Run VI with morevariables

and fewer obstacles.

VI Suite:

VARIABLE INFORMATION SUITEPRODUCTION WORKFLOW PRODUCTS

Xerox FreeFlow™ Digital Workflow Collection

For more information, call 1-800-ASK-XEROX ext. 774,or visit us online at www.xerox.com/FreeFlow.

© 2005 Xerox Corporation. All rights reserved. XEROX®, DocuSP®, VIPP® and FreeFlow™ are trademarks of or licensed to Xerox Corporation in the U.S. and/or other countries.All non-Xerox brands and product names are trademarks or registered trademarks of their respective companies. Any applications documents depicted within were created by Xerox and are fictitious.The products used to create these documents are not necessarily the products featured in this document. 8/05 610P722560

FreeFlow Print ManagerProgram, submit andstatus digital printingjobs from anywherein your existingworkflow—even JDF-based, offsetworkflows.

FreeFlow VariableInformation SuiteSelect from a powerfulportfolio of toolsenabling Xerox VIPP®

for maximumproduction efficiencyof variable data printand presentment.

FreeFlow DocuSP®

Realize optimalproductivity on Xeroxproduction printengines with thisrobust, intuitivecommon printcontroller.

FreeFlow Web ServicesShorten the distancebetween you andyour customersthrough onlinecatalogs and jobsubmission fromanywhere.

FreeFlow Output ManagerImprove digital printproduction capacity,turnaround andproductivity bycentralizing control of job managementacross multiple printproduction systems.

More Printers Use FreeFlowThan Any Other WorkflowProduct in the Industry.*As printing professionals continueto discover opportunities andadvantages of digital printing,workflow has become anincreasingly important component.No one understands your workflowchallenges and objectives betterthan Xerox. Find out how FreeFlowcan meet your specific requirements—contact Xerox today for a no-obligation workflow assessment.

The Broadest Range of Digital Printing Systems.Xerox invented laser printing. Andtoday our lineup of monochrome,highlight-color and full-colorproduction printing systems isunmatched. Whatever applicationsdrive your business, Xerox has theright printer to produce them.

Services and Support toHelp You Succeed in TheNew Business of Printing.®The world of printing is changingfast. As you leverage digitalprinting capabilities to move intonew and profitable marketsegments, Xerox has the products,business partners, services andsolutions to help you make the mostof every opportunity.

* CAPV InfoTrends December 2004: The Global Print Production Workflow Market

FreeFlow is a portfolio of production workflow software and hardwareproducts that enable you to speed up turnaround time and rev up thevalue of applications you produce using Xerox digital printing systems.

of your digital print operation.

Performance accelerated.Improve the efficiency and profitability

Wide Format Printers

Continuous Feed Printers

Digital Color Production Presses

FreeFlowMakereadySimplify late-stageediting andcomplex documentpreparation.

FreeFlow Process ManagerDo more in less time by automatingproduction steps suchas PDF normalization,preflighting, imposition,customer notificationand more.

Monochrome and HighlightColor Production Printers

FreeFlow Variable Information Suite includes VIPP (Variable-data IntelligentPostScript Printware), VI Designer, VI Interpreter and VI PDF Originator—all of thesoftware components you need to create high-value personalized documents withoptimal throughput and efficiency across a wide of range of PostScript printers.

FreeFlow VI Suite gives youthe power to add variablecontent—while keeping your productivity on track.Add personalized content to yourmarketing and transactional materials and distribute them in the way that’s bestfor your customer—so you get betterresponse rates that drive your profitswithout impacting your productivity.

Increase response rates and profitsby adding high value, high impactcustomized content to marketing and transactional documents.

Keep productivity and throughputhigh with the VIPP “just send the data”model. Cached resources at the printerdon’t overload your network or impactprinter speed.

Reach more customers more cost-effectively by sending electronic PDFs over the Internet for an extra point of customer contact. The VI PDF Originatoroutputs Adobe PDF files for e-mail, Web delivery, and fax.

Maximize your existing resources by modifying current applications and

creating new ones easily and effectively using VI Designer.

FreeFlow VI Suite combines with other FreeFlowproducts like Web Services, Makeready, Process

Manager, Print Manager, DocuSP® and the VI Suite to deliver scalable and integrated production

workflow solutions.

Can you add personalizedcontent to transactionaldocuments and marketingmaterials—all withoutcompromising yourproduction workflow?

Yes. FreeFlow Variable Information(VI) Suite puts the power ofpersonalization at your fingertipswithout compromising yourproductivity. Have you beenwondering how to increase the value of your applications andexpand your business opportunities? Do you ever find yourself saying:

• “I need marketing materials that get results—not generic mailers.”

• “I need to reach my customersover the Internet withcommunications that really get their attention.”

• “I’d like to personalize ourcatalogs but not if means adrastic slowdown in productivity.

• “My customers are asking aboutvariable data but I’m not surehow get started.”

The FreeFlow VI Suite includes all the components you need to turn variable data and images intohigh-value variable documents atproduction speeds. If you’re ready for variable data, FreeFlow VI Suitecan get you up to speed and helpyou stay on top of your game.

at winning speeds with FreeFlow Variable Information Suite.Yes, you can print personalized documents

VI PDF OriginatorCreates PDFs of documents for

Web presentment, e-mail, archive or other post-production activities.

PDF Document Repository

Proof Printing and Viewing,Web Presentment

The VIPP Advantage With the FreeFlow VI Suite and select Xerox VI partner solutions you can design documenttemplates and then cache them on the printer while you wait for variable data submission.Variable data is sent separately to the printer where VIPP can integrate the static andvariable elements of the document. Separating the variable information from the composedor cached page elements drastically reduces file size and greatly speeds up processing.

VI InterpreterMerges variable data with the static

elements of the document at run time,saving time and network bandwidth.

DATA

DATA

DATA

Database

VI DesignerWYSIWYG design environmentand a smart text editor to assistwith VI application design.