9834538 Jane

9834543 Kurt

9834545 Nelson

NTHU 12/25, 2009Jane, Kurt, Nelson

• PERLOS was established in Finland in 1953

• PERLOS is a cell phone’s frames company,

and it’s the biggest one today.

• PERLOS is the biggest supplier to NOKIA.

NTHU 12/25, 2009Jane, Kurt, Nelson

• PERLOS’ Global market share is 19.5% (2007)

• PERLOS corporation has 15 factorial stronghold around the world

• PERLOS’ Employs approximately 9000 people worldwide

• Perlos provides cells case to some famous cell phone corporations

such as Nokia, Sony Erisson, HTC. Ferthermore, it also OEM

watches for Polar.

NTHU 12/25, 2009Jane, Kurt, Nelson

CEOCor Saris

OperationsNokia Account

Mika ParviainenSEMC Account

Alexander LuigaLGE AccountMika Tiittanen

Huawei/ZTE AccountSales Operations

Marketing & CommsPerlos Korea

Technology & Product Design

Global QualityPeter Liu

Global SourcingOliver Wang

Supply Chain Mgmt MOE

Industrial Planning

Commodity mgmt.Program

EngineeringAmit Gupta

Nokia Program Mgmt

Jukka KarjunenSEMC Program

Mgmt Seppo Wikberg

New Tech Indust.James Ho

Account mgmt. & Business

DevelopmentProduct Design

Petri PeräläEngineering Support

Tony HendersonR&D

Jukka RantaPlatforms

Jarmo Pelli

Program mgmt. & Engineering

BCU: MetalsMichael ChuangBCU: AntennasBCU: ToolingBCU: Plastics

BCU: Mechanisms

Human ResourceEsa Vuorinen

China HR & Admin David ChangFinland HR & Admin Tuula Yli-JaakkolaGlobal HR Dev. Eija Salo

Finance & Group ServiceDonal Breen

Group Control Kai ValoAccounting and Tax. Wilfred LawTreasury & Risk Mgmt Mikko Sopanen/Ann Chen Legal Stanley MuInformation Mgmt James Peng

NTHU 12/25, 2009Jane, Kurt, Nelson

• Nokia is an international corporation, headquartered in Finland since

1865.

• NOKIA is a world leader in communications industries.

NTHU 12/25, 2009Jane, Kurt, Nelson

• Global market share of NOKIA cell phone is 40% (2007)

• 900 million people use NOKIA products per day

• China and India are two major markets to NOKIA, and China

accounted for 12% of Nokia's global net sales.

NTHU 12/25, 2009Jane, Kurt, Nelson

CEOMatti Alahuhta

CEO

Mobile Phone Division

Arena JordanGSM Design

AccountBant James

CDMA Design Account

PERLOS AccountTDMA Design

Account

OperationsAlison WangNew Tech. Indust

AccountBruce Felix

R&DIndustrial Planning

AccountMgmt. Account

Communications System Division

Amy WangMusic Design Account

Chenian WangSmartphone Design

AccountPeripheral

Merchandise AccountGames Design

Account

Customer ServiceCalvin Kamp

Mobile Network Design Account

Fausto LuoRadio Communications

System AccountPeripheral Merchandise

AccountMusic Design Account

Multi-Media DivisionDavid Saris

Customer ServiceJames Ranta

Vender SourcingSales

Shareholders

Human Resource

Jin LuoGlobal HR Dev.

Ron ArestIT & Information Support

Kenny RogetFinland HR & Admin

Finance & Group ServiceKim Yu ChenIssue Control

Mikko AnnTreasury & Risk mgmt.

Ruyin KynAccountig & Tax

NTHU 12/25, 2009Jane, Kurt, Nelson

(Some of those factories are located in some world-class major cities

such as Beijing, Guangzhou, Seoul in Korea, Taipei.)

NTHU 12/25, 2009Jane, Kurt, Nelson

AS-IS models

Organization models

-- Perlos organization model

-- Nokia organization model

Behavior models

-- Process behavior model

-- Case factory behavior model ( Perlos )

-- Assembly factory behavior model ( Nokia )

Information Models

-- Perlos organization model

-- Nokia organization model

NTHU 12/25, 2009Jane, Kurt, Nelson

Process Behavior Model

NTHU 12/25, 2009Jane, Kurt, Nelson

Process Behavior Model

Drill Down

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Case Factory Behavior Model

Punching

Decide

Order

Quantity

NTHU 12/25, 2009Jane, Kurt, Nelson

Case Factory Behavior Model

Molding Machine:

NTHU 12/25, 2009Jane, Kurt, Nelson

Case Factory Behavior Model

Item name and Assembly Line:

NTHU 12/25, 2009Jane, Kurt, Nelson

Case Factory Behavior Model

Item name and Assembly Line:

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Case Factory Behavior Model

Item name and Assembly Line:

Mechanical arm

NTHU 12/25, 2009Jane, Kurt, Nelson

Case Factory Behavior Model

Item name and Assembly Line:

Insert Molding

NTHU 12/25, 2009Jane, Kurt, Nelson

Case Factory Behavior Model

Item name and Assembly Line:

Punching

Metal flat pieces

NTHU 12/25, 2009Jane, Kurt, Nelson

Process Behavior Model

Drill Down

NTHU 12/25, 2009Jane, Kurt, Nelson

Assembly Factory Behavior Model

Order

Quantity

Decision

Decide

Order

Quantity

NTHU 12/25, 2009Jane, Kurt, Nelson

Perlos

NTHU 12/25, 2009Jane, Kurt, Nelson

NTHU 12/25, 2009Jane, Kurt, Nelson

Perlos

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NOKIA

NTHU 12/25, 2009Jane, Kurt, Nelson

Perlos

Make To Stock Make To Order

Cost

Trays, Finished Good, Material

integrate supply chain of cell phone

NTHU 12/25, 2009Jane, Kurt, Nelson

AS-IS

Nokia give orders to Perlos and

Perlos manufactures the frames.

TO-BE

Customers can make purchase orders to the cell phone

corporations directly by the Online Web Page.

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Information Delivery by Web System

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PERLOS

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NOKIA

29

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PERLOS

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NOKIA

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CustomerManager

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