proposed food concepts presentation

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Page 1: PROPOSED FOOD CONCEPTS PRESENTATION
Page 2: PROPOSED FOOD CONCEPTS PRESENTATION

The Group Established in 1970 in the name of MOTHERCARE GROUP and later the name change to AL RASHID GROUP with concepts like HOME CETRE / MOTHERCARE / SHOEMART / LIFE STYLE / SPLASH / MAX / E MAX / SARA and many more franchise brands @Bahrain City centre / Marina mall / Oasis mall and many more stand alone concepts in Bahrain.

The Group Established the food division in 2002 in the brand name of Jungle Food Court in Marina Mall and later the name change to THE FOOD STATION.

It was a multi cuisine concept which was accepted by all the nationals in Bahrain.

We Made the Standard Operating Procedures for all our concepts to keep the quality of hygiene / food and service to par level.

We made in-house Audit check list which carry out on regular basis to check the standards are followed.

Page 3: PROPOSED FOOD CONCEPTS PRESENTATION

Blend of Arabic & Indian cuisine. Kebab & Biryani are the attractions in the menu.

Modern Chinese cuisine reflect from all four regions from china

Pizza & Pasta to be made Live & Fresh to meet current generation expectation

Great concept for healthy living people who loves all fresh like Juices / salads and sandwiches

Page 4: PROPOSED FOOD CONCEPTS PRESENTATION

Mexican cuisine all about Tostada chips / Nachos / Quesadillas and juicy steaks

Thai cuisine getting popular in this region and dishes like Tomyum soup / chicken satay and spicy curries etc

Fresh home made juicy burger to be made to your favorite topping

KID CONCEPTS

Cotton candy………It’s sweet….Kids loves it..!!

Corn & Steam corn are the most favorite among Kids and Adult…Healthy choice

Page 5: PROPOSED FOOD CONCEPTS PRESENTATION

THE CONCEPTSThese food concepts are liked by all nationalities if served and serviced in the right style & Taste to International standard

Dishes like Arabic, Indian, Chinese and Italian are favorites among all Nationals

These concept foods are best enjoyed with traditional ingredients.

High concentration of restaurants and most of them being successful gives us an opportunity to foray into these concepts in to Malls / High Traffic Area and possible to be a stand alone restaurant

Page 6: PROPOSED FOOD CONCEPTS PRESENTATION

Product / Service

Offer highest quality food & Service.

staff should be Hired from leading / abroad restaurants and trained to up-standards

Service will be casual / fun and friendly with high international standards

Create a family ambience, a place for fun and good food

Door delivery as part of customer care & satisfaction

Page 7: PROPOSED FOOD CONCEPTS PRESENTATION

Target Market

Mall Customers

Take Aways

Home Delivery

Out door catering

Offices

Page 8: PROPOSED FOOD CONCEPTS PRESENTATION

Strengths & PricingDifferentiation………Multi-cuisine, traditional fun & music, weekend regional food themes Buffet

Strengths…… Latest trends, Abroad concept , trained team to offer high quality multi- cuisine foods & service

Pricing….!Affordable, premium

Page 9: PROPOSED FOOD CONCEPTS PRESENTATION

Menu Focus

Page 10: PROPOSED FOOD CONCEPTS PRESENTATION

The FocusStandard Operating ProceduresHazard Analyze Critical Control PointTraining & DevelopmentFood Safety Audit

Will lead us to…Best Multi Cuisine Restaurant in Town

Page 11: PROPOSED FOOD CONCEPTS PRESENTATION

FOOD COURT

TANDOORTEXMEX

FRESH CHINESE

SERVICE

Page 12: PROPOSED FOOD CONCEPTS PRESENTATION
Page 13: PROPOSED FOOD CONCEPTS PRESENTATION

MARINA MALLOASIS RIFFAOASIS MUHARRAQ

Page 14: PROPOSED FOOD CONCEPTS PRESENTATION

MARINA MALLOASIS RIFFAOASIS MUHARRAQ

It’s Sweet…….

Page 15: PROPOSED FOOD CONCEPTS PRESENTATION