnails/17.jpg)
17PRINT BUSINESS OUTLOOK CONFERENCE 2016
Color ConformanceAccurate Assessment
• Brand Colors: • Spectral measurement: ISO 17972 (CxF)
• ∆E00, ∆h°…: ISO 12647-6 , ISO 19302…
• Metameric index: CIE 15 Publication
• Process Colors: • ∆Eab, ∆E00, CRF
• ISO 15339 data sets, Fogra…
⇒ Match between
- printer assessment
- customer assessment
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18PRINT BUSINESS OUTLOOK CONFERENCE 2016
Ideal = Actual Printing Workflow
Job Process Product
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19PRINT BUSINESS OUTLOOK CONFERENCE 2016
Standardized WorkflowsISO 19302
• Printing Workflows Definition, Requirements and Testing
• Color Conformity Assessment of Printed Products
• Commercial, packaging, label, special applications
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20PRINT BUSINESS OUTLOOK CONFERENCE 2016
Standardized Workflows Benefits
• Feedback from more than 150 PSO and G7® sites worldwide
• Realistic figures (up to)
Color Preflight -50%
Proof Mismatch -50%
Process Control –50%
Ink Saving -30%
Color Problems - - -
Customer Satisfaction +++
Ink < ∆E < MI
Print < ∆E
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21PRINT BUSINESS OUTLOOK CONFERENCE 2016
Standardized Workflows: Bottom Line
• Non quality issues cost printers 5%+ net profit (Observatoire des medias, UNIC France)
• Automation and Education are Key to profitability.
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22PRINT BUSINESS OUTLOOK CONFERENCE 2016
Thank You!