PSA for Haiti

• A public service announcement (PSA) …is an advertisement broadcast on radio or television, for the public interest.

• --- intended to modify public attitudes by raising awareness about specific issues.

• …part of a public awareness campaign to inform or educate the public about an issue…

• Contrary to popular belief, political campaign advertisements are not PSAs.

 http://en.wikipedia.org/wiki/Public_service_announcement

PSA for Haiti

• PSA campaigns are widespread around the world.• …produced & distributed on a cooperative basis by

governmental agencies or nonprofit organizations• act […] with private advertising & mass media

companies• …nonprofit provides the programming• … participating ad agency & media companies

provide creative services, media planning,& dissemination services on a pro bono basis.

http://en.wikipedia.org/wiki/Public_service_announcement

Ad Council

• http://www.aef.com/exhibits/social_responsibility/pdfa/7000

Ad Council

• http://www.aef.com/exhibits/social_responsibility/pdfa/7000

Ad Council

• http://www.aef.com/exhibits/social_responsibility/pdfa/7000

PSA for Haiti

“Always artistic and passionate, graphic designers worldwide have created some moving designs in support of the Haitian people. …While we are not connected to any particular organization, we encourage you to do what you can to help this cause.”

http://designora.com/graphics/haiti-graphic-design/

• Thodoris Manolopoulos of Bluetit Design Studio

• Chip Allison of Upstairs Basement

• Chip Allison of Upstairs Basement

• Kyle Ellis Photography

• Nicholas Cornwall