The  most  natural  way  to  register  products  and  to  enable  communica6on  

between  users  and  manufacturers  

The  contact  with  the  consumer  gets  lost  with  distribu6on…  

•  Where  is  the  machine?    •  Who  bought  it?    •  What  happens  a;er  purchase?  

?  …  and  important  ques0ons  remain  unanswered:  

Companies  invest  a  lot  of  resources  to  rebuild  such  contact…  

…Is  this  really  effec6ve  and  efficient?  

$$$  Promo6ons  $$$  

Direct  marke0ng  

Some  Informa0on  

ThingleMe  eases  product  registra6on  and  communica6ons  between  end-­‐users  and  manufacturers  

h$p://goo.gl/nOzkRm    

Watch  our  1’:37”  on  Vimeo  

ThingleMe  assists  customers  in  all  phases  of  the  product  lifecycle  and  con6nuously  feeds  the  manufacturer  back  with  data  and  insights  

•  Picture  of  the  receipt  •  With  e.g.:  distributor,  date,  other  purchased  items  

•  Serial  number    •  And  possibility  to  get  e.g.:  model,  desBnaBon  country/channel  

•  User  informaBon  •  With  e-­‐mail  and/or  social  network  profile  

•  Loca6on  

Usage Registration

•  Ques6ons  •  Feedback  •  On  e.g.:  product,  customer  service  

•  Sugges6ons  •  On  e.g.:  product,  customer  service  

•  Purchases  of  consumables  

•  Informa6on  requests  •  Requests  of  technical  assistance  

•  Spare  parts  /  new  appliances  purchases  

Failure

Advantages  

More  value  to  the  consumer  “Interac0ng  with  the  

company  made  natural”  

•  No  need  for  a  computer  •  No  need  to  look  for  contacts  and  product/issue  informaBon  

•  No  telephone  pre-­‐selecBon  and  waiBng  Bme  

•  No  need  to  look  for  product  informaBon  

•  User  and  locaBon  informaBon  are  automaBcally  shared  with  the  company  

More  value  to  the  company  “Cheaper  and  effec0ve  consumer  contacts”  

•  Faster  and  cheaper  construcBon  of  the  customer  DB  

•  IdenBficaBon  of  distribu6on  flaws  (e.g.:  cross  shipping)  

•  IdenBficaBon  of  counterfeit  •  Private  conversaBons  (avoid  social  network  negaBve  amplificaBon)  

•  ConversaBons  are  on-­‐demand  and  to  the  point,  in  one  word:  effec6ve  

•  Lower  cost  of  management  (vs.  e-­‐mail  and  telephone)  

Visit  our  website  

Contacts  

thingle.me   Stefania   Carlo  Alberto  

Chat  with  us