Privacy in a digital ageFélix García Lainez - Curso 2014-15

2º Nivel Avanzado Inglés - EOI Huesca

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Executive Summary1. Introduction

2. Key Facts

3. Privacy Issues

4. Cloud Storage

5. Tips

6. Q & A2

1. Introduction• Web 2.0 - Participatory information sharing and

collaboration on the Internet

• The rise of social networking in the past decade has been impressive

• Mobile devices are changing the world

• We are moving to a connected world (IoT)

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2. Key Facts• There has been more content created in the last seven

years than the previous four billion

• Perhaps more importantly, information has never been so accessible

• 3 billion Internet users worldwide in 2015 (40% of the world population)

• 1.91 billion smartphone users across the globe (25% of the world population)

• And it is only the beginning…

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2. Key Facts

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2. Key Facts

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3. Privacy issues• Cyberstalking and location disclosure (e.g.

An application named "Creepy" can track a person's location on a map using photos uploaded to Twitter or Flickr)

• Social profiling and 3rd party disclosure (e.g. Private information inadvertently being sent to 3rd party advertising sites via Referrer strings or Cookies)

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3. Privacy issues• Invasive privacy agreements (e.g. The privacy

agreement states that the social network owns all of the content that users upload)

• Law enforcement prowling the networks (e.g. A criminal charged with bank fraud, and having escaped to Mexico, was nowhere to be found until he started posting on Facebook. Although his profile was private, his list of friends was not…)

• Preteens and early teenagers (i.e. The most vulnerable victims of private-information-sharing behavior are preteens and early teenagers)

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Real-life examples

While surfing the Internet, I was searching for a pair of new trainers. After that, Facebook advertised me exactly what I was looking for…

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3. Privacy issues

Real-life examples

Facebook acquired WhatsApp… Are they going to read our messages?

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3. Privacy issues

Real-life examples

Google Now read my brother’s email and notified him that my flight was delayed

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3. Privacy issues

4. Cloud Storage

What is “the Cloud” - and where is it?

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4. Cloud Storage

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4. Cloud Storage

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4. Cloud Storage

• "Cloud" is a buzzword that vaguely suggests the promise and convenience of being able to access files from anywhere

• Easily share data between all your devices

• The truth about “the Cloud” - If your data lives "in the cloud," it actually lives on a company's server

• How safe is your data in “the Cloud”? A Goldmine for hackers?

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4. Cloud Storage

How safe is your data?

• Privacy - Is your data mined for advertising and marketing purposes?

• Reliability - Will the service always be available?

• Security - Is your data encrypted?

• Continuity - Can the provider suspend your account?

• Performance - Is your Internet connection fast enough?

• Copyright - Who owns the content you upload?

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4. Cloud Storage

5. Tips• Don’t do anything you don’t understand

• Read the privacy policies of the online services that you use

• Think before you post

• Be a good digital citizen (people can’t hide behind a username anymore)

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5. Tips

“If you’ve got nothing to hide, you have nothing to worry about”

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Q & A

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