program advertising
DESCRIPTION
15% Off Program Advertising for Travel Council Members in Season 34TRANSCRIPT
2011-12 Advertising with Charleston Stage
Charleston Stage, South Carolina’s largest professional theatre company in residence at the Historic Dock Street Theatre, offers advertising vehicles to deliver your message to a prime demographic group of dynamic, Lowcountry arts patrons. Research shows:
More than 90% (27,000 people) of Charleston Stage patrons live in the Lowcountry•600+ Charleston Stage Season Members have an average income greater than $50,000•250 Lowcountry residents are special opening night patrons with an average income greater than $200,000•
Show Program AdvertisingReceive eight months of exposure for one low price. Ads appear in 6 distinct, high-quality MainStage show programs (30,000+ programs printed each season). This season (September 2011 through April 2012), reach more than 30,000 Charleston Stage patrons traveling to the Historic Dock Street Theatre and downtown Charleston.
Program Reservation Deadline: July 15, 2011 Program Artwork Deadline: August 1, 2011
Ticket Stock AdvertisingNew this season, capture the attention of every Charleston Stage patron by advertising on the back of all 2011-12 tickets (30,000+ tickets, 84 performances). Maximize the impact and include an offer or discount to drive Charleston Stage patrons to your business. Only one advertising space available.
Ticket Reservation Deadline: May 27, 2011 Ticket Artwork Deadline: June 8, 2011
Ad Rates: See ad sizes and rates on back
How To Prepare Artwork:Create outlines on all type. Premium Color program ads must be CMYK. Inside program ads and ticket stock ad must be submitted as Greyscale. File Format: PDF, JPEG (300 dpi or higher), Adobe Illustrator, or Adobe PhotoshopPayment Deadline: Payment of 50% of the total contract is due upon signing. Full payment must be received by August 1, 2011. Charleston Stage will invoice the advertiser for the balance.
2011-12 MainStage Shows:
Past Advertisers:Vickery’s Bar and Grill Piggly Wiggly Carolina Company Vannatta Group of Merrill Lynch John M. Dunnan GalleriesMcElveen Automotive Roper St. Francis Haynsworth Sinkler Boyd. P.A. South Carolina Electric & Gas CompanyBlackbaud, Inc. Dunes West Golf Club Jarrard, Nowell & Russell, LLC Lynch Cracraft Wealth Management GroupCarolina One Dixon Hughes Franke at Seaside Rosen, Rosen & Hagood, LLC Fish Restaurant Durlach Associates Lane & Smythe Real Estate, LLC Bocci’s Italian Restaurant Vendue Inn Nexsen/Pruet, LLC Blue Water Benefits Publix Super Markets CharitiesTristan A Charleston Bride Bluefish Fitness Club South Carolina Bank & TrustState Farm Appalachian Springs Berchtold Corporation Southern Lumber and Millwork Corporation
September 2011 October 2011 December 2011 February 2012 March 2012 April 2012
TRAVEL COUNCIL MEMBERS SAVE 15%
Advertising rAtesBlack and White Program Ads Original Price Save 15%
Full Page $1,750 $1,487
Half Page $1,050 $892
1/4 Page $700 $595
1/8 Page $500 $425
Full Color Program Ads/Premium PositioningBack Cover (Color) $3,500 $2,975
Inside Front Cover (Color) SOLD
Inside Back Cover (Color) SOLD
Ticket Stock AdTicket Back (b/w) SOLD
Ad SubmissionAll program ad materials must be received by August 1, 2011.Ticket stock ad materials must be received by June 8, 2011.
Please send all artwork [email protected]
Acceptable FormatsPDF, JPEG300 dpi or higher (CMYK for color ads)
Adobe Illustrator, PhotoshopCreate outlines on all type(CMYK for color ads)
Submit Form by:Mail: Charleston Stage Attn: Beth Curley PO Box 356 Charleston, SC 29402
Fax: (843) 577-5422
Email: [email protected]
Full Page Ad7.75” tall x 5” wide
Half Page Ad3.75” tall x 5” wide
1/4 Page Ad3.75” tall x 2.25” wide
Advertise With Charleston Stage Today and Save 15%!Business Name: __________________________________________________________________________
Contact Name: __________________________________________________________________________
Address: _______________________________________________________________________________
City: _______________________________________________ State: __________ Zip: _______________
Phone: ____________________________________ Fax: ________________________________________
Email: _________________________________________________________________________________
Check program ad to be purchased (15% Discount Price Listed): Back cover (full pg color) $2,975
SOLD Inside Back Cover (full pg color) $2,500 SOLD Inside Front Cover (full pg color) $2,500
Full Page (b/w) $1,487 1/2 Page (b/w) $892 1/4 Page (b/w) $595 1/8 Page (b/w) $425
Ticket Back: SOLD (b/w) $3,500
Payment Options (Check One): Check # (payable to Charleston Stage) ___________________________________________________
Credit Card # ___________________________________________ Expiration Date _______________
VISA MC AMEX DISC CV V# (3 or 4 digit # on back of card) ______________ Signature: ___________________________________________________________________________
Invoice (Payment of 50% of the total contract is due upon signing. Full payment for program ads must be received by August 1, 2011 and for ticket stock by June 8, 2011. Charleston Stage will invoice the advertiser for the balance.)
1/8 Page Ad1.75” tall x 2.25” wide
Ticket Back Ad1.75” tall x 2.75” wide
Program Ad Sizes:
Ticket Stock Ad Size: