March 20, 2012 KATE PARK

You will learn about…

1. Basic knowledge of gold Proportion of gold in different karat gold Various colours of gold

2. Purple Gold Composition of Purple Gold Discovery of Purple Gold Characteristic of Purple Gold Purple Gold jewelry care

Proportion of Gold

24K 19K 18K 14K 10K0%

20%

40%

60%

80%

100%

GOLDOTHERS

How to calculate?

18K / 24K = 0.75

1. Basic knowledge of gold

Various Colours of Gold

COLOUR COPPER(Cu) SILVER(Ag) OTHERS

Yellow 25% 70% 5%

White 30% 60% 10%(Palladium)

Pink(Rose) 60% 35% 5%

Purple - - 100%(Aluminum)

1. Basic Knowledge of Gold (Cont.)

Purple gold isa strange thing.

19KPURPLE GOLD

ALU-MINUM

20%

GOLD80%

It's not an alloy.It is intermetallic compound.

The bond between gold and alu-minum is ionic bond.

Composition of Purple Gold

2. Purple Gold

Discovery of Purple Gold

2. Purple Gold(Cont.)

Invented by metallurgist Professor Loh (in Sin-gapore)

Collaborated with Aspial Corporation Limited

In 2000, the world’s first Purple Gold made its debut

In 2002, Purple Gold was patented(Patent No. 82596)

Characteristic of Purple Gold

2. Purple Gold(Cont.)

Low malleability React to acid and other contaminants

Purple Gold Jewelry Care

2. Purple Gold(Cont.)

Do not subject Purple Gold jewelry to chemicals or physical stress

Remove Purple Gold before showering

Use a damp soft cotton cloth to wipe off any oil stains or finger prints and dry it with a soft cotton cloth

http://www.purplegold.com/

On-line marketing

Purple Gold Marketing

CRM

Press Release & Offline Promotion Event

Purple Gold Marketing(Cont.)