1. 1. The other core factor is calledoff-page SEO. Off-page SEOconsists of building qualitybacklinks from trusted andrelevant sites.
2. 2. It is to the utmostimportance that thelink building isdone withinGoogleswebmasterguidelines.
3. 3. There are two core factorsthat are critical when thegoal is to achieve thehighest rankings with anSEO initiative.