qr codes: quick start - strategy - nita

26
kevinmullett.com twitter.com/kmullett facebook.com/kevinmullett linkedin.com/in/kevinmullett just google “kevin mullett” *note two “t’s” director of product development QR Codes: Quick Start - Strategy // by Kevin Mullett

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Post on 18-Jan-2015

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DESCRIPTION

QR Codes are a potential technique, and like all techniques, they only work as well as the strategy and implementation behind the use. In this presentation we look at what QR Codes can do and how we might use them effectively.QR Codes are not a 100% strategy. In other words they should be used to attract the percentage of people who are attracted to them and have the means and knowledge to do so. Expecting QR Codes to magically produce results exceeding those of all other forms of marketing is unrealistic.Presented by Kevin Mullett, Director of Product Development for Cirrus ABS for NITA (Networking Information Technology Association)

TRANSCRIPT

Page 1: QR Codes: Quick Start - Strategy - NITA

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo note two ldquotrsquosrdquo

director of product development

QR Codes Quick Start - Strategy by Kevin Mullett

qr codes what do they do

kmullett NITAQR

would you rather type all this in

kmullett NITAQR

make it easy to enter information

would you type in latlong info

kmullett NITAQR

make it easy to be found

not everyone will scan it and thatrsquos OK

QR Codes are not appropriate in every situation and arenrsquot likely to produce jaw-dropping conversion

kmullett NITAQR

hey which venue is yours

kmullett NITAQR

make it easy to check in

send them directly to LIKE your page

kmullett NITAQR

make it easy to be social

what was that un-type-able password

kmullett NITAQR

remove frustration

Th1sI5HowT3chPe0pleM4kePW

formulate a strategy

slapping a QR Code on something is not a strategy how does this move the user to action

kmullett NITAQR

waiting time becomes shopping time

kmullett NITAQR

video raquo httpyoutubefGaVFRzTTP4

tell them what is in it for them

kmullett NITAQR

would you scan this

tie the offlineonline efforts together

kmullett NITAQR

would you scan this

take users someplace appropriate

kmullett NITAQR

an inexpensive potential technique

the real failure of QR Code usage nonstrategic uncreative and untested implementation

kmullett NITAQR

making me work for it

kmullett NITAQR

would you scan this

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 2: QR Codes: Quick Start - Strategy - NITA

qr codes what do they do

kmullett NITAQR

would you rather type all this in

kmullett NITAQR

make it easy to enter information

would you type in latlong info

kmullett NITAQR

make it easy to be found

not everyone will scan it and thatrsquos OK

QR Codes are not appropriate in every situation and arenrsquot likely to produce jaw-dropping conversion

kmullett NITAQR

hey which venue is yours

kmullett NITAQR

make it easy to check in

send them directly to LIKE your page

kmullett NITAQR

make it easy to be social

what was that un-type-able password

kmullett NITAQR

remove frustration

Th1sI5HowT3chPe0pleM4kePW

formulate a strategy

slapping a QR Code on something is not a strategy how does this move the user to action

kmullett NITAQR

waiting time becomes shopping time

kmullett NITAQR

video raquo httpyoutubefGaVFRzTTP4

tell them what is in it for them

kmullett NITAQR

would you scan this

tie the offlineonline efforts together

kmullett NITAQR

would you scan this

take users someplace appropriate

kmullett NITAQR

an inexpensive potential technique

the real failure of QR Code usage nonstrategic uncreative and untested implementation

kmullett NITAQR

making me work for it

kmullett NITAQR

would you scan this

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 3: QR Codes: Quick Start - Strategy - NITA

would you rather type all this in

kmullett NITAQR

make it easy to enter information

would you type in latlong info

kmullett NITAQR

make it easy to be found

not everyone will scan it and thatrsquos OK

QR Codes are not appropriate in every situation and arenrsquot likely to produce jaw-dropping conversion

kmullett NITAQR

hey which venue is yours

kmullett NITAQR

make it easy to check in

send them directly to LIKE your page

kmullett NITAQR

make it easy to be social

what was that un-type-able password

kmullett NITAQR

remove frustration

Th1sI5HowT3chPe0pleM4kePW

formulate a strategy

slapping a QR Code on something is not a strategy how does this move the user to action

kmullett NITAQR

waiting time becomes shopping time

kmullett NITAQR

video raquo httpyoutubefGaVFRzTTP4

tell them what is in it for them

kmullett NITAQR

would you scan this

tie the offlineonline efforts together

kmullett NITAQR

would you scan this

take users someplace appropriate

kmullett NITAQR

an inexpensive potential technique

the real failure of QR Code usage nonstrategic uncreative and untested implementation

kmullett NITAQR

making me work for it

kmullett NITAQR

would you scan this

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 4: QR Codes: Quick Start - Strategy - NITA

would you type in latlong info

kmullett NITAQR

make it easy to be found

not everyone will scan it and thatrsquos OK

QR Codes are not appropriate in every situation and arenrsquot likely to produce jaw-dropping conversion

kmullett NITAQR

hey which venue is yours

kmullett NITAQR

make it easy to check in

send them directly to LIKE your page

kmullett NITAQR

make it easy to be social

what was that un-type-able password

kmullett NITAQR

remove frustration

Th1sI5HowT3chPe0pleM4kePW

formulate a strategy

slapping a QR Code on something is not a strategy how does this move the user to action

kmullett NITAQR

waiting time becomes shopping time

kmullett NITAQR

video raquo httpyoutubefGaVFRzTTP4

tell them what is in it for them

kmullett NITAQR

would you scan this

tie the offlineonline efforts together

kmullett NITAQR

would you scan this

take users someplace appropriate

kmullett NITAQR

an inexpensive potential technique

the real failure of QR Code usage nonstrategic uncreative and untested implementation

kmullett NITAQR

making me work for it

kmullett NITAQR

would you scan this

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 5: QR Codes: Quick Start - Strategy - NITA

not everyone will scan it and thatrsquos OK

QR Codes are not appropriate in every situation and arenrsquot likely to produce jaw-dropping conversion

kmullett NITAQR

hey which venue is yours

kmullett NITAQR

make it easy to check in

send them directly to LIKE your page

kmullett NITAQR

make it easy to be social

what was that un-type-able password

kmullett NITAQR

remove frustration

Th1sI5HowT3chPe0pleM4kePW

formulate a strategy

slapping a QR Code on something is not a strategy how does this move the user to action

kmullett NITAQR

waiting time becomes shopping time

kmullett NITAQR

video raquo httpyoutubefGaVFRzTTP4

tell them what is in it for them

kmullett NITAQR

would you scan this

tie the offlineonline efforts together

kmullett NITAQR

would you scan this

take users someplace appropriate

kmullett NITAQR

an inexpensive potential technique

the real failure of QR Code usage nonstrategic uncreative and untested implementation

kmullett NITAQR

making me work for it

kmullett NITAQR

would you scan this

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 6: QR Codes: Quick Start - Strategy - NITA

hey which venue is yours

kmullett NITAQR

make it easy to check in

send them directly to LIKE your page

kmullett NITAQR

make it easy to be social

what was that un-type-able password

kmullett NITAQR

remove frustration

Th1sI5HowT3chPe0pleM4kePW

formulate a strategy

slapping a QR Code on something is not a strategy how does this move the user to action

kmullett NITAQR

waiting time becomes shopping time

kmullett NITAQR

video raquo httpyoutubefGaVFRzTTP4

tell them what is in it for them

kmullett NITAQR

would you scan this

tie the offlineonline efforts together

kmullett NITAQR

would you scan this

take users someplace appropriate

kmullett NITAQR

an inexpensive potential technique

the real failure of QR Code usage nonstrategic uncreative and untested implementation

kmullett NITAQR

making me work for it

kmullett NITAQR

would you scan this

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 7: QR Codes: Quick Start - Strategy - NITA

send them directly to LIKE your page

kmullett NITAQR

make it easy to be social

what was that un-type-able password

kmullett NITAQR

remove frustration

Th1sI5HowT3chPe0pleM4kePW

formulate a strategy

slapping a QR Code on something is not a strategy how does this move the user to action

kmullett NITAQR

waiting time becomes shopping time

kmullett NITAQR

video raquo httpyoutubefGaVFRzTTP4

tell them what is in it for them

kmullett NITAQR

would you scan this

tie the offlineonline efforts together

kmullett NITAQR

would you scan this

take users someplace appropriate

kmullett NITAQR

an inexpensive potential technique

the real failure of QR Code usage nonstrategic uncreative and untested implementation

kmullett NITAQR

making me work for it

kmullett NITAQR

would you scan this

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 8: QR Codes: Quick Start - Strategy - NITA

what was that un-type-able password

kmullett NITAQR

remove frustration

Th1sI5HowT3chPe0pleM4kePW

formulate a strategy

slapping a QR Code on something is not a strategy how does this move the user to action

kmullett NITAQR

waiting time becomes shopping time

kmullett NITAQR

video raquo httpyoutubefGaVFRzTTP4

tell them what is in it for them

kmullett NITAQR

would you scan this

tie the offlineonline efforts together

kmullett NITAQR

would you scan this

take users someplace appropriate

kmullett NITAQR

an inexpensive potential technique

the real failure of QR Code usage nonstrategic uncreative and untested implementation

kmullett NITAQR

making me work for it

kmullett NITAQR

would you scan this

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 9: QR Codes: Quick Start - Strategy - NITA

formulate a strategy

slapping a QR Code on something is not a strategy how does this move the user to action

kmullett NITAQR

waiting time becomes shopping time

kmullett NITAQR

video raquo httpyoutubefGaVFRzTTP4

tell them what is in it for them

kmullett NITAQR

would you scan this

tie the offlineonline efforts together

kmullett NITAQR

would you scan this

take users someplace appropriate

kmullett NITAQR

an inexpensive potential technique

the real failure of QR Code usage nonstrategic uncreative and untested implementation

kmullett NITAQR

making me work for it

kmullett NITAQR

would you scan this

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 10: QR Codes: Quick Start - Strategy - NITA

waiting time becomes shopping time

kmullett NITAQR

video raquo httpyoutubefGaVFRzTTP4

tell them what is in it for them

kmullett NITAQR

would you scan this

tie the offlineonline efforts together

kmullett NITAQR

would you scan this

take users someplace appropriate

kmullett NITAQR

an inexpensive potential technique

the real failure of QR Code usage nonstrategic uncreative and untested implementation

kmullett NITAQR

making me work for it

kmullett NITAQR

would you scan this

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 11: QR Codes: Quick Start - Strategy - NITA

tell them what is in it for them

kmullett NITAQR

would you scan this

tie the offlineonline efforts together

kmullett NITAQR

would you scan this

take users someplace appropriate

kmullett NITAQR

an inexpensive potential technique

the real failure of QR Code usage nonstrategic uncreative and untested implementation

kmullett NITAQR

making me work for it

kmullett NITAQR

would you scan this

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 12: QR Codes: Quick Start - Strategy - NITA

tie the offlineonline efforts together

kmullett NITAQR

would you scan this

take users someplace appropriate

kmullett NITAQR

an inexpensive potential technique

the real failure of QR Code usage nonstrategic uncreative and untested implementation

kmullett NITAQR

making me work for it

kmullett NITAQR

would you scan this

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 13: QR Codes: Quick Start - Strategy - NITA

take users someplace appropriate

kmullett NITAQR

an inexpensive potential technique

the real failure of QR Code usage nonstrategic uncreative and untested implementation

kmullett NITAQR

making me work for it

kmullett NITAQR

would you scan this

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 14: QR Codes: Quick Start - Strategy - NITA

an inexpensive potential technique

the real failure of QR Code usage nonstrategic uncreative and untested implementation

kmullett NITAQR

making me work for it

kmullett NITAQR

would you scan this

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 15: QR Codes: Quick Start - Strategy - NITA

making me work for it

kmullett NITAQR

would you scan this

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 16: QR Codes: Quick Start - Strategy - NITA

who is going to scan this

kmullett NITAQR

what were they thinking

image courtesy ScLoHo

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 17: QR Codes: Quick Start - Strategy - NITA

why wonrsquot this one work

kmullett NITAQR

what is this

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 18: QR Codes: Quick Start - Strategy - NITA

he doesnrsquot care what the experts say

kmullett NITAQR

garners attention

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 19: QR Codes: Quick Start - Strategy - NITA

how do you make one

kmullett NITAQR

my favorite manual qr code generator

httpqrcodegood-surveycom

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 20: QR Codes: Quick Start - Strategy - NITA

why you need to shorten them

kmullett NITAQR

too small and no contrast

httpwwwcirrusabscomblogtesting-qr-codes-for-scannabilityutm_source=Presentationsamputm_medium=Slidesamputm_content=QRCodeamputm_campaign=NITA

or the same link shortened below

httpbitlyvZNsFG with 30 error correction

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 21: QR Codes: Quick Start - Strategy - NITA

test test test

kmullett NITAQR

bull on new and old devices bull in different lighting bull with various applications bull at expected distances bull time to recognition (seeking) bull combo of all of the above

httpbitlyvZNsFG

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 22: QR Codes: Quick Start - Strategy - NITA

track the results

kmullett NITAQR

bull create shortened links

bull custome landing URLs

bull use google url builder

bull review analytics

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 23: QR Codes: Quick Start - Strategy - NITA

not everyone will scan it and thatrsquos OK

Just because someone even has the technology required does not mean 100 participation or understanding and the good news is 100 isnt required to receive a return for using them

kmullett NITAQR

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 24: QR Codes: Quick Start - Strategy - NITA

all the links plus extras

QR Code tools (bitly bundle)

httpbitlycomAkKctv

slides will be available on our site or

httpslidesharenetcirrusabs

like it please take a moment to comment

kmullett NITAQR

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 25: QR Codes: Quick Start - Strategy - NITA

get tips tricks invites and info

Find out whatrsquos in

The Puzzle Box

bitlyThePuzzleBox

or text CIRRUSABS to 71813

kmullett NITAQR

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs
Page 26: QR Codes: Quick Start - Strategy - NITA

kevinmullettcom twittercomkmullett facebookcomkevinmullett linkedincominkevinmullett just google ldquokevin mullettrdquo

director of product development

cirrusabscom twittercomcirrusabs facebookcomcirrusabs youtubecomusercirrusabs linkedincomcompaniescirrus-abs

QR Codes Quick Start - Strategy by Kevin Mullett

  • Slide Number 1
  • qr codes what do they do
  • would you rather type all this in
  • would you type in latlong info
  • not everyone will scan it and thatrsquos OK
  • hey which venue is yours
  • send them directly to LIKE your page
  • what was that un-type-able password
  • formulate a strategy
  • waiting time becomes shopping time
  • tell them what is in it for them
  • tie the offlineonline efforts together
  • take users someplace appropriate
  • an inexpensive potential technique
  • making me work for it
  • who is going to scan this
  • why wonrsquot this one work
  • he doesnrsquot care what the experts say
  • how do you make one
  • why you need to shorten them
  • test test test
  • track the results
  • not everyone will scan it and thatrsquos OK
  • all the links plus extras
  • get tips tricks invites and info
  • cirrusabscomtwittercomcirrusabsfacebookcomcirrusabsyoutubecomusercirrusabslinkedincomcompaniescirrus-abs