print press coverage - york wallcoverings i… · babington predicts more use of metals and raw...

Issue 57

Print Press CoverageVisit us at www.yorkwall.com.

York, Ink.www.facebook.com/YorkWallcoveringswww.facebook.com/YorkWallcoverings

House Beautiful

March 2013

Circulation 950,000

750 Linden Ave.York, PA 17405-5166

Tel: 717-846-4456www.yorkwall.com

Beautiful Kitchens & Baths

Spring 2013

Circulation 450,000

Continued on next page

Beautiful Kitchen & Baths, continued





South China Morning Post

January 2, 2013

Circulation 106,054

Wilderness NT8959 from Ronald Redding Designs Natural Instincts

Joyful colours to inspire new year design conceptsCheery and optimistic palettes are set to replace the doom-and-gloom hues of the

past as signs of hope are reflected in residential design

'Tis the season of good cheer - literally. As

2013 chimes in, say goodbye to "austerity

interiors", and welcome a bright new era

of colour, texture and style.

Householders, it seems, have had enough

of the gloom. A respectable period of

mourning has passed, and it is time to

embrace joyfulness. Design consultant

Jane Stockel, a longtime chair of the Color

Marketing Group (CMG), a not-for-profit

association of international colour

forecasters, has seen it coming.

CMG (www.colormarketing.org) members

meet annually in various Asian locations

to discuss trends in lifestyle and colour

directions and, according to Stockel, who

also runs Jane Stockel Designs, a Hong

Kong- and Australia-based trend

information service, we have grown tired

of the chaos.

"Our collective reaction to the stress of


South China Morning Post, continued



recent years - from global weather

patterns, economic pressures, social

upheaval or governments' apparent

inability to cope under pressure - spawned

a retro movement rekindling a time when

life was simpler and less technology

powered," Stockel says.

But now, we are moving on. The retro

sentiment will be retained in our home

interiors in 2013, Stockel predicts, only

with refreshing new bursts of colour.

"Colours will reflect a relaxed mood with

denim-inspired blues [from 're-blued',

CMG's colour of the year for 2013/14],

and weathered textures," she says.

"Feminine pink splits into a bougainvillaea

hot pink and a coral bridge between pink

and red - warm, yet inviting. Greens also

split their moods from citrus to a grey

green inspired by celadon."

The retro mood will inspire handmade

and crafted items, appliqué, texture,

natural wood grains and collectible items

from the 1950s - such as retro toys, vintage

cars and linen - as decorative items, she

predicts. Porcelain, fine china and linen

napery returns, as afternoon tea once

again becomes an occasion. Stockel

predicts a strong market in feminine-

influenced colours, "even on kitchen

appliances".

She notes a growth in wallpaper use in

Asia, and the increasing importance of

paint schemes that add light and the

perception of space in small urban

high-rises.

The demands of our busy lives will see

more of us - particularly women - creating

a "me time" nook in the home. "Women

who work and juggle a family life are

searching for time slots for themselves,

even just to chill and read a book. Private

space at home may be an answer," she says.

Ross Urwin, creative director of home and

lifestyle at Lane Crawford (www.

lanecrawford.com), agrees that colour and

print "in all forms" will continue to play a

major part of 2013 interiors trends.

"Generally, one rarely sees fashion trends

overlapping in design and lifestyle

merchandise, but for the past few seasons,

the strong focus on colour by most major

brands has totally been embraced by

furniture and lifestyle accessories," Urwin

says. He adds that zesty, bold colours

dominate the upcoming spring-summer

collections "as do botanical, animal and

more humorous prints in all scales".

He, too, believes these "zesty" colours are

an antidote to economic uncertainty.

"Designers are using their innovation to

brighten the world of the consumer. This

has been the case with other periods. For

example, back in the 1950s after years of

doom and gloom caused by unrest and

war, freedom brought colour back in to

people's lives," Urwin says.

Other trends include eccentricities,

another way in which designers can

express their individualism and customers

can equally show theirs, Urwin says.

"This is about escapism in design and art.

It's about pushing the boundaries of

reality and designs, challenging and

playing with the notions of proportion,

prints, scale and colours."

The "homespun" notion of handcrafted

merchandise is also still a trend for 2013,

he adds. "Many designers we are working

with are collaborating with traditional

craft makers in the celebration of

craftsmanship.

"For several seasons, we have talked about

a return to craftsmanship and the unique

play of the human hand. Spring-summer

2013 is about the subtle, tactile comfort of

irregularity and simple organic shapes. It's

a wholesome textural journey into relaxed

colour, shape, form and texture," he says.

Think recycled, pre-loved, eco-chic or

"supercyclers" - the new term adopted by

Lane Crawford: if it's been around before,

we'll continue to love it in 2013. Forget

inferior merchandise purchased by the

conscious consumer just to support the

cause.

Urwin says, "Recycled in high-end design

was once a dirty word. Today this is not

the case as most international designers

use sustainability within their work,

producing superb contemporary products

that just happen to be made using recycled

and eco-friendly materials."

Kate Babington, managing director of

TREE (www.tree.com.hk), Hong Kong's

eco-chic furniture and homeware chain,

agrees. "Sustainability in design is moving

from a 'nice to have' to a 'must have'. More

retailers providing options on sustainable

furnishings is evidence that this interiors

trend is growing and gaining popularity

among a wider audience," she says.

Babington predicts more use of metals and

raw materials. "We've noticed recent

interior projects that are using old steel

beams, railway sliders, industrial-style

doors and handles, and exposed masonry,"

she says.

"In furniture design styles and trends,

mismatched still seems to be one of the

hottest trends around - mixing the old

with the new. Pairing your grandmother's

re-upholstered wingback chair with a


South China Morning Post, continued



designer chair, for example, or a gorgeous

new dining table with mismatched chairs.

"This trend also works well because it

allows people to showcase their

individuality and personal style, and in

this way even if you use similar 'base'

products to someone else, no two homes

ever look the same. Your own space is

always unique."

Geoff Fuller, managing director of Tequila

Kola (www.tequilakola.com) believes

environmental sensibilities are making

consumers look beyond materials to

scrutinising the provenance, too.

"This popular theme in 2012 continues in

2013," he says, pointing to the brand's new

range of eco-weave fabrics with ISO 14001

environmental certification (for

production that consumes fewer resources

than regular manufacturing and

minimises CO2 emissions), and its

collection of recycled and Forest

Stewardship Council-approved hardwood

furniture.

Eschewing the norm of our throwaway

society, Tequila Kola is now providing a

service that re-upholsters old furniture in

1,000 fabric or leather choices.

Ronald Redding, vice-president of design

at York Wallcoverings (www.yorkwall.com)

in Pennsylvania, in the US, agrees. "In the

furniture market, consumers are moving

away from 'throwaway design' and are

willing to invest in more substantial and

decorative pieces such as Jacobean and

Italian-style furniture, which recalls

classical and architectural motifs," he says.

"There's a renewed appreciation for real

wood [not particleboard] and attention to

detail. Many modern furniture pieces

incorporate special touches like brass nail

heads."

From a global perspective, Italian designer

and trend forecaster Andrea Dall'Olio, of

A + A Design Studio (www.aadesignstudio.

it), says the mood this year will be "sober

and chic, very modern, but in the

meantime close to nature".

"We use technology to be more eco-

friendly and respectful of the

environment. Colours are an energetic

choice of tonic colour accents on a neutral

background," he says.

Dall'Olio believes the global economic

situation will still be an influence,

stimulating us to look to simple and

healthy things.



Hinge (HK)

January/February 2013

Circulation 5,600,000

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Home Journal Hong Kong

February 2013

Circulation 39,000

Vicenza wallpaper from York Wallcoverings



Interior + Design Russia

October 2013

Circulation 95,000



Interiordesign.net

February 2013

Circulation 75,000

Just Groove

Xanadu Wallcovering

Travertine Wallcovering

York Contract - Banyan

ProductFIND: Newest Products From York Wallcoverings


InterniorDesign.net, continued



Smash Wallcovering

Company Name: York Wallcoverings

Headquarters: 750 Linden Avenue

York, PA 17404-5166

Product Categories: Wallpaper

Year founded: 1895

York’s passion for creating entirely special wallpapers finds expression in its offering

of over 15,000 current wallpapers for both residential and commercial markets, and

is known for incorporating specialty materials and effects into its designs, including:

Flocked fibers

Swarovski Crystals

Embroidery

Glitter, mica, sand and recycled glass bead embellishments

www.yorkwall.com

York Contract - Flirt Stereo Wallcovering

York is America's oldest and largest wallcovering manufacturer and is well-known as the

industry leader in color, design and innovation.

A global leader in wallcoverings with products ranging from high-end designer collections

to popularly priced patterns with widespread appeal, York has been making wallcoverings

since 1895 in its original location in Pennsylvania's Susquehanna Valley.



Better Homes and Gardens, 100

Decorating Ideas Under $100

Spring/Summer 2013

Circulation: 450,000

Wallpaper behind shelves – Night Club GS4821 by York Wallcoverings; 800/375-9675; yorkwall.com


Better Homes & Gardens, 100 Decorating Ideas Under $100 continued



Wallpaper – Night Club GS4821 by York Wallcoverings; 800/375-9675; yorkwall.com





Wallpaper – Ironwork in turquoise by Candice Olson for York Wallcoverings; 800/735-9675; yorkwall.com





Wallpaper background: Tropical Vine CJ2833 from York Wallcoverings; 800/375-9675; yorkwall.com





Wallpaper background: Candice Olson Starbursts CK7738 from York Wallcoverings; 800/375-9675; yorkwall.com





Wallpaper background: Batik Linen Texture UC2476 from York Wallcoverings; 800/375-9675; yorkwall.com





Wallpaper background: Polka Dot GK8648 from York Wallcoverings; 800/375-9675; yorkwall.com





Wallpaper background: Variegated Stripe UC2528 from York Wallcoverings; 800/375-9675; yorkwall.com



BHG.com

Feburary 2013

Circulation 3,000,000

Shown: Candice Olson Dotted Paisley

Apartment Decorating Video



Phillyburbs.com

March 6, 2013

Circulation 800,000

Corset (GS4812) Charleston Damask (DM8832)

Wallpaper... It's back! We're transforming "Traditional"

If you have noticed in the design magazines

there is a trend to utilizing wallpaper in

residential and office settings. I know, there's

a lot of you that are still scrapping the foil

paper from a guest room or that ready to

update kitchen but try not to have a bad

impression about wallpaper as a tool to truly

enhance your home interiors!

Ronald Redding, a well known paper

designer, lays it on thick – that is, ink on

paper in “Sculptured Surfaces,” his latest

collection of handcrafted wallpaper.

Redding’s innovative process marries York’s

century-old surface presses and artisan

handwork to create luxuriously dimensional

sculpted designs. These work great to add

some dimension to a bedroom wall or the

foyer!

York’s Peek-A-Boo collection celebrates

precociousness. Designs are derived from a

discerning grown-up's take on style, so

tasteful teal gives back-to-basics ABCs a

certain cheekiness while exposed brick

designs lend kids' rooms an uber-chic

urbanity. Hip peel-and-stick appliques,

Baroque frames that beg to be filled with

mementos of the moment, and gender-

neutral hot air balloons featuring a

pattern-within-a-pattern all give birth to

décor that will grow with a child.

There are many wallpaper manufacturers out

there and they all are following these great

trend of textures, larger scale prints and

patterns as well as continuing the

coordinated fabrics to make the finishing

touches super easy for you. I like to explore

the collections that feature a theme when I

have the opportunity to design a room based

on something fun like pets, books or crafts.

Of course , I had to pull out some designer

trick s for you and share these alternate using

of wallpaper:

• Decoupage an old table top

• Add it to the risers of a wood stairway

• Use it to make a photo mat frame

• Place it under glass on a serving tray

• Cut out fun shapes or pieces of a pattern to glue on as a scattered border design



Reno & Decor

February/March 2013

Circulation 140,000



Cedar Valley Home & Garden

Spring 2013

Circulation 72,444

| elements / color palette |

Go green Emerald is the top trend color for 2013

color palette

Emerald is no longer green with envy. The rich, vibrant shade is Pantone LLC’s Color of the Year for 2013, beating out all the other shades of the

rainbow. “The entire green family has been so strong, upcoming through the ’90s as we’re paying attention to nature, so the family isn’t new, but what we needed to look at and revisit was the psychological background: Emerald is such a balanced color, and balance is something to pick up on and listen to,” says Leatrice Eiseman, executive director of Pantone Color Institute. Eiseman adds, “It’s a color of growth, renewal, healing, unity and regeneration — words we’re all so in need of at this point of history.” On the runways, emerald green was spotted for 2013 at Michael Kors, Nanette Lepore and Vivienne Tam. Tracy Reese took her bow wearing green. In the home category, green is almost like a neutral, complementing almost everything else, Eiseman says: Pair it with tan, black, blue or even yellow. She has seen it used for an espresso maker, kitchen stool and a mixer. Colors rise and fall in popularity just like other style-centric trends, says Eiseman, but she thinks green has staying power like few others. It has taken on meaning as a noun and a verb as well as an adjective. “It might have been a trend, but it has become a social cause so it’s just part of our world. ... Kermit said it’s not easy being green, but it became easier once it became a good thing to be green.” 1

1 “Curvilinear Faux Ironworks” York wallcovering.2 Lush jewel-toned ceramic jar lamp. 3 & 4 Chella Textiles “Facet in Kiwi” and “Medallion in Kiwi” are the first

outdoor fabrics woven with metallic yarn for shimmer. Made from recycled materials.

5 Pearson Furniture sofa in cut and uncut velvet upholstery featuring blossoming cherry tree branches.

6 Jonathan Adler’s green wool zebra pillow, $115 at www.jonathanadler.com. 7 Lodge Manufacturing’s Enamel Dutch Oven, $79.95, www.lodgemfg.com. 8 Glass dresser knobs in melon, $6, www.anthropologie.com. 9 Zara Home’s retro Cora Tumbler milk glass, $4.90, www.zarahome.com.

Pantone 17-5641-TCX

� cvhg.com Spring 2013 cvhg.com Spring 2013 �

H&GSpring020513_8 & 9 8 1/18/2013 5:04:22 PM



Susquehanna Style

March 2013

Circulation 18,000

Use this jewel-like hue on an accent wall to create a regal feel in any room. Can't commit to a wall of pure color? Try incorporating an emerald-patterened wallpaper, like this one from York Wallcoverings.

A Stately ShadeIntroducing Emerald, the 2013 Color of the Year

Pantone, the global authority on color,

predicts this lush green will be found in all

facets of the design world in 2013—from

fashion and beauty to interior and exterior

décor.

Most often associated with brilliant, precious

gemstones, emerald is a sophisticated and

luxurious color. “As it has throughout

history, multifaceted emerald continues to

sparkle and fascinate,” says Leatrice Eiseman,

executive director of the Pantone Color

Institute. “This powerful and universally

appealing tone translates easily to both

fashion and home interiors.”

This jewel-like hue will create a regal feel in

an entryway, powder room, dining room or

study and bring life to a living room as an

accent wall. Can’t commit to a wall of pure

color? Try incorporating an emerald

patterned wallpaper (see pg. 49 for one of

our favorites). Add a splash of color to the

kitchen and dining room areas with emerald

dinnerware, stemware and culinary gadgets.

Bedrooms, too, can be upgraded with

on-trend textiles, like emerald bedding,

pillows and rugs.

For a fresh take on this refined green, pair it

with coordinating tones of aqua and mint.

Local home decor retailers are already

stocking up on emerald items that will add

drama to your favorite spaces. Take a look at

the fashionable finds we discovered!

York Wallcoverings, York (1-800-375-YORK;

yorkwall.com

print press coverage - york wallcoverings i… · babington predicts more use of metals and raw...

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