JEWEX Fair is our greatest showcase

Dear colleagues Izmir has been in the jewel business for thousands of years. The jewelry sector means more than an economical development tool for İzmir. Furthermore, jewelry craftsmanship is one of our most important cultural heritages. We have covered a great distance in both quality and design as the sector in recent years. Advances achieved in design and production means nothing if not promoted. The concept of “showcase” is very important in our business. Our most important showcase is advertising and promotion. Our foresighted sector representatives have covered grate distances by monitoring developments in the world closely, establishing close connections with world markets and following international fairs as participants and visitors.

The major deficiency of our sector had been the absence of a sectoral fair belonging to our region. We have eliminated our major promotion deficiency by JEWEX Wedding Ring, Gold, Jewelry, Silver Accessories and Watches Fair first organized in 2009. We started JEWEX Fair which we have created by the union of forces we established in a time when the impacts of the global recession are most vivid. We have begun preparations for the third JEWEX in this time when e�ects of the recession are still felt. As the second largest center in jewelry production in Turkey, we have seized the fair and come today.

The fair moved on by gradually increasing its success in the first two organizations. It has become the most important organization where the sector gathered in a location other than Istanbul. It has become a wide platform gathering our vocational schools, designers, manufacturers, wholesalers and retailers, companies manufacturing machinery and providing services for our sector. The level achieved by JEWEX is not the final or us. We expect not only jewelers of İzmir but also all sector representatives to adopt JEWEX which we have established as the most important building block of our sectoral cooperation, because JEWEX Fair is most appropriate platform for jewelry sales as a tourism activity. This is also a great opportunity for the Greek Islands market besides Aegean shores.

As a result of all these said and done, I invite all our sectoral representatives and companies manufacturing and providing for our sector to JEWEX Fair for the third time on February 4-7th 2011 with a greater participation.

Yılmaz UÇAChairman of İzmir Chamber of Jewelers.

Dear Sector Representatives,

I salute you with respect and a�ection,

The fair JEWEX Wedding Ring, Gold, Jewelry, Silver Accessories and Watches Fair which we have created in a time when the impacts of the global recession are most vivid moved on by gradually increasing its success in the first two organizations. JEWEX have covered great distances in the name of becoming an important fair for the sector. The organization performed by Gençiz Fair Organizations in association with many sectoral chambers and associations, majorly İzmir Chamber of Jewelers and İzmir Chamber of Commerce shall be brought to the future. I sincerely thank to all jewelers contributed to the pride we have in mentioning our Special Fair.

Accessories constituted by metals remolded cultures in our geography where the first money is minted are heritage of great knowledge. Turkish jewelry industry, determined to bring the glamour of the past to the future is walking towards world leadership. Success in the technical quality, diversity, labor quality, low cost and e�icient process techniques render this walk rightful.

For sector entrepreneurs to receive awards of their investments fully; they should advertise their products and service quality in national and international markets. The only way to leave behind the rivals in the competition passes through 3D advertisement mentioned above. And this is provided by bringing products and services created by years of experience to the proximity of contact. The acceleration to be achieved in İzmir jewelry sector shall rise proportionally to the success achieved the advertisement to be managed by JEWEX Wedding Ring, Gold, Jewelry, Silver Accessories and Watches Fair.

We raise the pole for JEWEX Wedding Ring, Gold, Jewelry, Silver Accessories and Watches Fair every year. In this organization where the latest trends in the sector are revealed many firsts have been and shall be experienced. Fair date has been chosen as February 4-7th in 2011 for the benefit of participant upon general request. Dates will remain the same but days will change. The organization will be opened on Friday and closed on Monday. I pay my respect to you wishing to meet at the platform which shall be highly e�icient.

Osman GENÇERGençiz Fair Organizations General Manager

Over 100 participant companies...Four professional days of full events at every moment...• Over 5 thousand local and foreign professional visitors • 6 thousand m² of stand area...• Sector oriented panel and informative meetings...• A glorious opening ceremony...• A fashion show performed with a great applause...• A cocktail socializing the participants...

AFTER JEWEX 2010...

• Advertisement works on national television channels

• Advertisement works on national radio channels

• Advertisements and news announcements on national newspapers

• Advertisement news releases on local newspapers

• Advertisement, promotion and news works conducted prior to and during the fair organization

on television channels broadcasting locally or via satellite.

• Advertisement works on all sectoral publications (periodicals) regularly and in every issue

• Advertisement works on professional foreign sector magazines published abroad (periodicals)

• Advertisement works on local printed media organs published at Greek Islands.

• The fashion show organization limited to five elite companies during the fair which is

broadcasted by a local television channel broadcasting via satellite

• Panels organized by Dokuz Eylül University Faculty of Fine Arts Fashion Accessories Design

Department and Dokuz Eylül University IVA Gemology and Jewelry Department during the fair..

• Broadcasting parts from the fashion show on a fashion channel a month after the fair.

PROMOTION WORKS

Address : Şehitler Cad. No: 123 Alsancak - İZMİR Phone : +90.232. 463 87 63 • Fax : 0.232. 463 62 19e-mail : info@gencizfuar.com.tr

GENERAL LAYOUT PLAN

26 AĞUSTOSGATE

CUMHURİYETGATE

YÜK GİRİŞ GATE YÜK ÇIKIŞ GATE

9 EYLÜL GATE

MONTRÖ GATELOZAN GATE

YÜK GİRİŞ GATE

YÜK ÇIKIŞ GATE

9 EYLÜL GATE

INSURANCE

Genciz Fair Organizations arranges ‘third party liability’ insurances in order to secure responsibility of the fair. However, Genciz Fair Organizations advises participants to arrange their own insurances against physical risks such as theft, fire, �ood, earthquake for products and materials they will exhibit.

TIME TABLE

• The fair will be opened for visitors on February 4th, 2011 at 11:00 hours. • Visitation hours are between 11:00 - 21:00.• The fair will be ended on February 7th, 2011(Genciz Fair Organization reserves right to alter opening and closing hours of the fair.)

Fair & Organization Ltd.Co

Organization:

“Your are Invited to the Great Gathering at the Pearl of Aegean”

“THIS FAIR IS ORGANIZED BY PERMISSION OF TOBB (TURKISH UNION OF CHAMBERS AND EXCHANGE COMMODITIES) AS PER LAW 5174”

WEDDING RING • JEWELLERY • GOLD • SILVER ORNAMENT • WATCH FAIR

February 04-07th 2011İzmir International Fair Grounds Hall No.2

Organization Supporters

O� ical Supported

Project Off icer

by ismail baŞ

OUR GOAL The purpose of the fair is to advertise and promote all manufacturers, wholesalers in Turkey, particularly manufacturers from İzmir (regardless of their sizes) in both domestic international markets. It is to create medium where they can establish their current positions in the market, improve their competitiveness and advertise and promote themselves in new markets thus acquire new customers.

TARGET AUDIENCE

Our fair is open for local and foreign professional visitors. Only businessmen operating in the sector or sector related fields shall be able to visit the fair. For this purpose, o�icial visits shall be paid both in Turkey and abroad and advertisement and promotion activities shall be conducted and organizations will be made for professional visitors.

Promotions and announcements shall be made towards sector constituents and all retailer jewelers nationwide and the highest number of visitors targeted shall be achieved.

The target audience shall have been reached by professional visitor organizations from abroad especially Middle East and gulf countries (United Arab Emirates, Qatar, Bahrain, Kuwait, Saudi Arabia), Balkan countries (Greece and the Greek Islands, Macedonia, Kosovo, Bosnia and Herzegovina, Bulgaria, Romania), Georgia, Azerbaijan, Kazakhstan, Kyrgyzstan, Turkestan, Iran, Syria, Lebanon, Israel, the Turkish Republic of Northern Cyprus, Egypt, Algeria, Tunisia, Libya together with Germany, Croatia, Slovenia, the Netherlands, Denmark, Belgium, Britain, Spain, France, Italy, Russia, Ukraine, Moldova

ON THE ROAD TO JEWEX 2011

• Gold accessories manufacturers and wholesalers,• Silver accessories manufacturers and wholesalers,• Wedding Ring manufacturers and wholesalers,• Diamond, precious and semi-precious stone wholesalers,• Jewelry companies working with diamonds and precious stones,• Synthetic stone wholesalers,• Watch Companies• Jewelry production machinery manufacturers and wholesalers,• Security and logistics services,

FAIR PARTICIPANT PROFILE

FAIR PROMOTION

Promotion of the Fair shall conducted via,

• Newspaper advertisements,• Banners,• Billboards,• Promotion Files,• Television, Radio and Sectoral Magazines, towards the target audience.

CATALOGUE ADVERTISEMENTS

Companies shall have the opportunity to stand out by advertising on the fair catalogue.

FAIR EVENTS

The Fair will be opened by the o�icial opening ceremony with participations of our dear guest and the protocol. A fashion show wherein participant companies will exhibit final trends in the sector will be organized and a cocktail will be held where all participants and guests will be able to come together following the fashion show. Genciz Fair Organizations will held seminars and panels within the scope of fair events in association with professional chambers, associations and educational institutions.

SERVICES TO BE PROVIDED DURING THE FAIR

General security of the Fair shall be ensured for 24 hours by procuring services from private security companies. Please feel free to contact our company for any type of technical support and need.

HOTEL and ACCOMMODATION INFORMATION

Genciz Fair Organization negotiates with all hotels in İzmir, receives quotations and reports thereof to related people in order foster trouble free accommodation of Jewex 2011 Fair participants visitors for reasonable and economical conditions.

JEWEX 2010

JEWEX 2010 PRESS COVERAGE

JEWEX 2009 PRESS COVERAGE

JEWEX 2009