qr codes: more than just marketing
DESCRIPTION
Presented at EdUI 2011Quick Response (QR) codes create a bridge between real-world material and online resources. Move beyond the marketing potential of QR codes and see its impact on student and faculty engagement. Collect real time data sets, distribute campus-wide (or site-specific) information and deploy timely updates all from the scan of a code. The potential use of QR codes within a classroom environment has grown exponentially with the growth of the smart phone market. See how to engage and prompt creative learning environments through this use of mobile web technology.TRANSCRIPT
QR Codes: QR Codes are popping everywhere. Most are in terms of marketing, but what about its potential in education?
More Than Just Marketing
Monday, October 10, 2011
What is a QR Code?QR stands for Quick Response code. It is a type of matrix barcode or two-dimensional code first designed for the automotive industry by a Toyota subsidiary, Denso Wave. It was originally used to track vehicles during the manufacturing process.
Quick Response code allows for rapid decoding of information. QR codes have the ability to encode a much larger amount of data than the original linear barcode. This is one of the main reasons why QR codes have started to be widely adopted by the marketing industry.
It is also the same reason why the education industry should be paying attention.
Monday, October 10, 2011
WHY USE QR CODES?QR Codes are much more than barcodes. They can contain over 4000 characters of information. QR Codes can present a variety of options that connect the end user with a powerful data set.
Monday, October 10, 2011
It’s all about the data• Plain Text• Website URL• Telephone Number• SMS Message• Email Address• Email Message• iTunes Link
• Contact Details (VCARD)• Event (VCALENDAR)• Google Maps Location• Wifi Login (Android Only)• Paypal Buy Now Link• Social Media• YouTube Video
Monday, October 10, 2011
How to create QR Codes• Google Infographics API • Google URL Shortener + .qr• http://zxing.appspot.com/generator/• http://keremerkan.net• http://qrcode.kaywa.com/
Monday, October 10, 2011
QR Code: Projects
Monday, October 10, 2011
PROJECT
DATE CLIENTSUMMER 2011 HGTC / COASTAL CAROLINA UNIV
NEW STUDENT ORIENTATIONA SERIES OF QR CODES PLACED AROUND CAMPUS TIED DIRECTLY INTO GOOGLE FORMS. STUDENT SCANS 1ST QR CODE, CORRECT ANSWERS REVEALS CLUE TO SECOND QR CODE.
Monday, October 10, 2011
PROJECT
DATE CLIENTFALL 2011 FACULTY OF HGTC
PROFESSOR’S OFFICE HOURSQR CODE WITH LINK TO YOUTUBE VIDEO. INTRODUCTION BY PROFESSOR ALONG WITH WAYS OF CONTACT AND HOURS IN OFFICE.
Monday, October 10, 2011
STUDENT ADVOCACY GROUPSLEAGUE OF AMERICAN BICYCLIST, SMOKE FREE HORRY, AAF-CC
Monday, October 10, 2011
PROJECT
DATE CLIENTONGOING HORRY COUNTY PUBLIC LIBRARY
BOOK TRAILERSLINK QR CODES TO BOOK TRAILERS ONLINE ALONG WITH LOCAL LIBRARIAN REVIEWS AND FUTURE BOOK SUGGESTIONS
Monday, October 10, 2011
PROJECT
DATE CLIENTONGOING PITCH PHASE
REFERENCE MATERIALSQR CODES REPRESENT GREAT POTENTIAL IN THE REFERENCE SECTION OF THE LIBRARY. FROM AUTHOR BIOS TO SCHOLAR REPORTS TO NEWS AND MAGAZINE ARTICLES
Monday, October 10, 2011
PROJECT
DATE CLIENTSPRING 2011 HORRY COUNTY SCHOOLS
EQUIPMENT HOW-TOQR CODES PLACED ON SCIENCE EQUIPMENT IN LAB FOR HOW-TO VIDEOS. REINFORCE PROPER PROCEDURE ON HOW-TO USE EQUIPMENT.
Monday, October 10, 2011
PROJECT
DATE CLIENTDATE NAME
DINING HALL INVITEINVITE TO PUBLIC TO SAMPLE HGTC’S CULINARY EXPERTISE IN GRAND FASHION. EXPOSURE FOR THE CULINARY ARTS DEGREE PROGRAM.
Monday, October 10, 2011
PROJECT
DATE CLIENTONGOING NEW MEDIA WRITING 151
NEW MEDIA WRITINGPUSHING THE BOUNDARIES ON HOW WE THINK ABOUT NEWS CONSUMPTION, NEW MEDIA WRITING ALONG WITH THE DIGITAL MYRTLE BEACH SHOWCASE CONNECTIONS.
Monday, October 10, 2011
PROJECT
DATE CLIENTONGOING PITCH PHASE
CAMPUS SECURITY SECURITY HAS MANY PHONE NUMBERS THAT ARE HARD TO REMEMBER, SIMPLIFY THE WHOLE APPROACH BY PROVIDING QR CODES.
Monday, October 10, 2011
PROJECT
DATE CLIENTONGOING HGTC ARV 163
SYLLABUSCOURSE SYLLABUS PASSES ALONG ADDITIONAL INFORMATION TO THE FINGER TIPS OF THE STUDENTS INCLUDING DIRECT LINKS TO THE LEARNING MANAGEMENT TOOLS.
Monday, October 10, 2011
PROJECT
DATE CLIENTONGOING HORRY COUNTY SCHOOLS
CAMPUS WI-FI SECURITYROTATING DATA SETS TIED TO ALTERNATING PASSWORDS AND QR CODES. UPDATE THE DATABASE AND THE QR CODE REMAINS THE SAME.
Monday, October 10, 2011
PROJECT
DATE CLIENTONGOING PITCH PHASE
FOREIGN LANGUAGE HELP TROUGH THE HELP OF AUDIO CUES AND VIDEO RECORDING TEACHERS CAN COMBINE TRADITIONAL LEARNING METHODS WITH INTERACTIVE TIPS WITH THE USE OF QR CODES.
Monday, October 10, 2011
PROJECT
DATE CLIENTSPRING 2011 AAST
DEMO DAYSDATA CAN FLOW TWO WAYS. DURING DEMO DAYS CAPTURE ONLOOKERS CONTACT INFO WHILE PASSING OUT INFORMATION ABOUT YOUR SCHOOLS PROGRAMS.
Monday, October 10, 2011
TWEET TO VOTEQR CODES CAN CONNECT INSTANT VOTING RESULTS WITH CLASS MEMBERS
Monday, October 10, 2011
PROJECT
DATE CLIENTFALL 2010 ART IN NATIVE AMERICA
NATIVE AMERICAN STUDYCOMBINING QR CODES WITH VIDEO, TEXT AND TEST FILES STUDENT’S LEARN, ENGAGE AND PARTICIPATE IN AN INTERACTIVE LESSON PLAN.
Monday, October 10, 2011
PROJECT
DATE CLIENTONGOING FORESTRY / TURF MANAGEMENT
FIELD IDENTIFICATIONTEACHING IN THE FIELD CAN BE DIFFICULT, BUT WITH THE HELP OF QR CODES TEACHERS CAN NOW CONNECT OUTDOOR ELEMENTS WITH IN CLASS ASSIGNMENTS.
Monday, October 10, 2011
André S. Pope• Educational Technology Consultant
• Mobile Web Technology Strategist for Horry-Georgetown Technical College
• Adjunct Professor - Digital Communications HGTC
• Certified BBQ Judge and Head Cook for Proud Purveyors of Pork
• Partner in Hyper-Local News Website TheDigitel Myrtle Beach
Monday, October 10, 2011