project by: kevin tseng, jesse kleine, lawrence chau 2015/4/13 ta: nick heng curved display
TRANSCRIPT
Project by:
Kevin Tseng, Jesse Kleine, Lawrence Chau
2015/4/13
TA: Nick Heng
CURVED DISPLAY
Example Technology
Kevin Tseng
Example of Vendors
Example of Vendors
Curved Cellphones
Curved Televisions
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Curved Cellphones
Example of Vendors
Curved Cellphones
Curved Televisions
Curved Televisions
Example of Vendors
Curved Cellphones
Curved Televisions
Future Technology
Lawrence Chau
Future use of Technology
Car Displays Watches
Anything with a screen
Future use of technology
Advantages of technology
Barriers to Adoption
Prevalence of technology
Advantages of Technology
Handheld devices feel more organic
A more immersive experience for users
Increased privacy
Curvature reduces reflections
Future use of technology
Advantages of technology
Barriers to Adoption
Prevalence of technology
Barriers to Adoption
Distortions• Geometric distortion
• Enhanced reflections
Limited Benefits• High Cost • Poor viewing angels
Physically Awkward • Doesn’t fit well in traditional flat screen settings
• Doesn’t fit in pocket
Future use of technology
Advantages of technology
Barriers to Adoption
Prevalence of technology
Prevalence of Technology
Eye Eye
Curved Screen
Flat Screen
Future use of technology
Advantages of technology
Barriers to Adoption
Prevalence of technology
• Business press claims curved screen technology is simply a gimmick
• No verdict on whether this is the case
• barriers to adoption needs to be overcome
Management Relations
Jesse Kleine
Samsung-Corning Agreement
Corning is the leading smartphone glass manufacture
Doing R&D on curved glass for smartphones
In 2013 they sign a 10 year contact
Agreement Agreement Benefits
Effect on Sales
Effect on Price
Steve Jobs and Corning
Agreement Benefits (For Corning)
Control of Joint Venture
$400 Million Investment
Access to global market
Agreement Agreement Benefits
Effect on Sales
Effect on Price
Steve Jobs and Corning
Effect on Sales
New Purchases
Obsolescence
Innovation
Agreement Agreement Benefits
Effect on Sales
Effect on Price
Steve Jobs and Corning
Effect on Price
Agreement Agreement Benefits
Effect on Sales
Effect on Price
Steve Jobs and Corning
Price Increase
Innovation
Moore’s Law
Hadn’t produced glass since 1971
Demands millions of square feet in 6 month
Corning completes the order
Rare instance of intense collaboration
Steve Jobs and Corning
Agreement Agreement Benefits
Effect on Sales
Effect on Price
Steve Jobs and Corning
Conclusion