proposed food concepts presentation
TRANSCRIPT
The Group Established in 1970 in the name of MOTHERCARE GROUP and later the name change to AL RASHID GROUP with concepts like HOME CETRE / MOTHERCARE / SHOEMART / LIFE STYLE / SPLASH / MAX / E MAX / SARA and many more franchise brands @Bahrain City centre / Marina mall / Oasis mall and many more stand alone concepts in Bahrain.
The Group Established the food division in 2002 in the brand name of Jungle Food Court in Marina Mall and later the name change to THE FOOD STATION.
It was a multi cuisine concept which was accepted by all the nationals in Bahrain.
We Made the Standard Operating Procedures for all our concepts to keep the quality of hygiene / food and service to par level.
We made in-house Audit check list which carry out on regular basis to check the standards are followed.
Blend of Arabic & Indian cuisine. Kebab & Biryani are the attractions in the menu.
Modern Chinese cuisine reflect from all four regions from china
Pizza & Pasta to be made Live & Fresh to meet current generation expectation
Great concept for healthy living people who loves all fresh like Juices / salads and sandwiches
Mexican cuisine all about Tostada chips / Nachos / Quesadillas and juicy steaks
Thai cuisine getting popular in this region and dishes like Tomyum soup / chicken satay and spicy curries etc
Fresh home made juicy burger to be made to your favorite topping
KID CONCEPTS
Cotton candy………It’s sweet….Kids loves it..!!
Corn & Steam corn are the most favorite among Kids and Adult…Healthy choice
THE CONCEPTSThese food concepts are liked by all nationalities if served and serviced in the right style & Taste to International standard
Dishes like Arabic, Indian, Chinese and Italian are favorites among all Nationals
These concept foods are best enjoyed with traditional ingredients.
High concentration of restaurants and most of them being successful gives us an opportunity to foray into these concepts in to Malls / High Traffic Area and possible to be a stand alone restaurant
Product / Service
Offer highest quality food & Service.
staff should be Hired from leading / abroad restaurants and trained to up-standards
Service will be casual / fun and friendly with high international standards
Create a family ambience, a place for fun and good food
Door delivery as part of customer care & satisfaction
Target Market
Mall Customers
Take Aways
Home Delivery
Out door catering
Offices
Strengths & PricingDifferentiation………Multi-cuisine, traditional fun & music, weekend regional food themes Buffet
Strengths…… Latest trends, Abroad concept , trained team to offer high quality multi- cuisine foods & service
Pricing….!Affordable, premium
Menu Focus
The FocusStandard Operating ProceduresHazard Analyze Critical Control PointTraining & DevelopmentFood Safety Audit
Will lead us to…Best Multi Cuisine Restaurant in Town
FOOD COURT
TANDOORTEXMEX
FRESH CHINESE
SERVICE
MARINA MALLOASIS RIFFAOASIS MUHARRAQ
MARINA MALLOASIS RIFFAOASIS MUHARRAQ
It’s Sweet…….