profitability guide- annual profitability program
TRANSCRIPT
www.strglobal.com
Annual Profitability Program by STR Global
Compare your hotel’s revenues, costs and profits against your competition
Submit 2 years of P&L data and receive 3 complimentary P&L reports and additional
discountswww.strglobal.com
www.strglobal.com
Submit 2 years of P&L data & receive 3 complimentary P&L reports & additional discounts:
• Complimentary Report comparing your individual property to country and market performance.
• Companion File including annual financial data on continent, subcontinent, country, and market-level in multiple currencies.
• Executive Summary analysing P&L performance on continent, subcontinent, and key country-level.
• 44% discount on Custom P&L Reports.
www.strglobal.com
www.strglobal.com
Key performance measures per available room
TrevPAR
DeptExpPAR
UndistExpPAR
GOPPAR
Total Revenue
Total Departmental Expenses
Total Undistributed Operating Expenses
Gross Operating Profit
www.strglobal.com
Global Profitability
Occupancy ADR RevPAR GOPPAR
3.1
1.5
4.65.2
-0.9
53.6 52.2
60.5
1.82.8
4.65.65.2
0.2
5.4
7.2
Asia Pacific ($) Central South America ($)Europe (€) Middle East & Africa ($)
2014 % Change USD & EUR, Constant Currency
www.strglobal.com
Global Profitability2014 % Change on per-available-room basis (USD, EUR, Constant Currency)
Asia Pacific
3.6%
2.5
2.9
5.2
Europe
+3.9%+2.0
+3.75.6
Middle East & Africa
+5.5% +3.2
+5.1+7.2
Central & South America
+50.9%
+40.5
+49.5
+60.5
Total Revenue GOP Dept. Exp Undist. Exp
STR Global 2015 www.strglobal.com
Tokyo
Sao Paolo
Syndey
Beijing
Dubai
London
New York
Singapore
Paris
Moscow
Bangkok
-2000% -1500% -1000% -500% 0% 500% 1000% 1500%
Gross Operating Profit Total Revenue
Global P&L Performance2014 % Change on per-available-room basis, Local Currency
-32.7%
www.strglobal.com
Global Profitability
Admin & General Marketing UtilitiesProperty &
Mainenance 17.4
-16.2
-1.6
1.63.0
0.8
-0.2
5.63.6
-7.3
-3.8
5.58.0
-0.9
-4.3
2.6
United Kingdom China UAE Australia
2014 % Change in Undistributed Expenses, Local Currency
www.strglobal.com
Global P&L Coverage2014 Hotels & Hotel Rooms by Region
+1000
+230K
+950
+290K
+370
+100K
+70
+17K
+5400
+1M
Hotels Rooms
www.strglobal.com
Deadline for 2015 data submission
If you have questions, please [email protected]
Friday, 18th March 2016
www.strglobal.com