2012 . 2013

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About ENCODE studio

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About ENCODE

ENCODE is a design by research studio created by the collaboration of young architects dedicated to explore innovative design systems on different scales from ob-ject to fi eld aiming for a more signifi cant Egyptian pres-ence in the global design market. Based on the math-ematical and material logic of natural systems Encode investigate various digital and physical computational tools exploring the potentials of digital design and fab-rication techniques to correlate education, profession and design industry.

ENCODE team believes in research as a catalyst of in-novation in the design industry. During last few years, ENCODE team conducted a series of workshops, semi-nars and lectures in computational design and fabrica-tion in Alexandria, London, Vienna, Beijing. Also they have been involved in academic, organizational and professional collaborations with specialists in digital de-sign and fabrication industry in Egypt, Germany, Italy, Palestine, China and UK. During these collaborations ENCODE has found nature as a rich world of inspiration through its mathematical and material logic.

With strategic industry partners and collaborators, we would be able to develop this knowledge through ex-ploratory workshop environments that focus on learning through making with the latest digital design and fab-rication systems through team based projects, dealing with the translation of ideas into atoms, shifting scales between study models & 1:1 fabrication prototypes.

Founders associates (Architects) :

Ebtissam Farid, A.professor . PhD in Architecture, Alexandria University

Ahmed Abouelkheir,

Ph.D candidate, École Paris-malaquais, M.Arch,DRL, Architectural Association school of Architecture, London

Mohamed Zaghloul,

Ph.D candidate, ETH ZurichMSc in Architecture, Alexandria University

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Ornamatics* A new vision for Islamic patterns

Patterns have been always a distinctive part of our daily life products, whether it is ornamental or functional, it often em-beds cultural and historical values. Islamic patterns evolved over centuries while branding our heritage not only as an art/craft object but also as a geometrical and mathematical innovation. The evolution of the legacy is fading due to the shortage of craftsmanship and also for the lack of devel-opment of its design/mathematics. Encode challenges the reviving of the valuable legacy by exploring new path ways through experimentation in cutting edge mathematical de-sign systems and fabrication techniques.

Encode introduce as series of Islamic patterns that incor-porate the traditional themes with contemporary and mod-ern spirit, colors and materials. The aim is to stimulate the viewer eye to reveal the hidden order of the patterns and its shadows, and to encourage the collective emotional re-sponse that the act of meditation inspires. The pattern sys-tem is introduced through a wide range of scales and ma-terials for home, offi ce, commercial applications including curtains, windows screens, display units, tables, partitions, lighting units, tableware and jewelry.

Interior, fatimid-inspired dome moved to the garden of the house, 1985Rights: (c) Nasser Rabbat 1985

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Ornamatics screens

Dimensions: 230 x 230 cm (United based 115 x 230 )

Material: Cardboard / Wood & Plexi-glass

Ornamatics is screen system (Space divider ) incorporate the traditional Arabic Mashrabeya with modern spirit and environmental materials. The aim is to stimulate the viewer eye to re-veal the hidden order of the patterns and its shadows, and to encourage the collective emotional response that the act of meditation inspires.

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Ornamatics screens7

8Ornamatics Screen

Type A

Front Back

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Ornamatics Screen

Type B

Front Back

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12Front Back

13Ornamatics Screens Details

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Ornamatics ScreenPlexi Glass

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Chairs 17

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Ornamatics ChairType A Plywood Dusty white fi nishing 55*55*90 cm

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Ornamatics ChairType B Plywood Dusty white fi nishing 55*55*90 cm 20

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Ornamatics ChairType C Plywood Dusty white fi nishing 55*55*90 cm

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25Ornamatics Tables

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Ornamatics TableRound Plywood 6 Layers R 65 cm

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Bent tablesCustomized designed patterns

Plexi Glass 29

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90 x 40 cm62 x 40 cm57 x 40 cm

Bent tablesCustomized designed patterns

Plexi Glass

Multiple colors / transparent and opaque

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Curtains & soft screens 33

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Felt Screens Soft partitions

Curtains60 x 240 cm

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36 A B C D E

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Curtains60 x 240 cm

Felt Screens

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Specifi cations

Felt panels are suitable for a wide range of interior applications including:

- Windows curtains & screens - Space dividers and soft partitions - Wall panels for acoustic solution.

All panels can be standardized or made to order. There are a wide range of designs available and a bespoke design service can be tailored for clients’ demands. Encode pattern systems offer innovative felt surfaces for a wide range of interior spaces in-cluding offi ces, commercial spaces, hotels, and pri-vate residences.The panels are made from wool felt or polyester felt and available in a wide range of col-ors and dimensions.

Mechanism : Sliding Panel System

A simple, slick and easy to install track system that creates sliding window panels, room dividers or screens The panels are attached by Velcro making them easy to remove and clean or alternate designs.

Cleaning

Vacuum or sponge clean. Scotch guard protected against stains

A

B

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Color card

Felt Screens Soft partitions

Curtains60 x 240 cm

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Printed Fabrics 41

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Printed upholstery fabricSee thru curtains60 x 240 cm

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Printed upholstery fabricSee thru curtains

60 x 240 cm

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Printed upholstery fabric

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Smooth 47

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Smooth40 x 120 cm

Free form Tables

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FLUX Cladding system

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FLUXFree form , wall Cladding system

Tiles 20 * 30 cm Assembly 70 * 160 cm

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ZEGO

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ZEGO Packing System

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A unit based system that un-leashes creativity to spontane-ous and surprise, investigate geometry and mathematics in a more creative manner.

ZEGO

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Branches 59

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Hangers : 50 x 200 cmShelves : 160 x 65 cm

Table D 90 x H 80 cmD 50 x H 110 cmD 50 x H 25 cm

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Zigzag Cladding system

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Pavilion

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“Frozen Tone” is an urban artistic installation (Pavil-ion) that merges architecture, music; performance and mathematics in a solid form yet interactive with the public. Music and architecture are two faces of one reality where both lead people to experience the journey of life with time as a main factor in dis-covering them.

Both architecture and music express values like rhythms, hierarchy and proportions using two differ-ent languages. “Frozen Tone” challenges the sep-aration of the two fi elds by exploring the common mathematical logic embedded in both sides. The materialization of music will come true by develop-ing the hidden mathematical order of music into a solid state using a special programming language used by architects and musicians to generate forms and melodies which lightens up a path for collabo-

Frozen Tone Phase 1 - Under research

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Acknowledgment

Throughout the process of establishing EN-CODE in its fi rst year, many individuals, insti-tutions and companies from the cultural and design industry have taken time out to help us. We would like to give a special thanks to Mr.Sherif Saleh the CEO at Nofa Egypt factory, without his support this work would not have been possible. We would like to of-fer an extra special thanks and gratitude to Mr.Ahmed Helmy the CEO at Meuble elshark for his invaluable encouragement, support, and guidance. ENCODE is also grateful to The British Council for their generosity , con-tinuous support and guidance .

ENCODE studio team

Senior architects

May Hussein EzzatEman ElbannaKhaled elAshry

Students

Mohamed DawodMohamed Abdel Khalek

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“ The harmony of the world is made manifest in Form and Number , and the heart and soul

and all the poetry of Natural Philosophy are embodied in the concept of mathematical beauty.”

D’Arcy Thompson Scottish biologist 7 mathematician

1860 - 1948

www.encodestudio.net

Email : encodestudio.mail@gmail.comTel : 002 03 3823637 Mob : 00201113456870 - 002 01223692351Flat 106, 2 Wataneya buildings,15 May Bridge, Smouha, Alexandria ,Egypt