putting red to work for you. - dallas market center · fashioncenterdallas® dresses up for the...

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You’re beaming. the largest lighting market in the world? PUTTING RED TO WORK FOR YOU. More than one million mailers sent to qualified buyers each year. > Print Advertising Dallas Market Center’s Red campaign is firmly established among the trade industries. Flip open any major trade publication, and you’ll see what we mean by “You can’t miss Red.” > Direct Mail Our extensive database of qualified buyers means that our direct mailers find their way to the right people—the people who can take your product to new heights. Go red. dallasmarketcenter.com | 800.DAL.MKTS These Markets only come together once a year, so you know you can’t miss this crossover opportunity. You’ll find anything and everything you’re looking for—all under one very big roof. Over 2,200 permanent showrooms and 460,000 square feet of temporary show space full of the hottest fashions, home furnishings and gifts await. If it’s around the table, on the desk, in the closet or on a hanger, you’ll find it here. Go red for the latest contemporary and upscale bridge fashions as well as a huge selection of the hottest accessories. © 2008 Dallas Market Center APPAREL & ACCESSORIES Where else would you expect to find the largest collection of home and gift merchandise ever assembled in the U.S. but in Big D? Furniture > Floral > Gift > Home Accents TOTAL HOME & GIFT EVERYTHING KID, ALL THE TIME. ALL IN ONE PLACE. With 250,000 square feet of permanent, shared and temporary spaces showcasing everything from apparel to furniture to gifts to toys and beyond, you can see why people call KidsWorld The 8th Floor Wonder of the World. KiDSWORLD MARCH 27-30, 2008 APPAREL & ACCESSORIES MARKET + TOTAL HOME & GIFT MARKET Women’s > Children’s > Accessories > Men’s > Bridal > Special Occasion > Western > Shoes > RED MEANS GO. You’ve got places to be, things to do and no time to spare. Market Travel is your one-stop shop for guaranteed lowest rates and fares for air, hotel accommodations and car rentals, including an 8%* discount on American Airlines. Visit dallasmarketcenter.com/travel or call 800.DAL.MKTS for more information. *Savings based on availability. > GET SHOPPING SOONER. Market Fast Pass gets you shopping faster. Just bring this piece with you or look for your Fast Pass email a few weeks before Market opens. Once you’re here, just flash your Fast Pass at the express registration line, and your Market Badge will be printed instantly. Visit dallasmarketcenter.com/fastpass to register or for more information. Leave no find behind. If you’ve got to get it now, you’ve got to get to F!NDS on the 13th Floor of the World Trade Center. It’s our cash-and-carry temp show where you can bypass the time, money and patience needed to ship all your newly discovered treasures. Patience? Who’s got time for that anyway? WILL FIND THE PERFECT FIND. WILL FIND THE PERFECT FIND. WILL FIND THE PERFECT FIND. dallasmarketcenter.com | 800.DAL.MKTS Getting a jump on the competition is the best way to ensure that your business blooms this spring. Dallas Apparel & Accessories Market is your first chance to get a look at the hottest spring lines and offers the largest apparel and accessories selection in the country including SCENE, an edited temporary show featuring better/ bridge/contemporary fashions. Plus, the 12th floor will feature 30,000 square feet of temps including the latest in young contemporary trends and a huge selection of can’t-miss fill-ins and margin builders. Women’s | Children’s | Accessories | Men’s | Western | Prom & Special Occasion | Shoes > APPAREL & ACCESSORIES MARKET | AUGUST 19-22, 2007 ... you’ll be green with envy. AUGUST 14 THRU 17 AUGUST 14 THRU 17 > AUGUST IS HAUTE IN RED.Don’t just buy, buy inspired. Dallas Market Center has more than 500 apparel and accessories showrooms and features 14,000 product lines from the hottest exhibitors on the planet. While you’re here, you’ll also be able to recharge in a buyer’s lounge and check out fashion shows, seminars and other special events sure to feed your muse. Plus, DMC has hundreds of temporaries including SCENE, an edited temporary show featuring fresh designer, bridge and contemporary fashions you just can’t miss. Men’s, Women’s, Children’s, Prom, Special Occasion, Shoes, inspiration—you’ll find it all in Red. APPAREL & ACCESSORIES MARKET GUESS YOU COULD SAY RED HAS A GIFT SEPTEMBER 13 THRU 15, 2008 DALLAS TOTAL HOME & GIFT MARKET nothing itsy-bitsy teeny-weeny about it. does that come in red? of course. Find it in red. if you miss red... you’ll be green with envy.

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Page 1: PUTTING RED TO WORK FOR YOU. - Dallas Market Center · FashionCenterDallas® Dresses Up for the Pre-Market Prom Party – Exclusive event will showcase wide selection of prom and

You’re beaming.

the largest

lighting

market in

the world?

PUTTING RED TO WORK FOR YOU.

More than one million mailers sent to qualified buyers each year.

> Print AdvertisingDallas Market Center’s Red campaign is firmly established among the trade industries. Flip open any major trade publication, and

you’ll see what we mean by “You can’t miss Red.”

> Direct MailOur extensive database of qualified buyers means that our direct mailers find their way to the right people—the people who can take

your product to new heights.

Go red.

dal lasmarketcenter.com | 800.DAL.MKTS

These Markets only come together once a year, so you

know you can’t miss this crossover opportunity. You’ll

find anything and everything you’re looking for—all

under one very big roof. Over 2,200 permanent

showrooms and 460,000 square feet of temporary

show space full of the hottest fashions, home furnishings

and gifts await. If it’s around the table, on the desk, in

the closet or on a hanger, you’ll find it here.

Go red for the latest contemporary and upscale bridge fashions as well as a huge selection

of the hottest accessories.

© 2

008

Dal

las

Mar

ket C

ente

r

APPAREL & ACCESSORIES

Where else would you expect to find the largest collection of home and gift merchandise

ever assembled in the U.S. but in Big D?

Furniture > Floral > Gift > Home Accents

TOTAL HOME & GIFT

EVERYTHING KID, ALL THE TIME.

ALL IN ONE PLACE. With 250,000 square feet of permanent,

shared and temporary spaces showcasing everything

from apparel to furniture to gifts to toys and beyond,

you can see why people call KidsWorld

The 8th Floor Wonder of the World.

KiDSWORLD

MARCH 27-30, 2008APPAREL & ACCESSORIES MARKET

+ TOTAL HOME & GIFT MARKET

Women’s > Children’s > Accessories > Men’s > Bridal > Special Occasion > Western > Shoes

JOB #: DMC-7053

TITLE: March Mailer Inside

SIZE: 15.937 wide x 11 deep w.125 bleed

COLORS: 4C w/Spot Red (PMS 1797)

PROD. MGR: Diane Testa 972.692.0920

Studio Rev. 01-07-08 OSIII

1

2

3

4

5

6

7

8

9

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AD

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PM

> RED MEANS GO. You’ve got places to be, things to do and no time to

spare. Market Travel is your one-stop shop for guaranteed lowest rates

and fares for air, hotel accommodations and car rentals, including an 8%*

discount on American Airlines. Visit dallasmarketcenter.com/travel or call

800.DAL.MKTS for more information. *Savings based on availability.

> GET SHOPPING SOONER. Market Fast Pass gets you shopping faster.

Just bring this piece with you or look for your Fast Pass email a few weeks

before Market opens. Once you’re here, just flash your Fast Pass at the

express registration line, and your Market Badge will be printed instantly.

Visit dallasmarketcenter.com/fastpass to register or for more information.

Leave no find behind. If you’ve got to get it now, you’ve got

to get to F!NDS on the 13th Floor of the

World Trade Center. It’s our cash-and-carry temp show where

you can bypass the time, money and patience needed to

ship all your newly discovered treasures. Patience? Who’s got

time for that anyway?

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Getting a jump on the competition is the best way to

ensure that your business blooms this spring. Dallas

Apparel & Accessories Market is your first chance to get a

look at the hottest spring lines and offers the largest

apparel and accessories selection in the country including

SCENE, an edited temporary show featuring better/

bridge/contemporary fashions.

Plus, the 12th floor will feature 30,000 square feet of temps

including the latest in young contemporary trends and a

huge selection of can’t-miss fill-ins and margin builders.

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0.D

AL

.MK

TS Getting a jump on the competition is the best way to

ensure that your business blooms this spring. Dallas

Apparel & Accessories Market is your first chance to get a

look at the hottest spring lines and offers the largest

apparel and accessories selection in the country including

SCENE, an edited temporary show featuring better/

bridge/contemporary fashions.

Plus, the 12th floor will feature 30,000 square feet of temps

including the latest in young contemporary trends and a

huge selection of can’t-miss fill-ins and margin builders.

if you

miss red...

PRSRT STDU.S. POSTAGE

PAIDDALLAS, TX

PERMIT NO. 1445

Dallas Market Center2100 Stemmons FrwyDallas, Texas 75207

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Women’s | Children’s | Accessories | Men’s | Western | Prom & Special Occasion | Shoes

> APPAREL & ACCESSORIES MARKET | AUGUST 19-22, 2007

... you’ll be

green

with envy.

AU

GU

ST 1

4 TH

RU 1

7

AUGUST 14 THRU 17

> AUGUST IS HAUTE IN RED. Don’t just buy, buy inspired.

Dallas Market Center has more than 500 apparel and

accessories showrooms and features 14,000 product lines

from the hottest exhibitors on the planet. While you’re here,

you’ll also be able to recharge in a buyer’s lounge and check

out fashion shows, seminars and other special events sure to

feed your muse.

Plus, DMC has hundreds of temporaries including SCENE, an

edited temporary show featuring fresh designer, bridge and

contemporary fashions you just can’t miss. Men’s, Women’s,

Children’s, Prom, Special Occasion, Shoes, inspiration—you’ll

find it all in Red.

APPAREL & ACCESSORIES MARKET

Be sure to catch the Dallas Market Center Pre-market Prom Party. The only chance to seea complete review of Prom lines in Dallas. AUGUST 11-13

AU

GU

ST 1

4 TH

RU 1

7

AUGUST 14 THRU 17

> AUGUST IS HAUTE IN RED. Don’t just buy, buy inspired.

Dallas Market Center has more than 500 apparel and

accessories showrooms and features 14,000 product lines

from the hottest exhibitors on the planet. While you’re here,

you’ll also be able to recharge in a buyer’s lounge and check

out fashion shows, seminars and other special events sure to

feed your muse.

Plus, DMC has hundreds of temporaries including SCENE, an

edited temporary show featuring fresh designer, bridge and

contemporary fashions you just can’t miss. Men’s, Women’s,

Children’s, Prom, Special Occasion, Shoes, inspiration—you’ll

find it all in Red.

APPAREL & ACCESSORIES MARKET

Be sure to catch the Dallas Market Center Pre-market Prom Party. The only chance to seea complete review of Prom lines in Dallas. AUGUST 11-13

GUESS YOU COULD SAY RED HAS A GIFT.

SEPTEMBER 13 THRU 15, 2008

DALLAS TOTAL HOME & GIFT MARKET

JOB #: DMC-7022

TITLE: Swim Journal Ad

TRIM SIZE: 8.125” wide x 10.875” deep

BLEED SIZE: 8.375”wide x 11.125” deep

COLORS: 4C

PROD. MGR: Diane Testa 972.692.0920

Stuido Rev. 06-06-07 OSIII

1

2

3

4

5

6

7

8

9

GA

AE

AD

CW

ACD

ACD

AS

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PM

nothing itsy-bitsyteeny-weeny about it.

Make your travel plans now to attend.

Dallas Apparel and Accessories Market

August 19-22

© 2007 D

allas Market C

enter

dallasmarketcenter.com | 800.DAL.MKTS

JOB #: DMC-7022

TITLE: Swim Journal Ad

TRIM SIZE: 8.125” wide x 10.875” deep

BLEED SIZE: 8.375”wide x 11.125” deep

COLORS: 4C

PROD. MGR: Diane Testa 972.692.0920

Stuido Rev. 06-06-07 OSIII

1

2

3

4

5

6

7

8

9

GA

AE

AD

CW

ACD

ACD

AS

ECD

PM

nothing itsy-bitsyteeny-weeny about it.

Make your travel plans now to attend.

Dallas Apparel and Accessories Market

August 19-22

© 2007 D

allas Market C

enter

dallasmarketcenter.com | 800.DAL.MKTS

JOB #: DMC-7025

TITLE: WWD Ad

TRIM SIZE: 7.875” wide x 10” deep

COLORS: 4C

PROD. MGR: Diane Testa 972.692.0920

Stuido Rev. 06-07-07 OSIII

1

2

3

4

5

6

7

8

9

GA

AE

AD

CW

ACD

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doesthat come in red?

of course.

© 2007 D

allas Market C

enter

Make your travel plans now to attend.

Dallas Apparel and Accessories Market

August 19-22

dallasmarketcenter.com | 800.DAL.MKTS

JOB #: DMC-7022

TITLE: Swim Journal Ad

TRIM SIZE: 8.125” wide x 10.875” deep

BLEED SIZE: 8.375”wide x 11.125” deep

COLORS: 4C

PROD. MGR: Diane Testa 972.692.0920

Stuido Rev. 06-06-07 OSIII

1

2

3

4

5

6

7

8

9

GA

AE

AD

CW

ACD

ACD

AS

ECD

PM

nothing itsy-bitsyteeny-weeny about it.

Make your travel plans now to attend.

Dallas Apparel and Accessories Market

August 19-22

© 2007 D

allas Market C

enter

dallasmarketcenter.com | 800.DAL.MKTS

Find itin red.

JOB #: DMC-7021

TITLE: Giftware News Ad

TRIM SIZE: 10.125” wide x 13.6875” deep

BLEED SIZE: 10.375”wide x 13.9375” deep

COLORS: 4C

PROD. MGR: Diane Testa 972.692.0920

Stuido Rev. 05-31-07 OSIII

1

2

3

4

5

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i will

find the

perfect find.

i will

find the

perfect find.

i will

find the

perfect find.

i will

find the

perfect find.

© 2007 D

allas Market C

enter

dallasmarketcenter.com | 800.DAL.MKTS

Make your travel plans now to attend.

Dallas Total Home & Gift Market

September 15-17

JOB #: DMC-7022

TITLE: Swim Journal Ad

TRIM SIZE: 8.125” wide x 10.875” deep

BLEED SIZE: 8.375”wide x 11.125” deep

COLORS: 4C

PROD. MGR: Diane Testa 972.692.0920

Stuido Rev. 06-06-07 OSIII

1

2

3

4

5

6

7

8

9

GA

AE

AD

CW

ACD

ACD

AS

ECD

PM

nothing itsy-bitsyteeny-weeny about it.

Make your travel plans now to attend.

Dallas Apparel and Accessories Market

August 19-22

© 2007 D

allas Market C

enter

dallasmarketcenter.com | 800.DAL.MKTS

if you

miss red...

you’ll be green

with envy.

Page 2: PUTTING RED TO WORK FOR YOU. - Dallas Market Center · FashionCenterDallas® Dresses Up for the Pre-Market Prom Party – Exclusive event will showcase wide selection of prom and

> Web SiteOur bigger, better Web site is the No.1 destination for

buyers. In addition to an interactive directory, customers can

use new tools to gather information, search new resources

and plan a trip to market.

> Public RelationsWhen there’s a story to be told, Dallas Market Center gets it

out there in a big way by distributing releases to the nation’s

largest media outlets. That equals more than 80 million media

impressions each year and growing.

> E-mail Marketing

21.5% click-through rate.Thousands of targeted e-mails are sent per year containing the

most up-to-date information for buyers, including Market Fast

Pass® (used by 50 percent of buyers for registration). And with

click-through rates 15 percent greater than the industry average,

our e-mail blasts work overtime for your business.

“Dallas Market Center kicks off fall buying season.”

“Dallas Market Center Announces contest.”

Press Contact: Meredith Hite 214.760.2883 [email protected]

F O R I M M E D I A T E R E L E A S E

FashionCenterDallas® Dresses Up for the Pre-Market Prom Party – Exclusive event will showcase wide selection of prom and special occasion –

DALLAS – July 22, 2008 – Dallas Market Center, the world’s largest wholesale merchandise resource, will hold an exclusive prom mini-market, the Pre-Market Prom Party, August 11 – 13, 2008 prior to the Dallas Apparel & Accessories Market (August 14 – 17, 2008). The Pre-Market Prom Party will offer buyers the only opportunity to review the complete lines from prom manufacturers and showrooms. The event will also showcase special occasion available on the 14 and 15 floors of the World Trade Center. The Pre-Market Prom Party guarantees that buyers will see the widest collection of prom and special occasion wear allowing them to place orders during this private event. The Dallas Apparel & Accessories Market that follows will offer the largest selection of new lines in women’s apparel and accessories and allow buyers one-stop shopping. “We are excited with the response we have had from exhibitors to participate in our debut mini-market,” said Robbin Wells, executive vice president of leasing, Dallas Market Center. “Buyers will benefit from a strong selection of lines and the ease of working an exclusive prom and special occasion event in their territory.” Lines that will be available include Alyce Designs, Flirt by Maggie Sottero, Jovani, Mori Lee, Nicole Bakti, Niteline, Riva, Sue Wong, Tadashi, Tiffany Designs and many more. Also, new lines will be shown throughout the three day mini-market including Atelier Alyce, Juan Carlos Pinera and Robin Jordan. Prom and special occasion retailers are invited to the invitation only Prom & Special Occasion Party on Monday evening from 6 to 8 p.m. in the D15TRICT Lounge (15 floor, World Trade Center). The exclusive party will feature one of Dallas’ hottest disc jockeys, cocktails and hors d’oeuvres. The event is sponsored by the Dallas Market Center and the Bridal and Formal Association of Dallas (BFAD).

– more –

> Dallas Market Center PublicationsSure we’re a world-renowned market center, but why stop

there? Dallas Market Center publishes four award-winning

publications annually and an e-zine—all chalked full of info and

cutting-edge ideas.

Your Business. Enlightened.

CHANDELIERS

Plus:Understanding Blueprints

Garages: A New Profit Center?Make the Most of a Small Showroom

The latest in theglitzy world of

SOURCEThe

Summer 2008

Products. Discovery. Inspiration.

a subtle dishserving up products in soft, calming colors

shopping listessential items as high-priced luxuries

marital blisssay “I do” to wedding gifts

June 18–24, 2008

Total Home & Gift Market

DMC Magazines

The Source

LIGHTSource

The Christmas Source

INSTORE

The Product Source

Frequency

2x

4x

2x

6x

12x

Circulation

40,000

10,000

12,000

60,000

840,000“Letter from Dallas: Region’s Strength Driving Market.”

Page 3: PUTTING RED TO WORK FOR YOU. - Dallas Market Center · FashionCenterDallas® Dresses Up for the Pre-Market Prom Party – Exclusive event will showcase wide selection of prom and

> Floor Promotions

More than $60,000 in prizes this year.Market shouldn’t feel like work, right? That’s why we encourage and assist our exhibitors in developing floor promotions that drive

showroom traffic and are as fun as they are effective. (And giving away prizes to buyers doesn’t hurt either.)HotBreakfast_showtimer ad_final.ai 4/22/2008 8:05:30 AM

PARTYPARTY

SouthwesternSouthwestern

Various locations on the 14th FloorSunday, 5pm

> Special Events and DisplaysBacked by a full staff and onsite catering division, Dallas Market Center is dedicated to creating promotional events and displays guaranteed

to capture attention. From a single product showcase to showroom receptions to gala events, no one matches the high-end presentation

and customer satisfaction of our team of experts.

ARTS AwardsThe prestigious ARTS Awards is the premier home decorative awards program and recognizes top retailers, manufacturers, reps and

designers from around the country.

Dallas Fashion AwardsStarted in 1976, the Dallas Fashion Awards is the longest running retailer-chosen awards program in the nation. Winners in eight

product categories are announced including Contemporary, After 5, Accessories and Children’s Wear.

Page 4: PUTTING RED TO WORK FOR YOU. - Dallas Market Center · FashionCenterDallas® Dresses Up for the Pre-Market Prom Party – Exclusive event will showcase wide selection of prom and

> Retail DevelopmentDid you know that Dallas Market Center has a large staff of store

ambassadors? These passionate people are the frontline sales

force for the marketplace and reach out to stores and buying

groups large and small promoting Dallas. They work the phones

and the shows making sure that new retailers choose to

attend Dallas markets and loyal buyers remain faithful.

> InternationalNo other market center keeps an entire department solely

dedicated to international business. At Dallas Market Center,

this team of experts works on ensuring that major retailers and

exhibitors from around the globe are represented in Dallas. And in

the age of global sourcing, these efforts continue to pay dividends

—buyer attendance from Latin America continues to increase.

DMC_dcover_Sept08_final.ai 8/5/2008 3:26:22 PM

> Digital SignageOnsite, Dallas Market Center uses many tactics to reinforce

market news and events, including eye-catching digital

signage. Take a ride on our escalators and you can’t miss the

video monitors, strategically placed to share the latest scoop

on what’s happening around Dallas Market Center.

> DirectoriesMore than 120,000 directories are

printed each year and are a valuable

resource. It consists of exhibitor

listings, product categories, floor

plans and more to support markets.

It’s the essential resource guide at

market and between markets.

Buyers from all 50 states and 84 countries attend Dallas Markets.

www.dallasmarketcenter.com | (800) DAL-MKTS