project 1 - processbook
DESCRIPTION
ProcessBookTRANSCRIPT
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Project 1 Processbook
![Page 2: Project 1 - Processbook](https://reader031.vdocuments.net/reader031/viewer/2022012323/568bf3cd1a28ab89339bb0cc/html5/thumbnails/2.jpg)
The concept for this project was to make it seem that the viewer is looking through a microscope. As it zooms into the jelly letterform the viewer will see small jelly�shes swimming around. As it zoom further the lens focuses on a single large jelly�sh then it zooms out as if the viewers removed themselves from the microscope. The concept that I was trying to achieve was to make it seems as if the viewer is looking into the cells of the jelly letterform.
CONCEPT
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Mind mapping possible ideas and concepts that are related to the theme of jelly�sh.
MINDMAPPING
![Page 4: Project 1 - Processbook](https://reader031.vdocuments.net/reader031/viewer/2022012323/568bf3cd1a28ab89339bb0cc/html5/thumbnails/4.jpg)
Brainstorming ideas with sketches and framing exploration
SKETCHES
![Page 5: Project 1 - Processbook](https://reader031.vdocuments.net/reader031/viewer/2022012323/568bf3cd1a28ab89339bb0cc/html5/thumbnails/5.jpg)
JELLY FISH SPECIES RESEARCH
lagoon nomura sea nettle
moon light square moon
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The images that were research jump-started an idea of blood cells. When moon jelly�shes swim in a pack, it resembles blood cells.
BLOOD CELL CONCEPT
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With the idea of blood cells, it elaborated into an idea of having a �ipbook that makes the viewer feels like they are looking through a microscope and zooming into the letter-form to possibly see the cells.
BLOOD CELL CONCEPT
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To fully execute the project probably it was necessary to understand the movements of jelly�sh. Understanding and learning the technical skills will ensure to have a more �nish and realistic piece.
UNDERSTANDING JELLYFISH MOVEMENTS
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![Page 10: Project 1 - Processbook](https://reader031.vdocuments.net/reader031/viewer/2022012323/568bf3cd1a28ab89339bb0cc/html5/thumbnails/10.jpg)
To achieve that concept of having a microscope zooming into the cells, I’ve decided to make the letterform J turn into jelly so there are a substance that the audience is looking into.
JELLY LETTERFORM
![Page 11: Project 1 - Processbook](https://reader031.vdocuments.net/reader031/viewer/2022012323/568bf3cd1a28ab89339bb0cc/html5/thumbnails/11.jpg)
With a solid concept the next step was the media of execu-tion. A few media was explored for example vector, hand drawings and image manipulations. It was believed that image manipulation was best suited for this type of concept.
MEDIA
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Images that was search on the web to get inspiration, ideas and references.
REFERENCES AND INSPIRATIONS