PROGRESS ON TOURISM PROGRESS ON TOURISM DEVELOPMENTDEVELOPMENT

COUNTRY REPORT: MYANMARCOUNTRY REPORT: MYANMAR

The Republic of theUnion of MyanmarThe Republic of theUnion of Myanmar

The Republic of the Union of MyanmarThe Republic of the Union of Myanmar

PERFORMANCE OF INTERNATIONAL PERFORMANCE OF INTERNATIONAL VISITOR ARRIVALSVISITOR ARRIVALS

20072007 20082008 20092009 20102010

716434716434 731230731230 762547762547 791505791505

14%14% 2%2% 1%1% 4%4%

PERFORMANCE OF INTERNATIONAL PERFORMANCE OF INTERNATIONAL VISITOR ARRIVALSVISITOR ARRIVALS

PERFORMANCE OF INTERNATIONAL PERFORMANCE OF INTERNATIONAL VISITOR ARRIVALSVISITOR ARRIVALS

COMPARISON OF THE 1COMPARISON OF THE 1STST QUARTER OF 2010 & QUARTER OF 2010 &

20112011

- During the 1- During the 1stst quarter of 2011, the international tourist arrivals quarter of 2011, the international tourist arrivals to Myanmar reach 140659 at main gateways by flights with an to Myanmar reach 140659 at main gateways by flights with an increase rate of 29% compared with the arrivals in 2010’s 1increase rate of 29% compared with the arrivals in 2010’s 1stst quarter, amounted 109439 arrival. quarter, amounted 109439 arrival.

- Due to the regional situation of border area, the number of - Due to the regional situation of border area, the number of tourist arrivals through border has declined.tourist arrivals through border has declined.

MAJOR VISITORS BY NATIONALITYMAJOR VISITORS BY NATIONALITY

Asia: Thailand, China, Korea, Japan, Malaysia, Asia: Thailand, China, Korea, Japan, Malaysia, TaiwanTaiwan

West Europe: France, Germany, Italy, SpainWest Europe: France, Germany, Italy, Spain

North America: America, CanadaNorth America: America, Canada

Oceania: Australia, New ZealandOceania: Australia, New Zealand

TYPE OF TOURISTS IN 2010TYPE OF TOURISTS IN 2010

- Package tour : 8%Package tour : 8%- FIT: 57%FIT: 57%- Business Travellers: 18%Business Travellers: 18%- Others: 17%Others: 17%

TYPES OF TOURISM AND MAIN TOURIST TYPES OF TOURISM AND MAIN TOURIST DESTINATIONSDESTINATIONS

- Cultural Tourism: Yangon, Bagan, Manaday, Cultural Tourism: Yangon, Bagan, Manaday, Mraukoo, BagoMraukoo, Bago

- Eco-Tourism: Popa, Mount Voctoria, Mount Khaka Eco-Tourism: Popa, Mount Voctoria, Mount Khaka BoragiBoragi

- Marine Tourism: Myeik archipelagoMarine Tourism: Myeik archipelago

- Beach Tourism: Ngapali, Chaung Tha, Ngwe Beach Tourism: Ngapali, Chaung Tha, Ngwe SaungSaung

- Cruise tourism/Yacht tourism: Yangon, Cruise tourism/Yacht tourism: Yangon, Kawthaung, Myeik ArchipelagoKawthaung, Myeik Archipelago

Cultural Heritage Sites in Myanmar

Shwedagon PagodaShwedagon Pagoda

BaganBagan

Shwezigon Pagoda in BaganShwezigon Pagoda in Bagan

Ananda Pagoda in BaganAnanda Pagoda in Bagan

Balloon over BaganBalloon over Bagan

MandalayMandalay

Inlay Lake (Shan State)Inlay Lake (Shan State)

Pindaya (Shan State)Pindaya (Shan State)

Mrauk U15th century Pagodas and Temples

Mrauk U15th century Pagodas and Temples

Mt. Popa

Eco-TourismEco-Tourism

Moeyungyi Wildlife Sanctuary Moeyungyi Wildlife Sanctuary

Alaungdaw Kathapa National ParkAlaungdaw Kathapa National Park

Snowcapped Mountains (Putao)Snowcapped Mountains (Putao)

Myeik ArchipelagoMyeik Archipelago

Marine Tourism/Yacht TourismMarine Tourism/Yacht Tourism

Beach TourismBeach Tourism

FACILITATION OF TRAVELFACILITATION OF TRAVEL

- Licensed Hotels/Motels/Guest houses: 691 with 23454 Licensed Hotels/Motels/Guest houses: 691 with 23454 roomsrooms

- Licensed tour companies: 685 (until June 2011)Licensed tour companies: 685 (until June 2011)

- Licensed tourist transportation: 187Licensed tourist transportation: 187

- Licensed tour guides: 3156Licensed tour guides: 3156

- International regular flights: 14 airlinesInternational regular flights: 14 airlines

- Domestic flights: 4 airlinesDomestic flights: 4 airlines

AIR

BAGAN

AIR

BAGAN

QR,RGN~DOHA

MU,

MDL~KMG

CZ,(RGN~CAN)

　 (14) International Airlines in Yangon

8M (Myanmar Airways International) CA (Air China) MH (Malaysia Airlines) PG (Bangkok Airways) TG (Thai Airways International) MI (Silk Air) 3K (Jet Star) IC (Air India) CZ (China Southern Airlines) FD (Thai Air Asia)　 CI (Mandarin Airline) VN (Vietnam Airline) W9 (Air Bagan) MU (China Eastern Airline) (1) International Airline in Mandalay

MU (China Eastern Airlines)

FOREIGN INVESTMENT IN HOTELS & FOREIGN INVESTMENT IN HOTELS & COMPLEXES BY COUNTRIES IN 2010COMPLEXES BY COUNTRIES IN 2010

StSt CountryCountry Hotel/Hotel/

ApartmentApartmentInvesmentInvesment

(USD in million)(USD in million)

11 SingaporeSingapore 1212 597.756597.756

22 ThailandThailand 1111 263.250263.250

33 JapanJapan 66 183.013183.013

44 HongkongHongkong 44 77.00077.000

55 MalaysiaMalaysia 22 20.00020.000

66 BritishBritish 11 3.4003.400

TotalTotal 3636 1144.4191144.419

Traders Hotel( Yangon )

Inya Lake Hotel( Yangon )

Chatrium Hotel(Yangon)

PUBLIC –PRIVATE PARTNERSHIPPUBLIC –PRIVATE PARTNERSHIP

- Existing 2 associations and 1 committeeExisting 2 associations and 1 committee

- Plan to form Myanmar Tourism Board chaired by Plan to form Myanmar Tourism Board chaired by private sector with the supervision of Ministry of private sector with the supervision of Ministry of Hotel and TourismHotel and Tourism

- 11 associations related hotel, travel, marketing, 11 associations related hotel, travel, marketing, guide, transportation, souvernirs, healthcare, guide, transportation, souvernirs, healthcare, restaurants …etc comprised under the Myanmar restaurants …etc comprised under the Myanmar Tourism BoardTourism Board

TOURISM PROMOTION AND MARKETINGTOURISM PROMOTION AND MARKETING

- Participating in International Travel Shows and Participating in International Travel Shows and Exhibitions (ASEAN/ASEAN JAPAN CENTRE/ ASEAN Exhibitions (ASEAN/ASEAN JAPAN CENTRE/ ASEAN KOREA CENTRE/ WTO/PATA/ITB…etc)KOREA CENTRE/ WTO/PATA/ITB…etc)

- Uploading the tourism websitesUploading the tourism websites

- Encouraging the private sector for individual Encouraging the private sector for individual promotional activitiespromotional activities

- Organizing the tourism events in main tourist Organizing the tourism events in main tourist destinationsdestinations

- Producing the tourism promotional materialsProducing the tourism promotional materials

OPPORTUNITIES FOR GCC MEMBER STATESOPPORTUNITIES FOR GCC MEMBER STATES

- Investment on hotel constructionInvestment on hotel construction- Reciprocal basic for FAM tripsReciprocal basic for FAM trips- Operation for direct air linkagesOperation for direct air linkages- Arrangement on inbound/outbound tour Arrangement on inbound/outbound tour

packagespackages- Implementing the documentary film shootingImplementing the documentary film shooting- Conducting the MICE TourismConducting the MICE Tourism